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AA reviews

AA Logo
Rated Average • 3.18/5

AA reviews

Unverified business Last reviewed within 14 days
  • Fully digital service with no in-person branches
    Fully digital service with no in-person branches
  • Manage your account or policy via an app or website
    Manage your account or policy via an app or website
  • On-line application and approval process
    On-line application and approval process
  • Offers video or telephone appointments
    Offers video or telephone appointments

Review summary

People rate this company as Average based on 566 product reviews

Average score of 3.18/5
5 star
33%
4 star
13%
3 star
5%
2 star
2%
1 star
46%
Reviews for AA have trended positively over the past 90 days

Latest positive rating

5.00/5

AA always answer the phones and the staff are very k...

AA always answer the phones and the staff are very knowledgeable and approachable. I always try and get a reduction after comparing prices with other... AA always answer the phones and the staff are very knowledgeable and approachable. I always try and get a reduction after comparing prices with other car insurance providers and they have so far always reduced the cost. Read more Read less

{"display":"Jude Green","slug":"user1661348032","deleted_at":null,"created_at":"2022-08-24T13:33:52.000000Z","updated_at":"2022-08-24T13:33:52.000000Z","biography":null,"tagline":null,"gender":"","rank":null,"first_name":null,"last_name":null,"full_name":"Jude Green","avatar":{"url":"\/assets\/uploads\/avatars\/users\/589854.png"}}'s avatar
Car insurance
Jude Green 13th October 2026

Latest negative rating

1.00/5

Extremely disappointed with the AA

Extremely disappointed with the AA – an accident from 2024 and still no proper resolution I am writing this review because I feel I have... Extremely disappointed with the AA – an accident from 2024 and still no proper resolution I am writing this review because I feel I have been completely let down by the AA and, after almost two years, I still do not have a proper resolution to my insurance claim. I was involved in an accident in 2024 which was not my fault. There was CCTV/video evidence of what happened and the third-party insurer accepted liability. Despite this, I have spent the last two years trying to get my claim dealt with properly. I have repeatedly had to chase the AA for information and progress. I have been passed between different teams and have struggled to get clear answers about what has actually happened to my claim. What is particularly concerning is that I understand my claim was closed by the AA on 23 December 2025, without me being informed that it had been closed. I was still trying to get the matter resolved. I do not understand how a claim can simply be administratively closed without the customer being properly informed, particularly when the underlying issues had not been resolved. I have also had issues regarding the way the fault position was dealt with, the valuation of my vehicle, payments, losses and other costs. I have raised complaints and asked specific questions, but I still feel that many of those questions have not been properly answered. Most recently, I received a Final Response from the AA offering £100 compensation. I have made it clear that I do not accept this as an adequate resolution. I am not looking for excuses or another generic response. I want someone within the AA to take ownership of what has happened, investigate the handling of my claim properly and be accountable for the way this matter has been dealt with. After nearly two years, I should not still be having to fight to get answers about an accident that was not my fault. Customers should be able to expect their insurer to communicate with them, keep them informed, deal with their claims properly and provide a clear route to resolution when things go wrong. Unfortunately, that has not been my experience with the AA. Read more Read less

{"display":"R C","slug":"user1791309514","deleted_at":null,"created_at":"2026-10-06T17:58:34.000000Z","updated_at":"2026-10-06T17:58:34.000000Z","biography":null,"tagline":null,"gender":null,"rank":null,"first_name":"Rose","last_name":"Carter","full_name":"Rose Carter","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
Car insurance
R C 6th October 2026

About AA

The AA was started in 1905 by four driving enthusiasts in London.

The AA’s full name is the Automobile Association. It started out with just 90 members but today has over 14 million and is the UK's largest motoring organisation. Whichever product you choose, you can manage it using the mobile app.

Alongside the breakdown cover they became most known for, the AA now offer finance and insurance products.

AA at a glance

Contact details

Social media

Reviews for AA

Showing 11 of 566 company reviews • Last reviewed within 14 days

AA always answer the phones and the staff are very k...

Car insurance • 13th October 2026

AA always answer the phones and the staff are very knowledgeable and approachable. I always try and get a reduction after comparing prices with other... AA always answer the phones and the staff are very knowledgeable and approachable. I always try and get a reduction after comparing prices with other car insurance providers and they have so far always reduced the cost. Read more Read less

Rated Excellent • 5.00/5
Read more product reviews

It was mediocre.

