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1st Central reviews

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Rated Poor 1.87/5

1st Central reviews

Verified business Last reviewed within 21 days
  • FCA approved and regulated
    FCA approved and regulated
  • Award winning organisation
    Award winning organisation
  • Fully digital service with no in-person branches
    Fully digital service with no in-person branches
  • On-line application and approval process
    On-line application and approval process

Review summary

People rate this company as Poor based on 997 product reviews

Average score of 1.87/5
5 star
13%
4 star
5%
3 star
2%
2 star
2%
1 star
78%
Reviews for 1st Central have trended negatively over the past 90 days

1st Central’s car insurance often starts cheap but quickly piles on fees and hikes premiums after the cooling-off period. Many found claims handling slow and unhelpful, with poor communication and rude staff adding to the frustration. While some praised the easy setup and low initial price, the hidden charges and terrible customer service left most regretting their choice.

Positive themes

  • 1st Central’s car insurance is easy to set up with competitive initial prices. (24 mentions)

Negative themes

  • They hit you with unexpected admin and cancellation fees after sign-up. (24 mentions)
  • Claims handling is slow and poor with little communication or support. (8 mentions)
  • Customer service is rude or unhelpful; calls often dropped or ignored. (8 mentions)
Summarised by AI
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About 1st Central

1st Central is an award-winning, UK insurance company.

Launched in 2008 in Haywards Heath, today 1st Central policies currently protect more than 1.4m people across a range of products. You can get a quote and manage your policy online.

1st Central provide car and home insurance policies. You can also get breakdown cover and personal accident cover.

1st Central at a glance

Contact details

Phone
0333 043 2085
Social media

Reviews for 1st Central

Showing 11 of 997 company reviews Last reviewed within 21 days

I have rac joint to my policy, had a breakdown at ho...

Car insurance 23rd August 2026

I have rac joint to my policy, had a breakdown at home and the rac arrived very quickly.

Rated Excellent 5.00/5
Read more product reviews
Reply from 1st Central
Hi Thanks for your great feedback! We always aim to make things easy and straightforward for our customers Emily
24th August 2026
1st Central

Easy to set up the plan

Home insurance 20th August 2026

Easy to set up the plan which I did via Compare the Market last year. My renewal this year was cheaper than anything else on... Easy to set up the plan which I did via Compare the Market last year. My renewal this year was cheaper than anything else on the comparison sites so I went ahead and renewed. I haven't needed to claim for can't comment on the service. Read more Read less

Rated Excellent 5.00/5
Read more product reviews
Reply from 1st Central
Hi Thanks for your great feedback! We always aim to make things easy and straightforward for our customers Emily
24th August 2026
1st Central
  • 5.00/5

    1st Central and the car repairers were excellent

    Had a crash, 1st Central and the car repairers were excellent. All fixed now.

    {"display":"Nigel C","full_name":"Nigel C","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Nigel C 20th August 2026
  • 5.00/5

    1st Central have been amazing -they are clear and co...

    1st Central have been amazing -they are clear and consise with their information sharing, they have made everything really simple and easy and its the... 1st Central have been amazing -they are clear and consise with their information sharing, they have made everything really simple and easy and its the first car insurance ive ever had that reduced on auto renewal meaning I have not had to shop about for cheaper prices. Also suffering from ADHD combined with Autism i struggle to retain information, break down large overloaded information and remember things but 1st Central made everything easy with a simple easy to use app where everything is contained and accessible to make managing my insurance so much simpler. Read more Read less

    {"display":"Nikki A","full_name":"Nikki A","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Nikki A 20th August 2026
  • 4.00/5

    They have been good overall and were great sorting i...

    They have been good overall and were great sorting issues after I had been in a collision

    {"display":"Laura W","full_name":"Laura W","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Laura W 20th August 2026
  • 5.00/5

    A great choice for your car insurance needs.

