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Purely Pets: Pet insurance reviews

4.71
Based on 2,029 reviews, last reviewed 24th Oct 2025
100% decrease in 5 star reviews
in the past 90 days
100% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Rebranded and didn't receive paper renewal notice. Rebranded and didn't receive paper renewal notice. Policy for £4000 with a £200 excess (all you could get for senior dogs) increased to £2400 that was... Read more Reviewed on: 24th October 2025
Claire Burns's avatar
Claire Burns

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2029)

Excellent insurance

5
Superb customer service and great product. Reviewed on: 10th July 2019

Positive Experience

5
No fuss , fast, efficient claim and call handling . Extremely supportive team processing requirements seamlessly . Energetic and effective call handling offering straightforward clear advice Reviewed on: 10th July 2019

The only choice for pet insurance

5
Very good prices, you get alot for your money and your insurance documents are easy to access via the Internet. Cannot recommend purely pets enough Reviewed on: 10th July 2019

Never had a problem and competitive prices

5
Very competitive prices which is why I chose to insurance my dog with Purely Pets. Never had any problems. Reviewed on: 10th July 2019

Quick and affordable pet insurance

5
Having piece of mind when it comes to your pet is so important and with Purely Pets you have this. Easy to setup online and affordable, everything you could possibly hope for. Reviewed on: 10th July 2019

Great service!

5
Looking after my dogs since day one! Great service to ensure I am happy with the cover available Reviewed on: 10th July 2019

Outstanding service

5
I have been claiming for many years now as my dog has lymphoma and is on chemo and they always pay without any problems. My dog wouldn't be here now if it wasn't for their help. Reviewed on: 10th July 2019

The Very Best

5
A really excellent pet insurance provider Reviewed on: 10th July 2019

Good Company

5
No problem getting insurance claim paid Reviewed on: 10th July 2019

Alright

4
Nice pics of dogs and good customer service. Reviewed on: 10th July 2019

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