Car insurance • 13th October 2026

It was mediocre. I assumed AA insurance was under the same umbrella as AA breakdown- it’s separate and so there’s no joined up approach to... It was mediocre. I assumed AA insurance was under the same umbrella as AA breakdown- it’s separate and so there’s no joined up approach to providing drivers with a seamless service for their needs as drivers Read more Read less

Rated Average • 3.00/5
Read more product reviews
  • 4.00/5

    Unfair renewal prices

    The AA is very reassuring but it seems that it’s a company that does not give its best price to its current customers- others I... The AA is very reassuring but it seems that it’s a company that does not give its best price to its current customers- others I know have threatened to not renew and they have been given a much better price because of this. I don’t think it’s right that this should be needed or that it’s fair. Read more Read less

    {"display":"Den","full_name":"Den","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Breakdown cover
    Den 13th October 2026
  • 5.00/5

    Excellent service

    Whenever I’ve had an issue, or needed help there has never been a problem. They are quick and good at explaining any issues

    {"display":"Andrew T","full_name":"Andrew T","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Andrew T 13th October 2026
  • 5.00/5

    Fab House Insurance

    Been one of the best insurers I’ve used for my house insurance. Have been really easy to deal with.

    {"display":"Angela B","full_name":"Angela B","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Home insurance
    Angela B 13th October 2026
  • 5.00/5

    Great service

    Good policies at right prices, easy to understand policies and excellent communications

  • 5.00/5

    Good vslue and good customer service

    Original quoted price was. good and when I changed my car mid insurance it was so easy. over the phone

    {"display":"Virginia K","full_name":"Virginia K","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Virginia K 13th October 2026
  • 5.00/5

    Comprehensive cover at a fair price

    Got a competitive quote for my car insurance with no difficulty.

    {"display":"Mandy C","full_name":"Mandy C","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Mandy C 12th October 2026
  • 5.00/5

    AA we're really helpful and straightforward.

    AA we're really helpful and straightforward. I also have breakdown cover included in my premium. I like tge fact that everything is in the app and it's easy to use.

    {"display":"Tracy Kenny","full_name":"Tracy Kenny","avatar":{"url":"\/assets\/uploads\/avatars\/users\/6040.png"}}'s avatar
    Car insurance
    Tracy Kenny 12th October 2026
  • 1.00/5

    Extremely disappointed with the AA

    Extremely disappointed with the AA – an accident from 2024 and still no proper resolution I am writing this review because I feel I have... Extremely disappointed with the AA – an accident from 2024 and still no proper resolution I am writing this review because I feel I have been completely let down by the AA and, after almost two years, I still do not have a proper resolution to my insurance claim. I was involved in an accident in 2024 which was not my fault. There was CCTV/video evidence of what happened and the third-party insurer accepted liability. Despite this, I have spent the last two years trying to get my claim dealt with properly. I have repeatedly had to chase the AA for information and progress. I have been passed between different teams and have struggled to get clear answers about what has actually happened to my claim. What is particularly concerning is that I understand my claim was closed by the AA on 23 December 2025, without me being informed that it had been closed. I was still trying to get the matter resolved. I do not understand how a claim can simply be administratively closed without the customer being properly informed, particularly when the underlying issues had not been resolved. I have also had issues regarding the way the fault position was dealt with, the valuation of my vehicle, payments, losses and other costs. I have raised complaints and asked specific questions, but I still feel that many of those questions have not been properly answered. Most recently, I received a Final Response from the AA offering £100 compensation. I have made it clear that I do not accept this as an adequate resolution. I am not looking for excuses or another generic response. I want someone within the AA to take ownership of what has happened, investigate the handling of my claim properly and be accountable for the way this matter has been dealt with. After nearly two years, I should not still be having to fight to get answers about an accident that was not my fault. Customers should be able to expect their insurer to communicate with them, keep them informed, deal with their claims properly and provide a clear route to resolution when things go wrong. Unfortunately, that has not been my experience with the AA. Read more Read less

    {"display":"R C","full_name":"R C","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    R C 6th October 2026
  • 5.00/5

    Good price on car insurance with plenty of cover

    Good price on car insurance with plenty of cover

    {"display":"P Reynolds","full_name":"P Reynolds","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    P Reynolds 3rd September 2026

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