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AA reviews

AA Logo
Rated Poor 2.27/5

AA reviews

Unverified business Last reviewed within 14 days
  • Fully digital service with no in-person branches
    Fully digital service with no in-person branches
  • Manage your account or policy via an app or website
    Manage your account or policy via an app or website
  • On-line application and approval process
    On-line application and approval process
  • Offers video or telephone appointments
    Offers video or telephone appointments

Review summary

People rate this company as Poor based on 533 product reviews

Average score of 2.27/5
5 star
31%
4 star
13%
3 star
5%
2 star
2%
1 star
49%
Reviews for AA have trended negatively over the past 90 days

Latest positive rating

5.00/5

My car was written off in a crash.

My car was written off in a crash. The AA provided excellent customer care and arranged everything including a courtesy car.

Latest negative rating

1.00/5

Unclear terms, unhelpful staff

Unclear terms, unhelpful staff and tried to charge an early termination fee after refusing to honour the policy.

About AA

The AA was started in 1905 by four driving enthusiasts in London.

The AA’s full name is the Automobile Association. It started out with just 90 members but today has over 14 million and is the UK's largest motoring organisation. Whichever product you choose, you can manage it using the mobile app.

Alongside the breakdown cover they became most known for, the AA now offer finance and insurance products.

AA at a glance

Contact details

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Reviews for AA

Showing 11 of 533 company reviews Last reviewed within 14 days

Unclear terms, unhelpful staff

Breakdown cover 18th July 2026

Unclear terms, unhelpful staff and tried to charge an early termination fee after refusing to honour the policy.

Rated Terrible 1.00/5
Read more product reviews

Worst 2 days of my life.

Breakdown cover 18th July 2026

Worst 2 days of my life. As a type 1 diabetic I was left with a stranded vehicle fir 26 hours. Spoke to ten different... Worst 2 days of my life. As a type 1 diabetic I was left with a stranded vehicle fir 26 hours. Spoke to ten different AA members of staff and heard 15 different excuses of why there was a delay from system down to weather being hot to schools closing for summer ? None of it made sense as I was calling AA and paying to pick up a stranded vehicle. Read more Read less

Rated Terrible 1.00/5
Read more product reviews
  • 5.00/5

    My car was written off in a crash.

    My car was written off in a crash. The AA provided excellent customer care and arranged everything including a courtesy car.

  • 1.00/5

    Save your money for when you need a tow

    The most useless and frustrating experience, no proper communication from customer service, car overheated due to thermostat failure - explained it’s not fixable on the... The most useless and frustrating experience, no proper communication from customer service, car overheated due to thermostat failure - explained it’s not fixable on the road and I need to be towed home which is 1 miles away… they refused and were adamant it needs to be inspected first before towing. Whole initial contact took 40 minutes, another hour for mobile mechanic to arrive basically do nothing and marked the job as resolved… anyways, get some supplies and my diag kit to confirm myself realise i’ve been waiting 30 minutes for a notification to say my ETA for a tow. Release there’s no way to chase without calling AA to be put through requesting a new recovery.. I see why AA is free for some Bank customers because it’s as useful as a chocolate teapot. Oh and mechanics shouldn’t tell people to drive the car home in 34c heat which would likely lead to a warped engine head… save your money and you can use it on a private company when you actually need it. Read more Read less

    {"display":"Romeo","full_name":"Romeo","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Breakdown cover
    Romeo 9th July 2026
  • 1.00/5

    Factually incorrect inspection.

    Factually incorrect inspection. 2nd inspection requested and confirmed the first inspection was erroneous missing items which would have failed an MOT. I have been bounced... Factually incorrect inspection. 2nd inspection requested and confirmed the first inspection was erroneous missing items which would have failed an MOT. I have been bounced from department to department since. The AA requested I get Estimates for missing items on the inspection - these total over £5,000. Still waiting to see if they offer any compensation. Inspection Reference N79620 Inspection Date 03/04/26 If this is read by the AA - please get in touch. Read more Read less

