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AA reviews

AA Logo
Rated Average • 3.14/5

AA reviews

Unverified business Last reviewed within 14 days
  • Fully digital service with no in-person branches
    Fully digital service with no in-person branches
  • Manage your account or policy via an app or website
    Manage your account or policy via an app or website
  • On-line application and approval process
    On-line application and approval process
  • Offers video or telephone appointments
    Offers video or telephone appointments

Review summary

People rate this company as Average based on 569 product reviews

Average score of 3.14/5
5 star
33%
4 star
13%
3 star
5%
2 star
2%
1 star
47%
Reviews for AA have trended positively over the past 90 days

Latest positive rating

5.00/5

AA always answer the phones and the staff are very k...

AA always answer the phones and the staff are very knowledgeable and approachable. I always try and get a reduction after comparing prices with other... AA always answer the phones and the staff are very knowledgeable and approachable. I always try and get a reduction after comparing prices with other car insurance providers and they have so far always reduced the cost. Read more Read less

{"display":"Jude Green","slug":"user1661348032","deleted_at":null,"created_at":"2022-08-24T13:33:52.000000Z","updated_at":"2022-08-24T13:33:52.000000Z","biography":null,"tagline":null,"gender":"","rank":null,"first_name":null,"last_name":null,"full_name":"Jude Green","avatar":{"url":"\/assets\/uploads\/avatars\/users\/589854.png"}}'s avatar
Car insurance
Jude Green 13th October 2026

Latest negative rating

1.00/5

Absolute nightmare from start to finish.

Absolute nightmare from start to finish. I have been with AA Insurance for a while, but the moment I actually needed to make a claim,... Absolute nightmare from start to finish. I have been with AA Insurance for a while, but the moment I actually needed to make a claim, everything fell apart. Their customer service is virtually nonexistent. You will spend hours on hold listening to terrible music, only to be passed around from person to person, with absolutely nobody taking responsibility. Every time I called, I was given completely conflicting information. They drag out the entire process for weeks on end, making excuse after excuse just to avoid paying out. They are quick enough to take your premium money out of your account every single month, but when it is their turn to deliver on their end of the deal, they go completely radio silent. To top it all off, my renewal quote came back with a massive price hike despite me having a clean driving record and zero fault. It is completely predatory. Save yourself the stress, the endless phone calls, and the wasted money. Avoid this absolute joke of a company at all costs and find an insurer that actually cares about its customers. Zero stars. If you want to tweak this, let me know: • What type of insurance was it? (Car, home, travel, etc.) • Do you want to add a specific problem? (Like a specific broken courtesy car promise, a lost claim, or a long delay?) • Should we make the tone even angrier or more sarcastic? I can adjust the draft to better fit exactly what you need. AI responses may include mistakes. Learn more Response B I am sorry to hear you had a bad experience with your insurance. Here is a strong, negative review draft you can use or adapt. AA Insurance Review Absolute nightmare from start to finish. I chose AA Insurance expecting a reputable company, but their customer service is non existent. Getting through to a real person takes ages, and when you finally do, you are passed around from department to department with no one taking accountability. Filing a claim was incredibly frustrating. They dragged the process out for weeks, buried me under endless paperwork, and used every loophole possible to avoid paying out. They are quick to take your premium money but nowhere to be found when you actually need the support you paid for. Avoid this company at all costs. Save yourself the stress and find an insurer that actually values its customers. This draft focuses on standard insurance frustrations like poor communication and claim delays. If you want to tailor this further, let me know the specific issue you faced: • Was it for car, home, or travel insurance? • Did they unfairly reject a claim or delay a payout? • Was there a specific issue with cancelling a policy or hidden fees? I can adjust the details to match your situation perfectly. AI responses may include mistakes. Learn more please write me a very bad review for aa car insurance please main issues being hard to contact and that they let copart deal with thier claims Here is the updated review focusing on those specific issues. AA Car Insurance Review Absolute nightmare from start to finish. Getting a claim sorted through AA Car Insurance is practically impossible because they are completely unreachable. I spent hours on hold just to speak to a human being, and when I finally did, I was passed around from department to department with no one taking any responsibility. The worst part is that instead of handling the claim themselves, they outsourced the entire thing to Copart. Dealing with Copart has been an absolute disaster. Their communication is shocking, they don’t update you on your vehicle, and the whole process feels completely unorganized. AA is quick enough to take your premium money every month, but the moment you actually need them, they just hand you off to a third party and completely wash their hands of the situation. Save yourself the stress, the endless phone calls, and the frustration. Avoid AA Car Insurance at all costs and find an insurer that actually handles their own claims and values their customers. Zero stars Read more Read less

