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Aviva: Health insurance reviews

Name: Health insurance
Rating: 1.94 (190 reviews)

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1.81

Based on 190 reviews, last reviewed 18th Oct 2025

50% decrease in 5 star reviews

in the past 90 days

25% decrease in 1 star reviews

in the past 90 days

18%

72%

Latest highest rating:

5

Reasonable cost, clear communication, I have had thi... Reasonable cost, clear communication, I have had this account with them for the last 9 years and have no complaints so far - luckily I haven't had to ... Read more Reviewed on: 5th September 2025

Latest lowest rating:

1

I cancelled my policy in its last month as I cant af... I cancelled my policy in its last month as I cant afford it.I told them clearly I would not renew,sent back documents & blocked their number. They hav... Read more Reviewed on: 18th October 2025

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About this product

Aviva health insurance helps pay for private medical care for short-term injuries or illnesses.

You'll have access to a range of private hospitals and facilities that include Circle, Nuffield, Spire and NHS private units. Aviva won't increase premiums at first renewal if you haven't made a claim that's reduced your no claim discount level.

Aviva health insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

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Aviva Health insurance reviews (190)

Avoid Avoid Avoid

Absolutely rubbish. Happy taking your money, but very poor communication when you put a claim in. They ultimately almost always find any excuse to refuse the claim. Much better to put your money into a savings account and draw money from there when you need it. Reviewed on: 29th June 2022

Customer service where are you?

After more than 2 hours wait on the phone they disconnected me. No ways to get in touch. Live chat not working either. Simply appalling. Beware of the "invited" reviews on Tripadvisor Reviewed on: 29th June 2022

Aviva are nothing but thieves

I was diagnosed with cancer after I took out the policy and they refused to pay for my treatment. They had copies of all my consultations and could see clearly that I’d never had a a diagnosis of cancer before or treatment on this particular area but they slithered out of paying. How can one person take on such a large company with lots of lawyers? I will never use them for any insurance again and strongly suggest no one else does either, they are corrupt! Reviewed on: 23rd June 2022

Appaling

Lack of transparency about costs, inflated treatment prices, terrible customer service: stay away! Reviewed on: 13th June 2022

Scammers ! Avoid avoid avoid

Do not use use Aviva Health care! They are only willing to pay £500 per year on any consultation! Nothing is explained clearly on the phone My premiums are £960 per year and my consultation cost came up to £1000! They are only willing to pay the minimum £500 Do not believe them when they say you can increase the £500 per year! They won’t allow you! Avoid using Aviva Health Care! Reviewed on: 8th June 2022

Woeful Digital GP Service

Cancelled without notifying me then a totally different GP left a voicemail to te me he was on video waiting for me. Useless and incompetent. Reviewed on: 21st May 2022

Disgusting!

Wanted some preemptive counselling for my nine year old. They talked me round in circles and did absolutely everything they could not to help the child. Absolutely disgusted by them. Have left immediately. I just want health security for my family and am willing to pay yet I've just spent hours on the phone fighting for my daughter to no avail. Worse support that the poor NHS. At least the NHS Has its heart in the right place. I repeat: disgusting. Reviewed on: 18th May 2022

False assurances and mis-sold insurance

A complete waste of money! Beware when taking out a medical insurance policy to cover you in the event of illness and inability to work. At a time when you are unwell and at your most vulnerable, Aviva will not pay out for the first month and will keep you waiting without financial support for a number of months. They will also bring up your whole medical history and try to find an excuse not to support your claim. Reviewed on: 10th May 2022

The Worst! - try to wheedle out of paying legitiate clam

I took out Aviva Healthcare for me and my wife in April Last year - they asked about any conditions or treatments in the prior 5 years - I confirmed hat there weren't any. I renewed the policy last month and initiated a claim as my doctor had recommended a colonoscopy (Due to my dad dying of Bowel cancer 12 yrs ago), when I started the claim, they looked at my records and saw that I had previously had a colonoscopy July 10th 2016 - 6 Years ago.... they refused to honour the claim stating that I had had a a investigation (Which found nothing) withn 5 Years... I pointd out that it was 6 years ago... and they defaulted to he start date of he policy - April 24th 2021 - which was 4 Years and 10 months after my previous investigation ... and have now said that as I consulted my doctor.. I would have to wait another 5 years before they would consider covering this procedure how is this effective preventative support... in five years, a Polyp can go from being harmless to stage 4 inoperable cancer!!! Reviewed on: 3rd May 2022

Avoid like the plague

Dreadful service. From the first call, their attitude was ‘how are we going to get out of this?’ Wish I’d stuck with BUPA. Reviewed on: 20th April 2022

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