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Vitality: Health Insurance reviews

Name: Health Insurance
Rating: 1.43 (207 reviews)

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1.42

Based on 207 reviews, last reviewed 20th May 2025

No new 5 star reviews

in the past 90 days

33% decrease in 1 star reviews

in the past 90 days

10%

88%

Latest highest rating:

5

Very quick to arrange treatment Very quick to arrange treatment operation arrangements made MRI and consultant excellent great customer service Reviewed on: 4th September 2024

Latest lowest rating:

1

Terrible customer service. Shameful. Terrible customer service. No one has any idea what is going on. I've been in an endless back and forth loop for 6 weeks with Vitality and my GP tryin... Read more Reviewed on: 20th May 2025

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About this product

Vitality health insurance gives policyholders access to video GP appointments and online mental health support. By staying active, customers can earn rewards like gym membership discounts and fitness trackers. There are a range of additional add-ons to enhance your policy such as hospital choice, out-patient cover and optical, dental and hearing cover.

Choosing the right health insurance policy for your needs can be difficult with so many providers on the market. Our Vitality health insurance reviews can give you valuable insight into life as a policyholder.

Find out how long customers have had their policies with Vitality, and how satisfied they’ve been so far. Learn how policyholders feel about the price of their policies and the amount of excess they have to pay. Do policyholders feel these prices are fair for the amount of cover they have? Find out how easy it is to claim on Vitality’s health insurance and how quickly claims are paid out. Learn more about the rewards available. Read about experiences with the video GP appointments and Vitality’s customer service team. Make an informed decision when choosing your new provider by reading our Vitality health insurance reviews.

If you have a health insurance policy with Vitality, share your experience with our Smart Money People community. Why did you choose Vitality as your provider and have you been satisfied so far? What sort of illnesses and ailments are and aren’t covered under your policy? Did you opt for any additional extras? Have you made a claim, and if so, how quickly was it paid out? What features of the policy do you like the most? Is there anything you feel could be improved? Write an honest Vitality health insurance review today. Together, we can help people like you make better financial decisions.

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Vitality Health Insurance reviews (207)

Will not pay out for recommend treatment from a specialist.

I have been referred by a specialist dermatologist to have a lump removed from my abdomen before it gets too large, ruptures and becomes infected. Vitality have said that they will not pay for this treatment as it is ‘preventative’ and will only cover once it has actually ruptured despite a detailed letter from the doctor. When I explained that this would cause complications and leave me with bad scaring and risk of infection I was told by a very rude woman on the phone that this ‘was not their problem’! Please avoid these awful people at all costs. Reviewed on: 30th April 2018

bad

terrible and dirty marketing strategies Reviewed on: 18th March 2018

Appalling, I feel they have been taking my money under false pretences .

I have tried to make my first claim with Vitality Health. Despite having a referral letter from my GP, over a month later they are still deliberating on my claim. They use every trick in the book to avoid paying out. Throwing out endless obstacles and prevarications, I have had to scan and send them over 30 pages of corroborating information. I honestly feel I have been conned. Their default position is that your claim is invalid and that you have to prove otherwise. Reviewed on: 16th March 2018

Extremely dissapointing

Unfortunately, I have had to use the services of my policy more often that I wanted. Everytime I have made a claim it has been a nightmare. Several calls, several emails, ages to get simple things. I am in the middle of a treatment and they have just decided that they don´t cover more tests regarding this condition. I am paying for fully cover and they have considered that it is now a routine treatment when it is not. Are they doctors to decide or just a mafia making money thanks to the people´s health? I am not interesting for them because I am not as healthy as they wanted? So sorry for that but I would prefer to not being using this shitty services first of all for my health and secondly for not treating for this kind of people. Reviewed on: 19th December 2017

Great product with lots of fantastic benefits

I have been with vitality health insurance for over 5 years and their service is great. Claims are dealt with promptly and with little hassle. The additional benefits from the product are super including the opportunity for 75% discount on Champneys. Reviewed on: 21st August 2017

Working in Vitality

This company is definitely one of the worst company to work for , pride its self on healthy lifestyles brand, however a lot of there staffs are not healthy and suffer from work related stress, you have to work 50-60 hours a week in order to achieve there unachievable sales target even thou you only contracted to 37hrs , you don't get paid for the overtime and if you raise the issue up with management you get sacked, the pro is you get free bananas for you had work every Monday . How organizations like this is still in existence only GOD knows Reviewed on: 7th August 2017

Good cover with perks

The Vitality rewards programme is actually really worth considering. You can get some really good discounts such as saving money on bicycles or a trip to a Champneys Spa amongst others. If you take the time to sign up it can be addictive! Reviewed on: 21st July 2017

Awful claims process

Twice now I have contacted vitality and ended up paying for a private health service on a payg option as it was faster. The first time I was in excruciating pain with my hips and after my nhs GP ran blood tests and X-rays to tell me everything was normal I contacted vitality as clearly it wasn't. I needed a triage call to advise on which physiotherapist I could see under my policy and the call was scheduled. Only I never received the call and when I contacted customer services was told they'd called and I hadn't answered. Totally not the case as I was sitting phone in hand waiting for the call not to mention no voicemail received from them. So I paid to see a physiotherapist myself. This time I've discovered a lump in my neck so rather than wait 3 weeks to see my nhs GP I paid to see a bupa GP who instantly referred me to a specialist. So I called vitality to see which specialist I was authorised to go to under my policy only to be told I needed to see my GP and fill out a form and then they would assess the claim before making the appointment for me. Nhs would be faster!!!!! Reviewed on: 14th July 2017

AVOID - AT ALL COSTS - South African Gimmick 'Health Provider'

***AVOID - AT ALL COSTS*** - South African Gimmick 'Health Provider' I have been with Vitality for 14 months. My wife and I have put in several doctors referrals, service is so slow, unfriendly staff, you are better off with the NHS (there is no value at all here). It takes months to get any claim approved and even then most are rejected. They are awful over the phone (e.g. they make you feel like a criminal rather than a customer). I have advised my company to use another provided as they add no value as a 'healthcare provider'. Go with more trustworthy UK company e.g. Bupa Reviewed on: 19th June 2017

Waste of money

It's quicker to go NHS than get vitality to answer a phone . I've cancelled my plan and am paying cash to see a dermatologist for a simple skin rash Reviewed on: 20th December 2016

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