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Direct Line: Car insurance reviews

Name: Car insurance
Rating: 3.77 (356 reviews)

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3.62

Based on 356 reviews, last reviewed 10th Nov 2025

100% increase in 5 star reviews

in the past 90 days

100% increase in 1 star reviews

in the past 90 days

46%

26%

20%

Latest highest rating:

5

Direct Line - Best Mix of Price and Services Direct Line were significantly cheaper than my current provider and after using several comparison sites, came out as the best combination of price an... Read more Reviewed on: 5th September 2025

Latest lowest rating:

1

They scammers. They scammers. Was traffic acccident I ts wasn`t my fault but they charge from me £100. Absolutely criminal and was very rude from phone Reviewed on: 10th November 2025

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About this product

Direct Line provides car insurance for UK customers.

You can choose between three Direct Line car insurance policies: Essentials – entry level cover, Comprehensive and the top level called Comprehensive Plus. Going direct is the only way to get windscreen and misfuelling cover as standard on all levels.

Direct Line car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Direct Line before, you can also leave a review and share your experience.

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Direct Line Car insurance reviews (356)

They scammers.

They scammers. Was traffic acccident I ts wasn`t my fault but they charge from me £100. Absolutely criminal and was very rude from phone Reviewed on: 10th November 2025

Direct Line - Best Mix of Price and Services

Direct Line were significantly cheaper than my current provider and after using several comparison sites, came out as the best combination of price and services Reviewed on: 5th September 2025

Direct Line Decline!

I was insured with Direct Line for years then in January last year the premium skyrocketed and this year they couldn’t even offer any insurance coverage either on line or by phone for my Ford Fiesta!!! Even the man I spoke with at Direct Line couldn’t tell me why! They have the cheek to send me Emails precedingly to insure with them which frankly is a load of garbage as it’s not possible! Direct Line have declined dramatically since the days of Winston Wolf not only in their advertising and marketing also in their in ability to offer insurance at all! They also don’t ask anyone who leaves insuring with Direct Line who goes with a competitor why they’ve left. Reviewed on: 26th January 2025

Poor communication on claim handle

I have been with direct line car insurance for more than 15 years . Everything will fine as long as you won’t deal any claims with them Recent experience and also had experience in the past when incident been reported , direct line never communicate back the decision of the claim happend to me back . I have communicated not taking liability when reported incident however without notifying me they took a decision to liable and add claim on me . Poor service of handle of claim . I will never buy from direct line insurance even if it cheaper . Till the renewal letter comes no communication about claim , when I raise complaint . Direct line saying below s, however on page 33 of your policy booklet, it states: "We're entitled to do either of the following: ) Take over and carry out the negotiation, defence or settlement of any claim in your name, or in the name of any other person covered by this policy. ) Start legal proceedings in your name, or in the name of any other person connected to this policy. This can be for your benefit or our own benefit." They took over claim and does not notify you . You must be very careful when dealing with with Direct line claim as they always try to put claim liability on you never try to take your opinion and does not give you to utilise motor legal Reviewed on: 23rd November 2024

Motability/ Direct Line.

I am a Motability customer and insured through them by Direct Line. Very helpful, responded to me very quickly when mistakenly locked car keys in boot of car. Sent engineer to home within hours, took car to local dealer by transporter and bought replacement car to use in interim. Really helpful customer services and l was able to attend all forthcoming hospital appointments rather than cancel and rejoin waiting lists. Reviewed on: 11th October 2024

good service but got cheaper quote on renewal

good service but got cheaper quote on renewal Reviewed on: 19th September 2024

They've been great, polite and helpful.

They've been great, polite and helpful. I made a claim and their organisation if having my car fixed was amazing. Never accept the initial price, get a quote from them, shop around and call back and haggle. They will reduce the price. Reviewed on: 4th September 2024

Prices compared to other insurance companies are muc...

Prices compared to other insurance companies are much higher Reviewed on: 4th September 2024

Customer service is excellent!

Customer service is excellent! Very friendly and knowledgable. They also answer very quickly. Reviewed on: 25th August 2024

Diect Line - good up until this year!

I've been with Direct Line for some years - it's been the best deal for me so far and, importantly, allows me to add my daughter or another driver when family visit from Spain and borrow my car for their holiday. But...I've just seen the quote for my car insurance from September and I will certainly be shopping around as the hike is just unacceptable! So... sorry but unless I can get a better quote from Direct Line I'll be moving on! Reviewed on: 25th August 2024

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