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Aviva: Pension reviews

Name: Pension
Rating: 2.03 (167 reviews)

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1.96

Based on 167 reviews, last reviewed 26th Apr 2025

200% increase in 5 star reviews

in the past 90 days

No new 1 star reviews

in the past 90 days

19%

69%

Latest highest rating:

5

Managing my pension pot very well Managing my pension pot very well with regular updates and advice as to whether I have enough invested in order to retire. Reviewed on: 18th April 2025

Latest lowest rating:

1

Are Aviva literally the worst provider? Since being opted into AVIVA pensions I've barely ever been able to access my pot and each time I have it's required a lengthy phone call despite havi... Read more Reviewed on: 26th April 2025

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About this product

Aviva offer a self-invested personal pension (SIPP).

There are five ways to invest in the Aviva SIPP. You can decide between the Universal Retirement Fund, a ready-made fund or choose an option from a fund shortlist provided by experts. You can also build your own portfolio or buy and sell shares and investments.

Aviva pension reviews share what it's like to have this pension. If you've used Aviva before, you can also leave your own review.

Aviva Pension reviews (167)

Review of the Aviva, Pension:

Aviva turned my acorn into an oak

My modest income & contributions have grown thanks to my Ethical Pension with Aviva. After years on very modest Charity Sector earnings, I should be able to retire with a monthly income a bit higher than any I have earned in my career! Reviewed on: 26th February 2025

awfull and lost me thousands

worst fund ever and a rude and arragont ceo Reviewed on: 27th July 2023

Terrible service would give zero if could

If you won’t you’re money expect to work hard to get it it no human help . Do it on line but if you’re not good at that how can you they don’t won’t you to have you’re money people are in desperate times Reviewed on: 26th July 2023

Wealthify backed by Aviva

Easy to set up and access. Good initial incentives. I've actually lost money over the first several months. I'm obliged to go into a relatively cautious option which is overly focused on currency and bonds in a high inflation period when these are the worst choices. Reviewed on: 19th July 2023

AVIVA pension

Very poor performance and lack of recovery during volatile gilt market. Advise to hold firm even when fund loses 10% in last 12 months. Reviewed on: 5th July 2023

Shocking company

Toxic. Avoid like the plague. Incompetent and misleading. Worst pension provider ever. Reviewed on: 31st May 2023

Brick wall of indifference

5 telephone calls, various e mails, and an official complaint to try to get my pension . Each time I speak to a representative I am told my query will be escalated, and any action will happen in next 48 hours. No call back ever received, or confirmation e mails. Unable to e mail any one direct just a ridiculous enquirie@ Aviva which are never answered. Missed the tax deadline, so will now have to pay an additional £4K in tax. Does Aviva actually have any money, or are they insolvent? Reviewed on: 12th April 2023

They couldnt care less

Claimed my pension 4 months ago and haven't received a penny, what do they think i'm living on. 7 calls and 3 letters to customer services have come to nothing, promised 3 call backs from managers, not 1 called back. Reviewed on: 8th April 2023

frustration personified

Been trying to switch investment funds in my pension for several weeks now. Was told prosed funds selected were not permissible in my pension type (sipp). asked for a listing of what funds were permissible, only to receive confirmation that my selection was correct. Can't get any progress from Aviva on this matter, effectively trapped in poorly performing funds with no answers to my queries apart from a couple of mailed letters that merely confirm my disbelief in trying to deal with customer service reps who appear to be following a failed script. Reviewed on: 3rd April 2023

Liars

I have been promised call back and they never materialise the latest being today and no call from a manager as promised. I am told a different story every time despite having emails saying something different. If this is how they treat a dying man god help you all. They could be responsible for me not being able to fulfill my dying wish. Well done Aviva Reviewed on: 28th March 2023

Useful app with good customer service

An app which allows you to integrate all Aviva services at. Single place Reviewed on: 14th March 2023

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