{"display":"james c","slug":"user1793445770","deleted_at":null,"created_at":"2026-10-31T11:22:50.000000Z","updated_at":"2026-10-31T11:22:50.000000Z","biography":null,"tagline":null,"gender":null,"rank":null,"first_name":"james","last_name":"","full_name":"james c","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
Car insurance
james c 31st October 2026

About AA

The AA was started in 1905 by four driving enthusiasts in London.

The AA’s full name is the Automobile Association. It started out with just 90 members but today has over 14 million and is the UK's largest motoring organisation. Whichever product you choose, you can manage it using the mobile app.

Alongside the breakdown cover they became most known for, the AA now offer finance and insurance products.

AA at a glance

Contact details

Social media

Reviews for AA

Showing 11 of 569 company reviews • Last reviewed within 14 days

Absolute nightmare from start to finish.

Car insurance • 31st October 2026

Absolute nightmare from start to finish. I have been with AA Insurance for a while, but the moment I actually needed to make a claim,... Absolute nightmare from start to finish. I have been with AA Insurance for a while, but the moment I actually needed to make a claim, everything fell apart. Their customer service is virtually nonexistent. You will spend hours on hold listening to terrible music, only to be passed around from person to person, with absolutely nobody taking responsibility. Every time I called, I was given completely conflicting information. They drag out the entire process for weeks on end, making excuse after excuse just to avoid paying out. They are quick enough to take your premium money out of your account every single month, but when it is their turn to deliver on their end of the deal, they go completely radio silent. To top it all off, my renewal quote came back with a massive price hike despite me having a clean driving record and zero fault. It is completely predatory. Save yourself the stress, the endless phone calls, and the wasted money. Avoid this absolute joke of a company at all costs and find an insurer that actually cares about its customers. Zero stars. If you want to tweak this, let me know: • What type of insurance was it? (Car, home, travel, etc.) • Do you want to add a specific problem? (Like a specific broken courtesy car promise, a lost claim, or a long delay?) • Should we make the tone even angrier or more sarcastic? I can adjust the draft to better fit exactly what you need. AI responses may include mistakes. Learn more Response B I am sorry to hear you had a bad experience with your insurance. Here is a strong, negative review draft you can use or adapt. AA Insurance Review Absolute nightmare from start to finish. I chose AA Insurance expecting a reputable company, but their customer service is non existent. Getting through to a real person takes ages, and when you finally do, you are passed around from department to department with no one taking accountability. Filing a claim was incredibly frustrating. They dragged the process out for weeks, buried me under endless paperwork, and used every loophole possible to avoid paying out. They are quick to take your premium money but nowhere to be found when you actually need the support you paid for. Avoid this company at all costs. Save yourself the stress and find an insurer that actually values its customers. This draft focuses on standard insurance frustrations like poor communication and claim delays. If you want to tailor this further, let me know the specific issue you faced: • Was it for car, home, or travel insurance? • Did they unfairly reject a claim or delay a payout? • Was there a specific issue with cancelling a policy or hidden fees? I can adjust the details to match your situation perfectly. AI responses may include mistakes. Learn more please write me a very bad review for aa car insurance please main issues being hard to contact and that they let copart deal with thier claims Here is the updated review focusing on those specific issues. AA Car Insurance Review Absolute nightmare from start to finish. Getting a claim sorted through AA Car Insurance is practically impossible because they are completely unreachable. I spent hours on hold just to speak to a human being, and when I finally did, I was passed around from department to department with no one taking any responsibility. The worst part is that instead of handling the claim themselves, they outsourced the entire thing to Copart. Dealing with Copart has been an absolute disaster. Their communication is shocking, they don’t update you on your vehicle, and the whole process feels completely unorganized. AA is quick enough to take your premium money every month, but the moment you actually need them, they just hand you off to a third party and completely wash their hands of the situation. Save yourself the stress, the endless phone calls, and the frustration. Avoid AA Car Insurance at all costs and find an insurer that actually handles their own claims and values their customers. Zero stars Read more Read less

Rated Terrible • 1.00/5
Read more product reviews

Never again.

