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Direct Line: Pet Insurance reviews

Name: Pet Insurance
Rating: 4.24 (37 reviews)

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4.00

Based on 37 reviews, last reviewed 6th Sep 2025

200% increase in 5 star reviews

in the past 90 days

100% increase in 1 star reviews

in the past 90 days

67%

14%

11%

Latest highest rating:

5

Great service Our beautiful dog sadly passed away and direct line couldn’t have been more helpful and supportive. I won’t even look anywhere else for pet insurance ... Read more Reviewed on: 6th September 2025

Latest lowest rating:

1

Horrible company After almost 5 yrs paying rising premiums I made 2 claims. The first for just over £600. They paid £300 and put my premium up by £400 and the second c... Read more Reviewed on: 24th August 2025

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About this product

If you’re looking for a new pet insurance provider, gain valuable insight by reading customer reviews. We collect Direct Line pet insurance reviews to help you understand what life as a Direct Line customer is really like.

Direct Line offers pet insurance policies for cats and dogs, with a multi-pet discount available too. Choose between Essential and Advanced cover, depending on how comprehensive you need your policy to be. Make your policy more secure with additional extras, such as third party liability and overseas travel cover. All policies come with 24/7 vet access.

If Direct Line sounds like the right insurer to protect your pet, learn more by reading our reviews. Find out why policyholders chose Direct Line and whether it has lived up to their expectations. Learn what animal customers have insured and which policy they chose. Find out how comprehensive Direct Line’s policies really are. Read all of this and more in our Direct Line pet insurance reviews.

Our mission is to use the power of your reviews to help people make more successful choices. Have you had a pet insurance policy with Direct Line? Share your honest experience with our Smart Money People community to help other pet owners just like you. Tell us what policy you opted for and whether you were satisfied with the cover you received. Detail any experience you may have had with the customer service team or claims process. Would you renew your policy with Direct Line? Whether good or bad, leave a Direct Line pet insurance review today.

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Direct Line Pet Insurance reviews (37)

Great service

Our beautiful dog sadly passed away and direct line couldn’t have been more helpful and supportive. I won’t even look anywhere else for pet insurance when I am ready to get another dog. Direct line worked with our vet’s and did all the work for us at such a difficult time Reviewed on: 6th September 2025

Always found DL straightforward, efficient and hassl...

Always found DL straightforward, efficient and hassle-free. Claims dealt with quickly particularly with direct communication to vet. Only drawback is ever-increasing cost; loyalty should be rewarded. Reviewed on: 5th September 2025

Claimed on this insurance for our Cat.

Claimed on this insurance for our Cat. They delt with the vets directly, and settled the claim direct to the vet. Reviewed on: 4th September 2025

Horrible company

After almost 5 yrs paying rising premiums I made 2 claims. The first for just over £600. They paid £300 and put my premium up by £400 and the second claim bare in mind I pay £166 a month they have refused outright to pay anything saying over 4 years ago my dog had an itchy ear and I discussed options with a vet but went with the diet option. They say that's the reason for the haematoma today so it's over the 12 month period. Absolutely gutted and feel completely ripped off. Horrible company and will never use them again Reviewed on: 24th August 2025

Best cover and price I could find...

Best cover and price I could find and never quibbled about paying the stuff out dog was covered for Reviewed on: 24th September 2024

Claiming for Vets fees

It was easy to claim for our cats treatment at the Vets. Using their online claims form. Reviewed on: 24th August 2024

Excellent, good value service

Always quick to respond to queries. Never had a problem with any claim. Helped to keep premiums as low as possible. Not the cheapest but happy to pay for good service. Reviewed on: 23rd August 2024

Any excuse to turn down claim.

Insured for 5 years, never made a claim until now when my dog had an ear infection requiring treatment costing over £500. Never thought for a moment this sham of a company would turn down my claim, but they did saying as my dog had an ear infection 4 years ago that the current infection was a recurring illness..My vet wrote to them saying he believed this was a new infection with no link to the previous infection which they ignored.. Pathetic service. Reviewed on: 11th September 2023

Dog and Cat Insurance

Direct Line entered both Dog and Cat on one policy. Other insurers required separate policies. Direct Line were £15 per month cheaper than Pet Plan. Reviewed on: 24th August 2023

Fantastic Insurance and Kind as well

My cat sadly had to be put down and was insured through Direct Line. The vets told me that they could communicate with Direct Line for payment, so all I had to do was fill out a short form and everything was dealt with. Direct Line then got in touch to let me know the claim had gone through and also to pass on their condolences. Fantastic service at a really difficult time. Reviewed on: 24th August 2023

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