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Aviva: Pension reviews

1.98
Based on 179 reviews, last reviewed 6th Oct 2025
100% decrease in 5 star reviews
in the past 90 days
100% decrease in 1 star reviews
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9%
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1%
See only 2 star reviews
4%
See only 1 star reviews
68%

Latest highest rating:

4

old fashioned processes Good company but some old fashioned processes (need to download and print off forms and then send them in the post). Very limited functionality on the... Read more Reviewed on: 7th September 2025
Adrian M's avatar
Adrian M

Latest lowest rating:

2

Slow, understaffed and overpriced for what you get. Slow, understaffed and overpriced for what you get. £3000 a year for a platform where you hold for an hour, on multiple days. Cheerful staff if you d... Read more Reviewed on: 6th October 2025
Paul Shone's avatar
Paul Shone

About this product

Aviva offer a self-invested personal pension (SIPP).

There are five ways to invest in the Aviva SIPP. You can decide between the Universal Retirement Fund, a ready-made fund or choose an option from a fund shortlist provided by experts. You can also build your own portfolio or buy and sell shares and investments.

Aviva pension reviews share what it's like to have this pension. If you've used Aviva before, you can also leave your own review.

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Aviva Pension reviews (179)

Crash

1
Lost 32.000 pounds in 2years on my pension all they said was the down turn in bonds I thought they were supposed to look after our investments not turn a blind . Reviewed on: 2nd August 2023

Money would be better in a building society

1
this pension is loosing more money than is being paid in supposed to be a work place pension its a joke will be worth about zero . which is how many stars i would give it if i could Reviewed on: 28th July 2023

Impossible to access account

1
I had an aviva pension set up through the last place I worked hut have been completely unable to access my account Reviewed on: 28th July 2023

awfull and lost me thousands

2
worst fund ever and a rude and arragont ceo Reviewed on: 27th July 2023

Terrible service would give zero if could

1
If you won’t you’re money expect to work hard to get it it no human help . Do it on line but if you’re not good at that how can you they don’t won’t you to have you’re money people are in desperate times Reviewed on: 26th July 2023

Wealthify backed by Aviva

3
Easy to set up and access. Good initial incentives. I've actually lost money over the first several months. I'm obliged to go into a relatively cautious option which is overly focused on currency and bonds in a high inflation period when these are the worst choices. Reviewed on: 19th July 2023

AVIVA pension

1
Very poor performance and lack of recovery during volatile gilt market. Advise to hold firm even when fund loses 10% in last 12 months. Reviewed on: 5th July 2023

Shocking company

1
Toxic. Avoid like the plague. Incompetent and misleading. Worst pension provider ever. Reviewed on: 31st May 2023

Brick wall of indifference

1
5 telephone calls, various e mails, and an official complaint to try to get my pension . Each time I speak to a representative I am told my query will be escalated, and any action will happen in next 48 hours. No call back ever received, or confirmation e mails. Unable to e mail any one direct just a ridiculous enquirie@ Aviva which are never answered. Missed the tax deadline, so will now have to pay an additional £4K in tax. Does Aviva actually have any money, or are they insolvent? Reviewed on: 12th April 2023

They couldnt care less

1
Claimed my pension 4 months ago and haven't received a penny, what do they think i'm living on. 7 calls and 3 letters to customer services have come to nothing, promised 3 call backs from managers, not 1 called back. Reviewed on: 8th April 2023

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