Whilst first direct offer competitive products that either match or beat most other banks it is their customer service that sets them apart. I’ve had cause to call them a few times regarding certain things and once had an apology off the customer service assistant as it took around 2 seconds for them to answer. All other occasions it has been answered immediately. No queue, no “press 1 for this and 2 for that”. Answered straight away by a real person who sorts your issue not passes you on. Makes you wonder why everyone can’t provide such customer service.
Reviewed on: 9th February 2020
