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Admiral reviews

Admiral Logo
Rated Good • 4.47/5

Admiral reviews

Verified business Last reviewed within 7 days
  • Award winning organisation
    Award winning organisation
  • On-line application and approval process
    On-line application and approval process
  • Manage your account or policy via an app or website
    Manage your account or policy via an app or website
  • FCA approved and regulated
    FCA approved and regulated

Review summary

People rate this company as Good based on 36,273 product reviews

Average score of 4.47/5
5 star
85%
4 star
12%
3 star
1%
2 star
0%
1 star
2%
Reviews for Admiral have trended positively over the past 90 days

Admiral’s car and home insurance often impress with easy online services, competitive multi-cover discounts, and friendly customer support. However, many have faced frustratingly slow, poor claims handling and unexpected price hikes, especially with car and travel insurance. The LittleBox telematics product also draws strong criticism for unfair scoring and poor communication.

Positive themes

  • Admiral Car insurance’s app and website make managing policies really straightforward. (9 mentions)
  • Multi-cover discounts on car and home insurance with Admiral save a fair bit. (9 mentions)
  • Admiral’s customer service is often friendly and helpful when you get through. (9 mentions)

Negative themes

  • Claims with Admiral Car insurance often drag on with poor communication and delays. (8 mentions)
  • Renewal prices for Admiral Car and Home insurance frequently jump up unfairly. (7 mentions)
  • Admiral LittleBox telematics policy scores unfairly and cancels without warning. (6 mentions)
Summarised by AI
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About Admiral

Admiral is an award-winning UK based insurance company.

Admiral was set up a specialist provider of car insurance with 57 members of staff based in Cardiff. Today, it has over 10,000 members of staff in eight different countries across the world. It was the first company to launch MultiCar Insurance policies.

Admiral offers a variety of products including MultiCover, MultiCar, home insurance, pet insurance, van insurance, landlord insurance and travel insurance.

Admiral at a glance

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Reviews for Admiral

Showing 11 of 36273 company reviews • Last reviewed within 7 days

The claims process has been a tortuous nightmare

Travel insurance • 27th October 2026

I have had a nightmare claiming for a cancelled flight which delayed my holiday by 24 hours. Admiral insisted that about 15 documents were uploaded... I have had a nightmare claiming for a cancelled flight which delayed my holiday by 24 hours. Admiral insisted that about 15 documents were uploaded to their (very glitchy) website, then took 20 working days to review each upload. They came back repeatedly asking for addition evidence that I was on the point of just giving up on multiple occasions. It's impossible to find any to actually talk to and their bots don;t recognise straightforward things. All for the sake of £194! Avoid them. Read more Read less

Rated Terrible • 1.00/5
Read more product reviews

I don’t think I get any real tangible benefits.

Car insurance • 14th October 2026

I don’t think I get any real tangible benefits. I just have insurance because I have to but there’s no incentive for me to stay with admiral.

Rated Good • 4.00/5
Read more product reviews
  • 5.00/5

    Excellent onboarding and a brilliant app which allow...

    Excellent onboarding and a brilliant app which allows all the interaction one needs for a brilliant customer experience

  • 4.00/5

    Good customer service for straightforward queries only

    Did get passed around a few times on the phone which was frustrating but eventually a positive outcome from helpful staff

    {"display":"Joanna","full_name":"Joanna","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Home insurance
    Joanna 13th October 2026
  • 5.00/5

    Admiral leads the market. Gold stars all round.

    Good company. No issues with this company.

    {"display":"PJ D","full_name":"PJ D","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    PJ D 13th October 2026
  • 4.00/5

    Always check your policy wording

    My windscreen was smashed by a pole hitting it on my driveway, because there is a sensor in the screen it had to be replaced... My windscreen was smashed by a pole hitting it on my driveway, because there is a sensor in the screen it had to be replaced at a windscreen garage, I couldn’t see safely through the broken glass so when I rang I asked for a recovery service to take my car away but was told that wasn’t covered by my policy. I checked the policy wording and found that it was covered so I rang back and spoke to a different person who agreed to get it recovered, my car was collected the next day and a new screen fitted, unfortunately I had to travel 10 miles to collect it but the job was done very well. It’s always worth checking your policy wording when making a claim . When it was time to renew my motor and home insurance Admiral pushed the price way too high so I shopped around and saved £400 on my renewal cost Read more Read less

    {"display":"Brian K","full_name":"Brian K","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Brian K 13th October 2026
  • 5.00/5

    Great overall!

    Easy to deal with, reasonable pricing and clear details on their website. Overall very good and would definitely recomend!

    {"display":"MS","full_name":"MS","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    MS 13th October 2026
  • 2.00/5

    I have used Admiral a number of times, so have obvio...

    I have used Admiral a number of times, so have obviously been competitive. The processes for quotes have been relatively easy. Staff have always been... I have used Admiral a number of times, so have obviously been competitive. The processes for quotes have been relatively easy. Staff have always been friendly in the phone lines and the app gives you most of what you need on a day to day basis. Those are the positives. However, the true test for an insurance company is how they respond in the event of a claim. All of the above remains generally true, but after a 'minor' frontal impact, a full assessment of the damage was not conducted. They made assumptions that the damage was cosmetic only and simply replaced the bumper. This consequently resulted in a breakdown a few days later, which caused major inconveniences and damage to the air con unit. They have acknowledged poor handling/inadequate assessment of the situation/vehicle initially and have provided £100 financial compensation for inconvenience, but haven't accepted the responsibility for assessment/repairing of the air con issues. The claim has been going on far too long and we are having to complain and press forward at each stage, which is draining. Read more Read less

  • 5.00/5

    Seamless.

    Seamless. Good communications at all times

    {"display":"Paul G","full_name":"Paul G","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Paul G 13th October 2026
  • 4.00/5

    Admiral is King

    Has a very good range of insurance options, so policies can be well tailored, according to individual needs

  • 5.00/5

    Admiral for me the go-to for Home Insurance

    The Admiral website is very user friendly. Their communications are excellent. I have spent many years switching from one company to another to find competitive... The Admiral website is very user friendly. Their communications are excellent. I have spent many years switching from one company to another to find competitive quotes. Have been with Admiral now since 2022. Their auto-renew quotes are always competitive and I no longer feel being ripped off Read more Read less

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