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Aviva: Pension reviews

Name: Pension
Rating: 1.87 (187 reviews)

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1.87

Based on 187 reviews, last reviewed 24th Mar 2026

No new 5 star reviews

in the past 90 days

100% increase in 1 star reviews

in the past 90 days

17%

68%

Latest highest rating:

4

old fashioned processes Good company but some old fashioned processes (need to download and print off forms and then send them in the post). Very limited functionality on the... Read more Reviewed on: 7th September 2025

Latest lowest rating:

1

Mindlessly bureaucratic and frustrating Have an individual stakeholder plan which I was aware needed to be resolved before I hit 75 - it’s been with Aviva for decades. Long delays to speak... Read more Reviewed on: 24th March 2026

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About this product

Aviva offer a self-invested personal pension (SIPP).

There are five ways to invest in the Aviva SIPP. You can decide between the Universal Retirement Fund, a ready-made fund or choose an option from a fund shortlist provided by experts. You can also build your own portfolio or buy and sell shares and investments.

Aviva pension reviews share what it's like to have this pension. If you've used Aviva before, you can also leave your own review.

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Aviva Pension reviews (187)

Impossible to access account

I had an aviva pension set up through the last place I worked hut have been completely unable to access my account Reviewed on: 28th July 2023

awfull and lost me thousands

worst fund ever and a rude and arragont ceo Reviewed on: 27th July 2023

Terrible service would give zero if could

If you won’t you’re money expect to work hard to get it it no human help . Do it on line but if you’re not good at that how can you they don’t won’t you to have you’re money people are in desperate times Reviewed on: 26th July 2023

Wealthify backed by Aviva

Easy to set up and access. Good initial incentives. I've actually lost money over the first several months. I'm obliged to go into a relatively cautious option which is overly focused on currency and bonds in a high inflation period when these are the worst choices. Reviewed on: 19th July 2023

AVIVA pension

Very poor performance and lack of recovery during volatile gilt market. Advise to hold firm even when fund loses 10% in last 12 months. Reviewed on: 5th July 2023

Shocking company

Toxic. Avoid like the plague. Incompetent and misleading. Worst pension provider ever. Reviewed on: 31st May 2023

Brick wall of indifference

5 telephone calls, various e mails, and an official complaint to try to get my pension . Each time I speak to a representative I am told my query will be escalated, and any action will happen in next 48 hours. No call back ever received, or confirmation e mails. Unable to e mail any one direct just a ridiculous enquirie@ Aviva which are never answered. Missed the tax deadline, so will now have to pay an additional £4K in tax. Does Aviva actually have any money, or are they insolvent? Reviewed on: 12th April 2023

They couldnt care less

Claimed my pension 4 months ago and haven't received a penny, what do they think i'm living on. 7 calls and 3 letters to customer services have come to nothing, promised 3 call backs from managers, not 1 called back. Reviewed on: 8th April 2023

frustration personified

Been trying to switch investment funds in my pension for several weeks now. Was told prosed funds selected were not permissible in my pension type (sipp). asked for a listing of what funds were permissible, only to receive confirmation that my selection was correct. Can't get any progress from Aviva on this matter, effectively trapped in poorly performing funds with no answers to my queries apart from a couple of mailed letters that merely confirm my disbelief in trying to deal with customer service reps who appear to be following a failed script. Reviewed on: 3rd April 2023

Liars

I have been promised call back and they never materialise the latest being today and no call from a manager as promised. I am told a different story every time despite having emails saying something different. If this is how they treat a dying man god help you all. They could be responsible for me not being able to fulfill my dying wish. Well done Aviva Reviewed on: 28th March 2023

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