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Admiral reviews

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Rated Excellent 4.72/5

Admiral reviews

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Verified business
Last reviewed within 7 days
See more on their website
  • Award winning organisation
    Award winning organisation
  • On-line application and approval process
    On-line application and approval process
  • Manage your account or policy via an app or website
    Manage your account or policy via an app or website

Review summary

People rate this company as Excellent based on 36,021 product reviews

Average score of 4.72/5
5 star
86%
4 star
12%
3 star
1%
2 star
0%
1 star
1%
Reviews for Admiral have trended negatively over the past 90 days

Latest positive rating

5/5

Multi car insurance

Multi car insurance cover is very good and flexible

{"display":"Bernard","full_name":"Bernard","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
Car insurance
Bernard 8th August 2025

Latest negative rating

1/5

Admiral Travel Insurance-DO NOT BUY.

Admiral Travel Insurance-DO NOT BUY. I had an annual family travel policy. My husband died unexpectedly in Feb 25, and we were due to travel... Admiral Travel Insurance-DO NOT BUY. I had an annual family travel policy. My husband died unexpectedly in Feb 25, and we were due to travel on a family holiday in April 25. Needless to say my two children and I felt unable to go away as we were still in shock. Admiral made my life even more difficult at this very upsetting time by refusing to reimburse the holiday costs. Despite sending the death certificate they insisted I pay my GP for a letter to say the death was unexpected and no previous illness. I did say to my GP ‘I don’t know why I’ve bothered buying travel insurance all these years because when you really need the help, the insurers don’t want to know’. After many weeks they finally agreed to pay my husband’s 25% of the cost, less £300 excess (£75 per person per claim!)- gee thanks Admiral for your compassion and kindness.. I WILL NEVER BUY INSURANCE FROM THEM AGAIN. Read more Read less

{"display":"Tracey S","full_name":"Tracey S","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
Travel insurance
Tracey S 12th August 2025

About Admiral

Admiral is an award-winning UK based insurance company.

Admiral was set up a specialist provider of car insurance with 57 members of staff based in Cardiff. Today, it has over 10,000 members of staff in eight different countries across the world. It was the first company to launch MultiCar Insurance policies.

Admiral offers a variety of products including MultiCover, MultiCar, home insurance, pet insurance, van insurance, landlord insurance and travel insurance.

Admiral at a glance

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Reviews for Admiral

Showing 11 of 36021 company reviews Last reviewed within 7 days

Admiral Travel Insurance-DO NOT BUY.

Travel insurance 12th August 2025

Admiral Travel Insurance-DO NOT BUY. I had an annual family travel policy. My husband died unexpectedly in Feb 25, and we were due to travel... Admiral Travel Insurance-DO NOT BUY. I had an annual family travel policy. My husband died unexpectedly in Feb 25, and we were due to travel on a family holiday in April 25. Needless to say my two children and I felt unable to go away as we were still in shock. Admiral made my life even more difficult at this very upsetting time by refusing to reimburse the holiday costs. Despite sending the death certificate they insisted I pay my GP for a letter to say the death was unexpected and no previous illness. I did say to my GP ‘I don’t know why I’ve bothered buying travel insurance all these years because when you really need the help, the insurers don’t want to know’. After many weeks they finally agreed to pay my husband’s 25% of the cost, less £300 excess (£75 per person per claim!)- gee thanks Admiral for your compassion and kindness.. I WILL NEVER BUY INSURANCE FROM THEM AGAIN. Read more Read less

Rated Terrible 1/5
Read more product reviews

Multi car insurance

Car insurance 8th August 2025

Multi car insurance cover is very good and flexible

Rated Excellent 5/5
Read more product reviews
  • 1/5

    Holiday booked for 22nd March 2025.

    Holiday booked for 22nd March 2025. Had a stroke and unable to go, so put a claim in April. After continuous questions that I answered... Holiday booked for 22nd March 2025. Had a stroke and unable to go, so put a claim in April. After continuous questions that I answered they finally paid out a percentage of the claim. They say they aim for 6 weeks, actually took 16 weeks of back and forth. Absolutely ridiculous. At the end because I hadn't claimed I had a TIA 5 years previous only gave me a percentage. Claim to be a top firm, almost want to know what I had for breakfast day of stroke. Avoid and go elsewhere. All good untill paying back. Avoid Read more Read less

  • 1/5

    Admiral travel insurance - Legal Scam

    Myself and my wife had booked a holiday to Ireland and on the day of travel, a storm hit and all flights were cancelled. The... Myself and my wife had booked a holiday to Ireland and on the day of travel, a storm hit and all flights were cancelled. The airline - Aer Lingus (would rather swim over there than having to deal with them ever again), refused to refund the flights as it was "an act of God" and only offered us an alternative 4 days later. We contacted Admiral Travel insurance and it all started really well, submitted all the information, had to ring them a few times and was assured on the phone that all the information was good, it just needed final approval for the payment, that's when the troubles started. Someone up above rejected the payment and said that we needed to provide them with evidence that Aer Lingus refused to give us a flight within 24 hours of our original flight (these exact words were required). We have tried to contact Aer Lingus for the past 6 months and they just use bots to answer to emails (no humans or brain cells in sight), when I informed Admiral of this and asked them to chase them, they refused and then cancelled my claim as insufficient evidence has been provided (have provided them over 10 documents of information, screenshots and over 10 emails to Aer Lingus). Moral of the story - Admiral will gladly take your money, but I would feel more confident surviving in a pen full of hungry lions than I do getting my money back of these scam artists! Read more Read less

  • 5/5

    Totally recommend your in save hands.

