Share your customer experiences with us and you could win £1000! Vote in the British Bank Awards

About Smart Money People

We are the UK’s leading review and insight platform for the financial services industry.

Our Mission Is Simple


 We use the power of consumer reviews to help increase trust and transparency in financial services and to deliver industry leading insight and events, like the British Bank Awards.

Write reviews to help increase trust and transparency
Help other consumers to find the best companies and products
Help companies to improve by giving them better insight
Change financial services for the better

UK consumers come to us to find the best products and providers on the market. We also work with financial firms who wish to access our customer insight, manage their reviews, or take part in our events. Everything we do is driven by the belief that it’s possible to create a win-win scenario for consumers and firms alike.

Smart Money People was founded at the end of 2014 by Mike Fotis. We’ve since been featured widely across the media including the BBC, Sunday Express, Daily Mail, Daily Mirror, The Economist, Investors Chronicle, The Spectator and more. We’re 100% independent and dedicated to remaining a trusted source of financial services consumer insight.

Contact Us

We would love to hear from you. Visit our contact page and send us a message.

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Want to hear more about what we do? Find out more about the Smart Money People platform and our customer insight.

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