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Direct Line: Car Insurance reviews

Name: Car Insurance
Rating: 3.77 (354 reviews)

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3.56

Based on 354 reviews, last reviewed 26th Jan 2025

100% decrease in 5 star reviews

in the past 90 days

200% increase in 1 star reviews

in the past 90 days

47%

26%

19%

Latest highest rating:

5

Motability/ Direct Line. I am a Motability customer and insured through them by Direct Line. Very helpful, responded to me very quickly when mistakenly locked car keys in boot... Read more Reviewed on: 11th October 2024

Latest lowest rating:

1

Direct Line Decline! I was insured with Direct Line for years then in January last year the premium skyrocketed and this year they couldn’t even offer any insurance covera... Read more Reviewed on: 26th January 2025

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About this product

Shop with confidence when choosing your next car insurance provider by checking out genuine customer reviews on Smart Money People. We collect Direct Line car insurance reviews so you can make an informed decision when choosing your next provider.

Direct Line was founded in 1985 as the UK’s first direct car insurance company but has since expanded to offer a variety of insurance products. With policies to cover cars, vans and electric vehicles alongside telematics and mileage money back policies, there’s a versatile range of cover available. Read our Direct Line car insurance reviews to see how genuine Direct Line customers rate their policies.

Consider what is important to you in a car insurance policy. Perhaps you want the lowest premium possible, or you may wish for some additional add-ons to make the policy more secure. Whatever you need from a policy, read our Direct Line car insurance reviews to gain some insights into what you could expect as a Direct Line customer.

Have you had a car insurance policy with Direct Line? Leave an honest review on Smart Money People so we can help people like you make better decisions. Was the sign-up process simple, or did it perhaps take longer than you’d expected? Were you satisfied with the level of cover you received for the cost of the premium? Did you have any experience with the customer service team? Whether good or bad, leave a Direct Line car insurance review to help other drivers just like you.

Direct Line Car Insurance reviews (354)

Review of the Direct Line, Car Insurance:

Just OK

Was with Direct Line for a number of years in my early twenties and premiums came down year on year. Then one year my renewal came and without any particular reason they increased it by £200+. Thought they might match everyone else on the market due to my customer loyalty, but they didn't budge on the premium. Also had a nightmare trying to speak to staff in outsourced call centres, and felt that they sent out too much useless paperwork. Would think hard before going with them again. Reviewed on: 18th March 2016

Amazing customer service. Xx

I used Direct Line as they were the cheapest but having since joined I've found out about their amazing customer service. The customer service stands out and they are easily contactable via email or phone. Great if you want to go paperless. Would I recommend to all as they are professional, and value for money. If you have a car you need car insurance so you may as well have a quality company to support you. A+ xx Reviewed on: 6th November 2017

they are a big con,they attract you with small quotes as new customer but by the time you leave them you will be paying dealy

left my first insurance because l was attracted by their low quote after signing to their quote and 14 days went they say they have a claim from people l dont know that i hit their car 2 years before and they are claiming from my car insurance. i say i need to met those people to get an explaination of what they are talking about but am not given any information .my insurance goes up with ghost insurance claimers. when my contract is about over another ghost claimer comes up and my insurance goes up Reviewed on: 3rd November 2017

direct line for a simple direct quote

i bought car insurance for my son and the ease of purchase,knowledge and professional of the agent was fantastic.i would recommend them to anyone Reviewed on: 1st October 2017

Excellent value for money

I've been with Directline for nearly ten years and they are great at ringing you back and offering you a more competitive price on the previous year. Reviewed on: 1st October 2017

Best quote

Even after 10 years & always checking for other quotes from different insurers, Direct line has beaten all others time after time! Reviewed on: 30th September 2017

Good honest people

Good customer services very helpful and go to the ends to help u Reviewed on: 29th September 2017

Fantastic

Fantastic customer service from beginning to end. Had a claim and the adverts are actually true. You only really find out when things go wrong what the company is made of. Very happy. Reviewed on: 28th September 2017

Car insurance renewal

Purchased a new car yesterday. Called Direct Line and within 10 mins insurance was sorted and I was on the road. Very helpful advisor. Reviewed on: 27th September 2017

Best Insurer

I've been with them for over 25 years and they provide consistently good service and prices. Staff really helpful and friendly. Reviewed on: 27th September 2017

Excellent job and service

I've been with them for over 25 years and they provide consistently good service and prices. Staff really helpful and friendly. Reviewed on: 27th September 2017

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