    I phoned Admiral to ask about taking out travel Insurance for my wife and I traving 2026. First off I spoke to a lovely lady... I phoned Admiral to ask about taking out travel Insurance for my wife and I traving 2026. First off I spoke to a lovely lady who said she would put me through to the Travel dept which she did. I spoke to a wonderful easy to understand lady I should have got her name. She explained in great detail what l was covered for and the cost and any discount. Travel insurance can be a minefield but she made it very easy for me to purchase my I would totally recommend Admiral Travel to Insurance to all my family and friends knowing they will be in save hands Read more Read less

  • 1/5

    Had to return home due to unexpected family bereavem...

    Had to return home due to unexpected family bereavement whilst on holiday in March 2025. Initially Admiral were very good in dealing with my claim... Had to return home due to unexpected family bereavement whilst on holiday in March 2025. Initially Admiral were very good in dealing with my claim but unfortunately on my return they have kept asking for more info and documentation, In particular some of the info requested is irrelevant to the claim and very personal to the individual who passed away. I have not kept me informed and have been left seriously out of pocket for cutting the holiday short and the expenditure for additional flights back home. Read more Read less

  • 1/5

    Will I be dead by the time my claim is sorted

    Waiting 15 months for my claim to be settled still is not sorted apparently it’s in the final stage it’s taken them 8 Weeks to... Waiting 15 months for my claim to be settled still is not sorted apparently it’s in the final stage it’s taken them 8 Weeks to read the file still haven’t been done when I phoned this morning school holidays got no car to take my children out, perhaps it be sorted by Xmas Read more Read less

  • 1/5

    Stay away

    Put a default on my credit file over a penalty I didn’t owe. Now got 6 years of bad credit due to them not following... Put a default on my credit file over a penalty I didn’t owe. Now got 6 years of bad credit due to them not following the law. I will be taking legal action do not deal with this company. Read more Read less

  • 1/5

    Absolutely Appalling Experience

    Absolutely Appalling Experience – Avoid Admiral at All Costs I’ve had a truly awful experience with Admiral and I feel compelled to warn others before... Absolutely Appalling Experience – Avoid Admiral at All Costs I’ve had a truly awful experience with Admiral and I feel compelled to warn others before they fall into the same trap. A few weeks ago, someone hit my parked car — I wasn’t even in the vehicle — and I did the right thing by reporting it. Instead of support, I was met with interrogation. The woman I spoke to on the phone asked if there were any other marks on the car, and I mentioned two minor scuffs. She casually said I should have reported these previously — something I was completely unaware of. She did not explain that this would result in any consequences, let alone a large, unexpected payment being taken from my account without any notice whatsoever. Admiral has since withdrawn a substantial amount of money from me, leaving me in financial difficulty, and they’ve shown zero remorse or empathy. I lodged a complaint, hoping someone might take it seriously, but I was met with the same dismissive attitude. I told them clearly how this situation has impacted me financially and emotionally, and they could not have cared less. To make matters worse, they even had the audacity to ask if I wanted to renew my policy. Absolutely not! After the way I’ve been treated, I will never use Admiral again and I’ll be telling everyone I know to avoid them. They claim they “notified” me about the charge — but I received no email or formal communication, and they have failed to provide any proof. I’m shocked at how they treat their customers, especially when the accident wasn’t even my fault. Yet somehow, I’ve ended up paying the price. If you’re considering Admiral for your car insurance, think twice. If you ever get into an accident, even when you’re parked and not at fault, they’ll look for any excuse to raise your premium and squeeze more money out of you. They don’t care about people — just profit. Avoid at all costs. Read more Read less

  • 5/5

    Skill issue

    If you ain’t getting 5/5 on everything then it literally is just a skill issue. Had mine for 3 months, and my score has been... If you ain’t getting 5/5 on everything then it literally is just a skill issue. Had mine for 3 months, and my score has been to the max each week. Everyone complaining about the blackbox are just bad drivers. But I will admit it does suck having a blackbox. Read more Read less

    {"display":"James","full_name":"James","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    LittleBox
    James 30th June 2025
  • 1/5

    Do not use this company!!

    I joined admiral littlebox in March after having been driving for 1 year. They offered the cheapest quote and due to only having 1 years... I joined admiral littlebox in March after having been driving for 1 year. They offered the cheapest quote and due to only having 1 years no claims it was expensive to not get a blackbox. However, whilst last year I had a constantly high rating with my blackbox in the first 3 months with admiral my feedback has been rated poor. I have 5* speeding 4* smoothness and 1* night driving. I have now after 3 months received an email at 8:30 in the evening telling me my insurance will be cancelled in 7 days. You dont get any kind of warning they just give you a 7 days notice that it will be cancelled. Even when I was at uni and didnt have my car my score remained as poor despite not driving! This company is a complete rip off! If I cancel my insurance before they do i have to pay £160. £60 for cancelling and £100 for the deactivation of my blackbox which again is just unnecessary amount of money. I will never be using admiral for insurance again and I will warn all others to not use this company either. Read more Read less

    {"display":"MM","full_name":"MM","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    LittleBox
    MM 26th June 2025

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