Breakdown cover • 30th October 2026

Never again. Waste of time dont do what there paid to do blame others.

Rated Terrible • 1.00/5
Read more product reviews
  • 1.00/5

    Terrible service.

    Terrible service. Was left stranded twice for 4 hours and 5 hours. Was in phone queue for over half an hour each time four times,... Terrible service. Was left stranded twice for 4 hours and 5 hours. Was in phone queue for over half an hour each time four times, as had to call back due to no show of assistance. They didn’t update their log so it showed assistance had come. Two hours later when assistance did come they said they’d fixed car but didn’t. AA reception said repair was coming but in fact booked someone to tow. The next night they said they’d booked someone to tow but they just sent someone to ‘inspect’. Then they booked someone to tow, two hours later they cancelled that and booked a cab to take me home, can then cancelled and I had to call AA again and wait to get through for 30 min. Utterly terrible service including dishonesty. Read more Read less

    {"display":"Michael F","full_name":"Michael F","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Breakdown cover
    Michael F 29th October 2026
  • 5.00/5

    AA always answer the phones and the staff are very k...

    AA always answer the phones and the staff are very knowledgeable and approachable. I always try and get a reduction after comparing prices with other... AA always answer the phones and the staff are very knowledgeable and approachable. I always try and get a reduction after comparing prices with other car insurance providers and they have so far always reduced the cost. Read more Read less

    {"display":"Jude Green","full_name":"Jude Green","avatar":{"url":"\/assets\/uploads\/avatars\/users\/589854.png"}}'s avatar
    Car insurance
    Jude Green 13th October 2026
  • 3.00/5

    It was mediocre.

    It was mediocre. I assumed AA insurance was under the same umbrella as AA breakdown- it’s separate and so there’s no joined up approach to... It was mediocre. I assumed AA insurance was under the same umbrella as AA breakdown- it’s separate and so there’s no joined up approach to providing drivers with a seamless service for their needs as drivers Read more Read less

    {"display":"Nick Argent","full_name":"Nick Argent","avatar":{"url":"\/assets\/uploads\/avatars\/users\/413555.png"}}'s avatar
    Car insurance
    Nick Argent 13th October 2026
  • 4.00/5

    Unfair renewal prices

    The AA is very reassuring but it seems that it’s a company that does not give its best price to its current customers- others I... The AA is very reassuring but it seems that it’s a company that does not give its best price to its current customers- others I know have threatened to not renew and they have been given a much better price because of this. I don’t think it’s right that this should be needed or that it’s fair. Read more Read less

    {"display":"Den","full_name":"Den","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Breakdown cover
    Den 13th October 2026
  • 5.00/5

    Excellent service

    Whenever I’ve had an issue, or needed help there has never been a problem. They are quick and good at explaining any issues

    {"display":"Andrew T","full_name":"Andrew T","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Andrew T 13th October 2026
  • 5.00/5

    Fab House Insurance

    Been one of the best insurers I’ve used for my house insurance. Have been really easy to deal with.

    {"display":"Angela B","full_name":"Angela B","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Home insurance
    Angela B 13th October 2026
  • 5.00/5

    Great service

    Good policies at right prices, easy to understand policies and excellent communications

  • 5.00/5

    Good vslue and good customer service

    Original quoted price was. good and when I changed my car mid insurance it was so easy. over the phone

    {"display":"Virginia K","full_name":"Virginia K","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Virginia K 13th October 2026
  • 5.00/5

    Comprehensive cover at a fair price

    Got a competitive quote for my car insurance with no difficulty.

    {"display":"Mandy C","full_name":"Mandy C","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Mandy C 12th October 2026

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