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Purely Pets: Pet insurance reviews

View other Purely Pets products
4.44
Based on 2,031 reviews, last reviewed 26th Jun 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Don't bother! They don't pay out! Wish I had read reviews before signing up with these complete charlatans! Submitted a claim for £337.50 for an emergency out of hours appointment for... Read more Reviewed on: 26th June 2026
Paul N's avatar
Paul N
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About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2031)

Great customer service

5
Got through straight away when I rang them very helpful and friendly. Reviewed on: 12th September 2020
Sylvia slater's avatar
Sylvia slater

Straightforward and easy access

5
Very handy having online portal for easy access Reviewed on: 12th September 2020
M. Ness's avatar
M. Ness

Quick and easy to set up

5
A super insurance company for pets. It is easy to understand the different levels of cover and extremely good value for money. Purely pets was recommended by my friend, who had problems with her pets health. She had to make a claim. They paid out promptly and she did not have any problems with her renewal of cover. Reviewed on: 12th September 2020
Liz Mills's avatar
Liz Mills

Best Competitive Price Around!

5
Been ‘stiffed’ so many times on tarries and then excess that this company were a pleasure to find! I was about to give up and put money under the mattress, thinking what’s the point? But the discovered Purely Pets Reviewed on: 12th September 2020
Sarah Dover's avatar
Sarah Dover

Best insurance around

5
No hassle insurance, no constant emails, what you get is what you paid for with extremely helpful customer advisors. Still the best on price around when looking for insurance my friends puppy. 5 stars from me! Reviewed on: 12th September 2020
Brittany 's avatar
Brittany

Super friendly company who put own mind at ease.

5
Our dog had to go into the vets and have some Xrays done and be sedated. Purely pets made sure the claim process was really quick and easy and made everything so simple. I have told all friends who need pet insurance about them. Fantastic company. Reviewed on: 12th September 2020
Jamie Rowe's avatar
Jamie Rowe

So easy

5
Signing up for Purely Pets cover was so easy , very competitive pricing and levels of cover. We had to make a claim and the process was quick, easy and problem free and the claim was settled with no delay. Reviewed on: 12th September 2020
Kim Harris's avatar
Kim Harris

Great cover at an even better price.

5
This policy was easy to arrange and gave excellent cover for a very competitive price. Spot on ! Reviewed on: 12th September 2020
Graham Philips 's avatar
Graham Philips

Good value

4
Not had a claim so cant comment on service Reviewed on: 12th September 2020
Catriona Earl's avatar
Catriona Earl

Excellent value and professional service

5
Easy to understand the policies mo complicated jargon. Good customer service. I've recommended them to 3 friends so far who have changed to purely pets and are very pleased. Reviewed on: 12th September 2020
Diane's avatar
Diane

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