  • 1.00/5

    AA is synonymous to Ain’t Arriving

    Avoid AA Breakdown Cover . Terrible Customer Service and Completely Contradictory Policies Avoid AA Breakdown Cover ,Terrible Customer Service and Completely Contradictory Policies I had... Avoid AA Breakdown Cover . Terrible Customer Service and Completely Contradictory Policies Avoid AA Breakdown Cover ,Terrible Customer Service and Completely Contradictory Policies I had an extremely frustrating experience with AA and would strongly warn others to think carefully before paying for their breakdown cover. My vehicle broke down and when I first contacted AA, they refused to help because they claimed my policy was still within the initial 24-hour exclusion period. Fine — that was their position at the time. No patrol attended, no diagnosis was carried out, no repair was attempted, and no recovery service was provided. However, after the 24-hour period had passed, I contacted them again asking for assistance. This time I was told it was now considered the “same fault” and that I would have to pay an additional £150. So let me get this straight: * The first breakdown supposedly “didn’t qualify” for service, * but AA still counted that refused call against me later as though they had already dealt with the issue. That makes absolutely no sense. To illustrate how unreasonable this logic is: 1) It is like an insurance company refusing to process a claim because the policy was not yet active, but later treating that rejected claim as though it had already been processed. 2) It is like calling the fire brigade and being told they cannot attend, but later being told they will not come because they have already dealt with the same fire. 3) It is like a hospital refusing to treat a patient but later claiming the patient has already received treatment for the same condition. 4) It is like a warranty company refusing a repair because the warranty had not yet started, but later refusing assistance again because the fault had already been reported. In each example, the contradiction is obvious: a company cannot refuse service while simultaneously counting the refused incident against the customer. Even worse, later I told them I was willing to pay the £150 at that point because I needed my car fixed urgently and would deal with the complaint separately later. Despite this, they STILL refused to provide the service I had already paid membership for. The customer service was horrible throughout. One supervisor in particular was dismissive, confrontational, and treated me as though I was trying to scam the system rather than being a genuine paying customer stranded with a broken-down vehicle. This whole experience showed me how large organisations twist rules and technicalities against their own customers instead of helping them. They happily take your money, but when you actually need assistance, they look for reasons not to provide it. I now have to arrange third-party recovery and repairs myself because AA refused to help. Be aware before taking out cover with AA. In my experience, this company has become a complete rip-off. Read more Read less

  • 1.00/5

    Will do anything possible to wiggle out of recoverin...

    Will do anything possible to wiggle out of recovering you Will do anything possible to get out of recovering you simply to keep their 'we... Will do anything possible to wiggle out of recovering you Will do anything possible to get out of recovering you simply to keep their 'we repair more cars at the side of the road' claim. My families experiences over the last couple of years have been: Wishbone snapped - will not help and left car in a dangerous position on the road because the road was bumpy (not potholes) so they meant the damage was an accident and not a breakdown Car running poorly - reset the codes and told to drive home and book it into the garage, broke down again a few hundred yards down the road, same problem but told they would not come back as it was another call to the same problem...even though it was only a couple of minutes later Recovery of a car with a gearbox issue - almost had to argue with the patrol man that it had broken down, was covered. He seemed to suggest that he didn't believe the car was mine even though I wanted it recovered to my home address. Broke down on the way home from purchasing a car, wouldn't attend or recover because we had only just purchased the car. I wouldn't pay for their service but it comes packaged in with my bank account so I am stuck with them. Customer service from their call center is non-existent, 'executive' customer services do not respond to emails and it comes from the top when I commented on the CEO's Linked In post with details of my experience, sent more details by PM as requested to be ignored by him! What hope is there for the rest of the operation when that is the service that Dean Keeling (CEO) believes is acceptable! If you do call them out then do not give them any more information than you need to! Read more Read less

  • 1.00/5

    Had no trouble doing travel insurance online but onc...

    Had no trouble doing travel insurance online but once I needed to ring with a childs existing illness type 1 diabetes to add to policy... Had no trouble doing travel insurance online but once I needed to ring with a childs existing illness type 1 diabetes to add to policy no one answered any phone number given to add existing illness or no emails answered which caused undue stress during our holiday. Read more Read less

  • 1.00/5

    I am extremely disappointed with AA's rigid and unfa...

    I am extremely disappointed with AA's rigid and unfair cancellation policy. I sold my car TODAY (6th May 2026) and requested to cancel my membership... I am extremely disappointed with AA's rigid and unfair cancellation policy. I sold my car TODAY (6th May 2026) and requested to cancel my membership immediately as I no longer own a vehicle. Even though I registered my car on the AA app, customer service (advisor Vivek) refused to cancel it immediately, claiming it is a "Personal Cover for me only". They are forcing me to fulfill a 30-day notice period, but instead of charging me for 30 days, they want to take a FULL monthly payment on 01/06/2026 and keep the cover active until 30/06/2026. This is nearly 55 days of forced charges for a service I don't need! This is a complete rip-off and unfair trading. I have called customer service and they just keep repeating "it's our policy". I have now cancelled my Direct Debit to stop this unauthorized charge. Absolute lack of empathy for customers. Avoid them! Read more Read less

  • 1.00/5

    DISGUSTING BAD COMPANY

    My son came to see from the highlands.van broke down on the motorway.after 5 hrs on the hard shoulder the AA man came out.recommended a... My son came to see from the highlands.van broke down on the motorway.after 5 hrs on the hard shoulder the AA man came out.recommended a mobile mechanic. A dodgy mobile mechanic who charged £550 for an injector that he didn't fit correctly.anorher breakdown.another AA man who who refused to tow my son.i got him towed home for £550.. the van was fixed at my local garage.so much damage caused by the mechanic cost was £900. He didn't even do the bolt for injector! 3 rd breakdown th AA man refused to tow.said 3rd party faulty repair! A lle!! The garage are a aware n will be taking legal action.this tow cost £800..The AA are liars robbers thieves they dont care about people. Only robbing vulnerable people in vulnerable n dangerous situations..The AA have had all my savings n my son's .DO NOT CHOOSE THE AA.worst awful company.out for money even lie for it.. Read more Read less

  • 5.00/5

    AA top company

    Very competitive price wise ,easy to use site,helpful staff very good all round company.

    {"display":"Peter W","full_name":"Peter W","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Peter W 16th April 2026

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