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Vitality: Health Insurance reviews

Name: Health Insurance
Rating: 1.44 (206 reviews)

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1.42

Based on 206 reviews, last reviewed 14th Apr 2025

No new 5 star reviews

in the past 90 days

33% decrease in 1 star reviews

in the past 90 days

10%

88%

Latest highest rating:

5

Very quick to arrange treatment Very quick to arrange treatment operation arrangements made MRI and consultant excellent great customer service Reviewed on: 4th September 2024

Latest lowest rating:

1

AWFUL INSURANCE COMPANY STAY AWAY Private insurance is there to be seen immediately. Vitality did not have adequate dermatologists to be seen for my daughter within a week. Not only th... Read more Reviewed on: 14th April 2025

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About this product

Vitality health insurance gives policyholders access to video GP appointments and online mental health support. By staying active, customers can earn rewards like gym membership discounts and fitness trackers. There are a range of additional add-ons to enhance your policy such as hospital choice, out-patient cover and optical, dental and hearing cover.

Choosing the right health insurance policy for your needs can be difficult with so many providers on the market. Our Vitality health insurance reviews can give you valuable insight into life as a policyholder.

Find out how long customers have had their policies with Vitality, and how satisfied they’ve been so far. Learn how policyholders feel about the price of their policies and the amount of excess they have to pay. Do policyholders feel these prices are fair for the amount of cover they have? Find out how easy it is to claim on Vitality’s health insurance and how quickly claims are paid out. Learn more about the rewards available. Read about experiences with the video GP appointments and Vitality’s customer service team. Make an informed decision when choosing your new provider by reading our Vitality health insurance reviews.

If you have a health insurance policy with Vitality, share your experience with our Smart Money People community. Why did you choose Vitality as your provider and have you been satisfied so far? What sort of illnesses and ailments are and aren’t covered under your policy? Did you opt for any additional extras? Have you made a claim, and if so, how quickly was it paid out? What features of the policy do you like the most? Is there anything you feel could be improved? Write an honest Vitality health insurance review today. Together, we can help people like you make better financial decisions.

Vitality Health Insurance reviews (206)

Review of the Vitality, Health Insurance:

What I think of Vitality in 2021!!!

I am sad to have to write a review that contradicts my earlier review..for Vitality Healthcare I still feel the same with regards to the service received by Vitality however this current unprecedented year I have been totally disappointed in them as a company!! They have absolutely NO idea what their clients needs have been..this year when things have been so uncertain with deaths to the pandemic, job losses (with many more to come!) What has their response been?? The company have provided us with coffee vouchers for Waitrose, exercise videos and such like!!! What have companies like AXA and BUPA done for their clients ( This I can tell you for sure as my partner is with AXA and a member of my family with BUPA) AXA have a two month holiday on their premiums for 2019 and thereafter a further two month holiday for 2020, if this alone was not brilliant they went on to waive the excess of £500 because of covid! ( proof of all I have) BUPA too came through for there clients on premium holidays. When challenged about this Vitality offered me £250 a day if I caught Covid.... Reviewed on: 1st April 2021

I wish I had never taken out a policy with them

Totally useless! I am fed up to the back teeth of contacting them. After 6 months of holding my policy, I still can’t log in online or on the mobile app. I have complained, but no one gets back to me. I’ve tried to log my first GP appointment this morning, but again it won’t let me in. Please don’t waste your time or money! Reviewed on: 6th November 2022

Do not trust sales agent

I have purchased both health insurance and eligible life insurance plan. My premium was nearly £100 a month. I was reassured that my first payment will be taken in October and then nothing until November. Unfortunately I seen on the policy schedule that there are two payments due in October so I was given incorrect information. After questioning it agent confirmed that is correct schedule and nothing can be done about it. I was a bit surprised by this attitude so I began to be concerned about other rewards that were promised to me: As I bought health insurance and added life insurance between July and September sales agent reassured me Im eligible for a two month cash back and a £200 amazon voucher. After the issue with payment schedule I have questioned my eligibility with one of your colleagues who have checked and confirmed Im not eligible for the amazon voucher as this is only for the customers who had health insurance before July and then bought life plan before September. How I can summarise this: horrible bunch of con artist who wriggle back even of the sales promotions so I can’t even imagine having to make any claim. Please do not be tempted by a nice looking app and rewards system as this isn’t working the way it should anyway as well as points are constantly missing and not added for things like peloton workouts etc. I will now do everything I can to take my business elsewhere and have nothing to do with this company ever again Reviewed on: 26th October 2022

