Smart Money People Logo

LV (Liverpool Victoria): Car Insurance reviews

4.12
Based on 315 reviews, last reviewed 29th Jan 2025
100% decrease in 5 star reviews
in the past 90 days
100% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
68%
See only 4 star reviews
14%
See only 3 star reviews
3%
See only 2 star reviews
1%
See only 1 star reviews
14%

Latest highest rating:

5

Quick and easy to arrange and very competitive price Quick and easy to arrange and very competitive price Reviewed on: 15th October 2024
Meadowboy1's avatar
Meadowboy1

Latest lowest rating:

1

I recommend people to not join lv car insurance. I recommend people to not join lv car insurance. especially engines are really nasty people,basically this car insurance nothing just a scamming peopl... Read more Reviewed on: 29th January 2025
Adam's avatar
Adam

About this product

LV= are the chosen car insurer for over one million UK drivers.

LV= offer a range of cover options from third party only through to fully comprehensive. They also have policies for electric cars and multi-car cover.

LV= car insurance reviews help you find out what it’s like to be a customer. If you’ve used LV= before, you can also leave a review and share your experience.

LV (Liverpool Victoria) Car Insurance reviews (315)

Review of the LV (Liverpool Victoria), Car Insurance:

Great customer service

5
My first thoughts on LV is the great customer service they offer. No matter how you contact them they are always so helpful, friendly and willing to sort out whatever you want help with. They have a great website, easy to use offering a wide range of products. They offer good competitive quotes for insurance and allow me to tailor my quotes to what I want and need. Whilst I have never had to claim from them I feel they are a good reliable company offering good value and service. Reviewed on: 11th July 2017

Repeat purchase

4
Happy with last year’s quote and price this year is just as great. Reviewed on: 1st September 2019

They keep their promises

5
Have had to use LV for 2 claims now, both handled with speed and professionalism. Every time I’ve contacted their Customer Services I’ve been greeted with efficiency and first rate service. Reviewed on: 28th August 2019

Poor renewal

1
My renewal was 3 pence less than the year before, quotes from other insurance companies were a lot less. Reviewed on: 21st August 2019

Great support and resolution

4
When I was in a minor bump LV were great and supported me every step of the way to see my claim upheld - as I was totally without fault! - I wasn't out of pocket at all as a result! Really pleased - thanks LV! Reviewed on: 16th August 2019

A pleasure to do business with.

5
I have had a motor policy with LV for more years than I care to remember. I had to claim on one occasion when I was out of the country and the sea broke coastal defenses during a storm and flooded both my garage and my wife's car. There was no quibble with the settlement which was based upon the car's replacement value at the time. I have also had two windscreens replaced, again with no quibbles. LV do try to get me to auto renew my policy which I refuse to do as I am always offered a better quote when I telephone. Reviewed on: 7th August 2019

A unique style of serving customers

5
Friendly, well trained and efficient staff make the usual onerous task of dealing with car insurance, an absolute pleasure. Well done LV=. Reviewed on: 7th August 2019

Great value and very sympathetic

5
I broke my ankle in December 2018 and had to ring and advise I wanted a family friend added to my insurance as I couldn't drive. The advisor I spoke to was so helpful and patient, sorted everything out quickly for me. In January 2019 I received a delivery of flowers as I thought from someone I knew, However, when I read the attached card they were from LV, I cannot describe how happy that made me! It was such a lovely surprise and really cheered me up. Fantastic service, I always recommend LV. Good luck. Reviewed on: 7th August 2019

Car insurance explanations

5
Great understanding of customer service very polite and very helpful and thry explain their policies and procedures Reviewed on: 6th August 2019

Good service

4
Helpful on the phone, always get information to you quickly Reviewed on: 1st August 2019

Uninterested customer service and low layout offer

1
Would give 0 stars if possible. My partner was in an accident that wasn't her fault and the other party admitted full liability at the roadside in the presence of the police and witnesses that provided numbers. The car was written off and their offer was lower than market value and stated we would only get a hire car for a week from when we settled. We explained that we couldn't get a car within 130 miles of us for that and that personally with a small family this was a massive inconvenience and it felt like they didn't care and simply wanted to get rid of us. My partner wasn't even sure if they asked how she was after the crash. Since we couldn't be without a car we travelled the distance to buy a car on the promise the payout would be in our account the next day which it wasn't and we had to buy the car on credit cards. Payment still pending to us after 3 full working days and the value was less than 15k. We will not use this company again. Not there for you when needed. Reviewed on: 29th July 2019

Do you have a different LV (Liverpool Victoria) product?

Share your experiences with products to help others make smarter financial decisions and learn more about different products available. Write a review
Are you a business? Get insights, reply to reviews, invite customers and understand their needs

There's still more to see!

LV (Liverpool Victoria) has a range of products available. Check the ratings of each product to find the right one for you. View all products