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Purely Pets: Pet insurance reviews

View other Purely Pets products
4.70
Based on 2,030 reviews, last reviewed 2nd Jan 2026
100% decrease in 5 star reviews
in the past 90 days
200% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
KM's avatar
KM
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About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

Great service

5
Had to claim for my dog following a vet visit after eating something he shouldn’t have. The process to put my claim in was simple Reviewed on: 10th July 2019
Hannah McIntyre's avatar
Hannah McIntyre

Outstanding service

5
Our kitten broke her leg, which was very upsetting and stressful. Purely pets were super and very supportive when I called them. They sorted all payments to the hospital etc and took that stress completely away from us. Would highly recommend. Reviewed on: 10th July 2019
Duncan Kane's avatar
Duncan Kane

Excellent product

5
Very high level of cover at an extremely competitive price Reviewed on: 10th July 2019
Tom's avatar
Tom

Pet tastic

5
I am very happy with the comprehensive cover offered at a very competitive rate. The communication and the ease of purchasing the policy was also very good. Thank you Reviewed on: 10th July 2019
Emma Hopper's avatar
Emma Hopper

Amazing insurers

5
I've had to claim 3 or 4 times with Purely Pets after having a rather poorly kitten. They made everything so easy from filling in the forms to having communication every step of the way. Amazing work!! Reviewed on: 10th July 2019
Fern's avatar
Fern

Very good company

5
Had to call to query the policy, received a great service with friendly people to help Reviewed on: 10th July 2019
Haggis575's avatar
Haggis575

Very good

5
Fantastic customer service and very quick. Reviewed on: 10th July 2019
Louise's avatar
Louise

Purely pets insurance

4
Have been a dog owner for over 50 years and have had experience of diverse pet insurance companies during this time. I have found Purely Pets to be a very good company to be with. Competitive rates and great range of policies to meet individual needs/preferences. Staff are so helpful, knowledgeable and courteous. Reviewed on: 10th July 2019
Karin Fallon's avatar
Karin Fallon

Great value and service

5
Really good from start to finish, also very easy to change details wehn moved house Reviewed on: 10th July 2019
Bradley Watson's avatar
Bradley Watson

Professional

5
Simple,no hassle pet insurance,monthly payments and complete peace of mind for “Duke” Reviewed on: 10th July 2019
Elizabeth Dickie's avatar
Elizabeth Dickie

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