How do our reviews work?

Whilst other sites collect customer reviews across all industries and sectors, we’re the only site that specialises in just financial services.

We don’t reach out to a panel of people on a set date to ask them for feedback.

We collect reviews every day of every week of the year. Anyone over 18 can leave a review on our site whenever it suits them because we think our reviews should be current.

This means that when individuals or businesses leave a review with us, they aren’t relying on a distant memory. The information they share is recent which means it will be more accurate and relevant to others.

It’s also important that we maintain the quality of reviews on Smart Money People to protect both the people leaving, and reading, those reviews. That’s why every review must be connected to a user account that has a real person linked to it.

Some of the financial services companies who work with us may also proactively ask their customers for feedback. This is added to the site alongside their other reviews. We are involved in the collection of this information to ensure it is genuine, fair and complies with our standards.