    A great choice for your car insurance needs. Easy to deal with and great value for money products. Easy to use app , I would... A great choice for your car insurance needs. Easy to deal with and great value for money products. Easy to use app , I would definitely recommend this company if your looking to renew your car insurance. Read more Read less

  • 1.00/5

    Absolutely terrible

    It is hard to describe my experience with this company than anything other than an absolute clown show. Since starting my policy on July 29th,... It is hard to describe my experience with this company than anything other than an absolute clown show. Since starting my policy on July 29th, I have been receiving the welcome every once every 6 hours, without fail, up until now (August 14th). I have tried 4 times to contact support and explain this to them. The first 3 times I was fobbed off saying the IT team will be contacted to resolve it (they haven't). The 4th time the agent didn't seem to have a clue what my policy was, was very rude and unhelpful and started quoting document dates that were factually incorrect. Next year, no matter how cheap these lot are, I will make sure I use a different company. Absolute disgrace and still my issue isnt resolved. Read more Read less

    {"display":"Eddie","full_name":"Eddie","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Eddie 17th August 2026
  • 1.00/5

    AVOID this company

    I had to make some changes to my policy, so I contacted the company to request the amendments. The revised premium they quoted was almost... I had to make some changes to my policy, so I contacted the company to request the amendments. The revised premium they quoted was almost three times higher than comparable quotes I received from other insurers for the same level of cover after making the exact same changes at the same time. I explained that the new premium was significantly higher than their competitors and asked whether they could offer any discount or review the price. They refused. As a result, I decided I wanted to cancel the policy. I was prepared to pay the cancellation fee, but I was then told I would also have to pay an additional "rearrangement fee", which, according to the agent, is part of their terms and conditions. I was even informed that part of this fee would still apply if I cancelled during the 14-day cooling-off period. I have never come across anything like this before. My experience left me feeling that the company attracts customers with a competitive initial premium, but once you're a customer, making even simple changes can become extremely expensive. If you then decide to leave, you may face multiple fees that make it costly to cancel. Based on my experience, I cannot recommend this company. Read the terms and conditions very carefully before taking out a policy, especially the sections relating to policy amendments, cancellation charges, and rearrangement fees. Avoid. Avoid. Avoid. Read more Read less

    {"display":"Mouh","full_name":"Mouh","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Mouh 30th July 2026
  • 1.00/5

    Horrendous! Cheaper for a reason.... what a scam!!!

    Horrendous! After 3 weeks into my insurance with them, they contacted me to say they had increased my mileage a year as they have access... Horrendous! After 3 weeks into my insurance with them, they contacted me to say they had increased my mileage a year as they have access to all previous the data from price comparison sites and on one previous quote I had put in a higher mileage. Then they rejected my no claims certificate and said I owed them almost another £900 - upon calling, I was then interrogated on the telephone for a whole hour as to my daily habits, I cancelled and went with a reputable insurer. After 30 years of driving, never known anything like it! Read more Read less

    {"display":"G W","full_name":"G W","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    G W 17th July 2026
  • 1.00/5

    Absolute scam. Avoid this awful company.

    This company has been absolutely awful to use and has caused my family so much unnecessary stress. It almost feels like a scam at this... This company has been absolutely awful to use and has caused my family so much unnecessary stress. It almost feels like a scam at this point with how they manipulate information just to clear files off their desks. The accident happened in mid-November. My car was written off the exact same day and picked up less than a week later, but dealing with this company since then has been a total nightmare.Their handlers completely mismanaged the file from the start. They explicitly told us it was our fault, entirely ignoring our independent witnesses and evidence that was heavily stacked against the third party. Even the person handling our case openly admitted to me that the other driver was reckless, yet they were still going to put us fully at fault. I had to fight them, kick up a huge fuss, and launch a formal complaint before they finally investigated, admitted their initial outcome was completely wrong, apologised, and corrected the case to non-fault over a month later. After that failure, their engineering team rushed through a lazy total loss write-off based on automated algorithms. I was completely kept in the dark; I was never given the option of salvaging the vehicle, and nothing was properly explained to me at all. It was just dictated to me that the car was being written off with zero transparency.I have now received a Dartford Crossing charge for the vehicle and discovered it was auctioned off in January and passed a full UK MOT check in February. This explicitly proves the vehicle was completely, safely, and economically repairable. We had a bit over a year left of payments on that car, after which our long-term plan was to buy a second car for our family. Because of their errors, we are now trapped paying for a replacement vehicle, unable to afford a second car in the near future, and completely blocked from looking for one now as we should have been. I am warning other people to stay far away from this awful company. Absolutely do not use them, this has been months of stress, they have consisitently misinformed me and they are scammers! I am so sick of the constant stress and manipulation of this company Read more Read less

    {"display":"Chloe G","full_name":"Chloe G","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Chloe G 13th July 2026
  • 1.00/5

    Absolute DISGRACE!

    Absolute DISGRACE! DONT WASTE YOUR TIME, MONEY OR ENERGY ON THIS THIEVES AND CROOKS.

    {"display":"Eb","full_name":"Eb","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Eb 18th June 2026

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