Paid advertisement
Smart Money People Logo
Newsletter

Voting in the Insurance choice awards 2026 is open - Vote here

Own this company?
Share this page

LV (Liverpool Victoria) reviews

LV - Liverpool Victoria Logo
Rated Good 4.00/5

LV (Liverpool Victoria) reviews

Unverified business Last reviewed within 7 days
  • FCA approved and regulated
    FCA approved and regulated
  • Award winning organisation
    Award winning organisation
  • Manage your account or policy via an app or website
    Manage your account or policy via an app or website
  • On-line application and approval process
    On-line application and approval process

Review summary

People rate this company as Good based on 609 product reviews

Average score of 4.00/5
5 star
62%
4 star
16%
3 star
3%
2 star
1%
1 star
18%
Reviews for LV (Liverpool Victoria) have trended positively over the past 90 days

Latest positive rating

4.00/5

If in doubt LV insurance is for you.

I only put one star because I haven't anything yet to see how they respond. For what I have experienced so far it is affordable... I only put one star because I haven't anything yet to see how they respond. For what I have experienced so far it is affordable & easier to negotiate with regards to customer satisfaction of any problem you face, financially. Read more Read less

{"display":"Leni","slug":"user1715887796","deleted_at":null,"created_at":"2024-05-16T19:29:56.000000Z","updated_at":"2024-05-16T19:29:56.000000Z","biography":null,"tagline":null,"gender":null,"rank":null,"first_name":"Keleni","last_name":"Koroi R Drummond","full_name":"Keleni Koroi R Drummond","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
Car insurance
Leni 24th August 2026

Latest negative rating

1.00/5

Increased insurance by about 6times after actually s...

Increased insurance by about 6times after actually saying they would not insure me

About LV (Liverpool Victoria)

LV= (Liverpool Victoria) is one of the UK's largest investment, protection, in-house advice and retirement specialists.

LV= started out in 1843 as Liverpool Victoria Friendly Society with the aim of helping the community to provide life cover for their families.

LV= provide a range of financial products across personal insurance, protection policies, investments and retirement income solutions.

LV (Liverpool Victoria) at a glance

Contact details

Social media

Reviews for LV (Liverpool Victoria)

Showing 11 of 609 company reviews Last reviewed within 7 days

Increased insurance by about 6times after actually s...

Car insurance 26th August 2026

Increased insurance by about 6times after actually saying they would not insure me

Rated Terrible 1.00/5
Read more product reviews

If in doubt LV insurance is for you.

Car insurance 24th August 2026

I only put one star because I haven't anything yet to see how they respond. For what I have experienced so far it is affordable... I only put one star because I haven't anything yet to see how they respond. For what I have experienced so far it is affordable & easier to negotiate with regards to customer satisfaction of any problem you face, financially. Read more Read less

Rated Good 4.00/5
Read more product reviews
  • 5.00/5

    Very prompt response and payment without quibbles.

    Very prompt response and payment without quibbles. Price is good too

    {"display":"Mark Foster","full_name":"Mark Foster","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Pet Insurance
    Mark Foster 23rd August 2026
  • 5.00/5

    Always easy to speak to, patient and understanding w...

    Always easy to speak to, patient and understanding when changing details to get a better price.

    {"display":"A","full_name":"A","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    A 22nd August 2026
  • 5.00/5

    I have been with LV car insurance since 5 years ago,...

    I have been with LV car insurance since 5 years ago, the cost is affordable and they do have good communication and excellent customer service.... I have been with LV car insurance since 5 years ago, the cost is affordable and they do have good communication and excellent customer service. I had contacted them a few times for changing address and other details and their stuff has been very polite and helpful, didn’t feel i was rushed, overall very happy with the service they provide. Read more Read less

    {"display":"Larisa R","full_name":"Larisa R","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Larisa R 21st August 2026
  • 5.00/5

    Competitive renewal price.

    Competitive renewal price. Easy to speak to someone who was up to date with my circumstances.

    {"display":"Simon B","full_name":"Simon B","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Simon B 20th August 2026
  • 5.00/5

    Good easy and quick communications.

    Good easy and quick communications. Very helpful when needed and able to sort thinks out directly and take control of the situation. Always keeping you informed of what is happening.

  • 4.00/5

    Premium was reasonable and customer service was good

    Premium was reasonable and customer service was good

    {"display":"Michael A","full_name":"Michael A","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Michael A 20th August 2026
  • 5.00/5

    The best

    I have been a customer of LV for many years. They looked after me very well after an accident. Their prices are competitive and customer advisor are very helpful.s

    {"display":"Ros A","full_name":"Ros A","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Ros A 20th August 2026
  • 2.00/5

    Too automated

    Tough to get full access to the policy

    {"display":"Ess","full_name":"Ess","avatar":{"url":"\/assets\/uploads\/avatars\/users\/1236369.png"}}'s avatar
    Life Insurance
    Ess 20th August 2026
  • 5.00/5

    Excellent Value for Money

    I have a couple of policies with LV and in my experience they have been very efficient, they keep you informed of what is happening... I have a couple of policies with LV and in my experience they have been very efficient, they keep you informed of what is happening and offer good value for money. Read more Read less

    {"display":"Kim Simmons","full_name":"Kim Simmons","avatar":{"url":"\/assets\/uploads\/avatars\/users\/342796.png"}}'s avatar
    Home insurance
    Kim Simmons 20th August 2026

    Products from LV (Liverpool Victoria)

    Showing products offered by LV (Liverpool Victoria)

    We are Smart Money People

    Join 2 million active users who make better financial decisions with the power of reviews.

    Create an account

    Protecting trust by verifying companies and reviewers

    The only site that specialises in financial services

    Providing everyday people with a voice