Paid advertisement
Smart Money People Logo
Newsletter

Purely Pets: Pet insurance reviews

4.40
Based on 2,031 reviews, last reviewed 26th Jun 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Don't bother! They don't pay out! Wish I had read reviews before signing up with these complete charlatans! Submitted a claim for £337.50 for an emergency out of hours appointment for... Read more Reviewed on: 26th June 2026
Paul N's avatar
Paul N

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

Review Purely Pets: Pet insurance now

Help others make smarter decisions by sharing your own experience. Write a review

Purely Pets Pet insurance reviews (2031)

Straight forward join up

5
I had 3 dogs to insure. I also thought this could take a while but no. Quotes came back rapidly, all signed and sealed in no time at all. Very competitive quotes. Very happy customer Reviewed on: 10th July 2019

straightforward, no quibble cover for my dog

4
Never had an issue with Purely Pets. All queries dealt with efficiently Reviewed on: 10th July 2019

Pet Insurance

5
Only had one claim, but exceptionally speedy service & settlement Reviewed on: 10th July 2019

Great insurance company

5
I have had several claims with Purely Pets and they have paid out straightaway. They are easy to contact and you actually speak to a person! Reviewed on: 10th July 2019

Value for money insurance

5
Ideal cover at an unbeatable price. - very satisfied. Reviewed on: 10th July 2019

Good prices and level of cover

4
I have two dogs and our previous insurer was hiking up prices significantly Purely Pets offered a real worthwhile alternative which met our needs. Reviewed on: 10th July 2019

Great price!

5
Been really helpful if I’ve ever needed to call! Reviewed on: 10th July 2019

Good so far

4
Have been with PP for just over a year. Unfortunately have had to make a claim this month. It has been settled and I’m expecting a payment any day. So far so good. However, having read reviews I am dreading our renewal price next year and as my dog’s condition is lifelong I am now unable to get cover elsewhere. But my experience so far is good...let’s hope it continues! Reviewed on: 10th July 2019

Generally good insurance

4
We’ve had no problems claiming on our insurance for ongoing claims, however I do feel that the premium is hiked up vastly each year making it very unaffordable Reviewed on: 10th July 2019

Purely Pets

5
Really easy to complete and communication regarding policy and documents good. Great customer service would recommend to everyone looking for pet insurance at great price. Reviewed on: 10th July 2019

Review Purely Pets: Pet insurance now

Help others make smarter decisions by sharing your own experience. Write a review