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Aviva: Pension reviews

2.48
Based on 199 reviews, last reviewed 4th Jun 2026
500% increase in 5 star reviews
in the past 90 days
200% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
19%
See only 4 star reviews
8%
See only 3 star reviews
1%
See only 2 star reviews
5%
See only 1 star reviews
67%

Latest highest rating:

5

Very professional pension team team dealing with my pension are very experienced and professional. their charges for providing service is reasonable Reviewed on: 17th April 2026
Awat ram's avatar
Awat ram

Latest lowest rating:

1

I asked Aviva to transfer an old serps pension into... I asked Aviva to transfer an old serps pension into a new Aviva SIPP pension. Easy enogh, one Aviva pension to another Aviva pension. No ! My large am... Read more Reviewed on: 4th June 2026
Steve 's avatar
Steve

About this product

Aviva offer a self-invested personal pension (SIPP).

There are five ways to invest in the Aviva SIPP. You can decide between the Universal Retirement Fund, a ready-made fund or choose an option from a fund shortlist provided by experts. You can also build your own portfolio or buy and sell shares and investments.

Aviva pension reviews share what it's like to have this pension. If you've used Aviva before, you can also leave your own review.

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Aviva Pension reviews (199)

I asked Aviva to transfer an old serps pension into...

1
I asked Aviva to transfer an old serps pension into a new Aviva SIPP pension. Easy enogh, one Aviva pension to another Aviva pension. No ! My large amount of money went missing for over 2 months. Put in a complaint and it took them 4 months to even look. Lost interest on my investment. Stress that affected my already struggling mental health. Today I was awarded £300. Absolutely disgusted with the result and the contiual going around on circles asking where and why my money was misplaced or lost. Reviewed on: 4th June 2026

Pension transfer rip off

1
No transparency provided when transferring to another provider due to high charges. No breakdown provided for the amount transferred, backdated to profit from a lower transfer value when the stock market is down although the online account showed a higher value of more than £2500. Terrible customer service. do not use them for pension savings as the amount deducted for charges each month are not provided. Reviewed on: 3rd June 2026

Extremely disappointed with the service from Aviva.

1
Extremely disappointed with the service from Aviva. The lack of respect towards customers and the excessive delay in paying my money has been unacceptable. They gave deadlines that were not respected, and even after sending emails and following up several times, I received no proper response and my payment still has not been deposited. I would strongly advise people to think very carefully before doing any business with Aviva. In my experience, communication has been poor, promises and timelines have not been honoured, and the whole process has caused unnecessary stress and frustration. Very disappointing experience from a company that should treat customers with much more professionalism and respect. Reviewed on: 1st June 2026

AVOID - AVIVA

1
I have had a personal pension with them for almost 35 years. Have been trying to initiate a drawdown for the past 8 weeks from my initial instruction. No communication, I have had to make several calls where you are on hold for at least 30 minutes to speak to someone who just says its in hand, or its been approved but will take 5-7 days to make a transfer. A week later the transfer is still not made, again several phone calls and no one will take ownership of the issue or explain why the delay, is it human error, fraud or corporate mismanagement. To anyone who might read a review before taking out a pension then my advice is AVOID - AVIVA. Reviewed on: 27th May 2026

A truly horrible experience.

1
A truly horrible experience. Wanted to start a drawdown. No online option. Forced to endure a very lengthy phone call on a very bad line with a man who talked too fast with an accent. Gave up trying to understand what he was saying and just kept saying yes to everything. Finally agreed the drawdown and a few days later had to read dozens of pages of documents online and complete pointless forms including having to copy a very long code by hand from one part of the form to another! Just hope the money arrives and never want to deal with Aviva again. Reviewed on: 15th May 2026

Very hard and slow to withdraw money

1
Very hard and slow to withdraw money from your Drawdown Account, It requires a lenghty phone call and takes up to 10 days to get the quotation email and then another 2 weeks after you've signed that! Reviewed on: 13th May 2026

Very professional pension team

5
team dealing with my pension are very experienced and professional. their charges for providing service is reasonable Reviewed on: 17th April 2026

AVIVA SIPP

5
I have an SIPP which is supported by my financial adviser. The online portal is easy to use and offers good choices of ETFS Reviewed on: 16th April 2026

Good web site, good services.

5
Good web site, good services. Easy tracking. Reviewed on: 16th April 2026

Efficient service

5
Lots of communication, moved quickly to carry out my requests and kept me updated throughout Reviewed on: 16th April 2026

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