No one exists at Vitality

My son had a skin issue. It took a few days to be able to just book an online appointment. I first book and just as the appointment was about to start, it was cancelled, saying my son's id was not validated, even though he had seen an online doctor a few times before. We eventually did see a doctor, and I asked for a referral to a specialist. The doctor said that Vitality will contact me to handle this, the doctor herself could not do anything, is she could not write a referral letter herself. It has been a month and I have not heard from them. When I contact them by phone and even whatsapp, there is no human person that responds. Basically, Vitality, doesn't even exist! It's a scam. Reviewed on: 22nd October 2022

You would wait as long as NHS, maybe longer

I have been told that having private health care means no wait when you have any health issues, so I went for Vitality. I got a referral letter from my GP, and sent it over to Vitality, but they rejected it and asked me to get another one. So I spend £50 on their appointed face-face GP, and get another referral letter, and now I have been waiting for 2 months for a reply. I tried to call, but it took them one hour to answer and told me they can't help, I am not ringing the right team when they only have one number. So, Overall, NO! Reviewed on: 18th October 2022

SHAMEFUL

Please avoid Vitality at all due costs. Customer service is shocking, they go out of their way not to approve a claim, it's impossible to speak to a human, you will lose hours and days of time chasing them and their administration is an embarrassment. I wish I had bitten the bullet and left sooner. Reviewed on: 17th October 2022

Absolutely terrible

Trying to get in touch with anyone is terrible. Trying to make a claim is the most stressful experience such bad customer service. I should of read the reviews before taking out policy. Stay away from this company. Reviewed on: 15th October 2022

Failure From Day One

Scheduled a GP call for my wife last Sunday for Monday morning. No call, no follow up, no rescheduling, heard nothing Called today to raise a complaint, they have no record of me, my employer, my wife or dependents that I pay for. Guess what, no more money for you charlatans. Reviewed on: 14th October 2022

Umbrella until it begins to rain

First time my wife tried to use the policy for a potentially cancerous diagnosis scan she was told she would have to wait for the results of her NHS scan which was scheduled 10 weeks later. When this was raised with Vitality their response was: "we do not support with primary care referrals. Being referred for a scan that is not under the care of a consultant falls under the primary care bracket, following that scan if there is anything that the GP wishes to refer you then from that moment it is then secondary care where we can then look to support you from" Reviewed on: 12th October 2022

Used to be good . . . . go elsewhere

We have had both company and personal health insurance with Aviva for over ten years and had very few issues at all with them. We switched to Vitality two years ago after an unsatisfactory experience with Aviva, and initially they were great. Not so much this year. One month after renewal we tried to make a claim and oh dear me . . . . over an hour on the phone, bounced from one advisor to another and then put on hold for 40 minutes before we hung up. Still trying to get the claim set up, now on a second call for 23 minutes and counting, back on hold . . . . Until Vitality spend money on the core services they sell to their customers instead of splashing millions on their sports and event marketing they should be avoided. I'd suggest going with Aviva or another provider. We'll be going back to Aviva when this policy expires. In my opinion Vitality are all about the image, and don't appear to give a monkey's about their customers. Classic old school aggressive sales, followed by atrocious product delivery. They don't deserve your money. They deserve to go out of business. Reviewed on: 6th October 2022

Vitality are crooks and amateurs

Absolutely shocking customer service. On the phone for over an hour every time I try and contact Vitality. Never any acknowledgment of correspondence- might as well be emailing or posting into the ether. The most amateur operation I have come across to-date. Clearly multiple people dealing with each claim so you get sent round in circles and get nowhere. Vitality go out of their way not to pay out while sending you on a wild goose chase. What a complete waste of time and money. I will tell everyone I know never to use vitality. They are crooks Reviewed on: 30th September 2022

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