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Aviva: Car insurance reviews

3.60
Based on 517 reviews, last reviewed 2nd Apr 2025
50% decrease in 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
50%
See only 4 star reviews
23%
See only 3 star reviews
5%
See only 2 star reviews
1%
See only 1 star reviews
21%

Latest highest rating:

5

Claim response Helpful sorted all aspects of accident Reviewed on: 2nd April 2025
Hatim's avatar
Hatim

Latest lowest rating:

1

Would have left zero stars if possible. Would have left zero stars if possible. Do not use this rip off insurance company! I just changed my car and gone from group 36 down to group 22, I ex... Read more Reviewed on: 27th February 2025
Nigel B's avatar
Nigel B

About this product

Aviva provides award-winning car insurance for UK customers.

Aviva car insurance covers you against the cost of accidents, damage and theft. The cover you get and how much for, is down to the level of insurance you choose. Aviva also offer car insurance for electric and hybrid vehicles.

Aviva car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.
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Aviva Car insurance reviews (517)

Review of the Aviva, Car insurance:

Poor experience of General Accident by Aviva

1
I had car insurance through General accident, part of Aviva. When someone pulled out in front of me causing an accident after almost 2 years this ended up being my fault apparently and has affected my insurance for the next 5 years, mainly it would seem because they mis handled the claim (failed to contact independent witnesses or check any details) and failed to communicate with me. After formal complaints they did accept they had mis handled things and compensate me, but not... Reviewed on: 3rd September 2023

My motorhome was damaged whilst in for it's MOT, Avi...

1
My motorhome was damaged whilst in for it's MOT, Aviva are their insurers through their broker. The damage occured in December 2024 and the matter is still going on. They don't accept that I will suffer consequential loss as a result of my vehicle being in the repairers for 2-3 weeks and their engineer has suggested a cash settlement in lieu but their offer won't cover the cost of the repair if I use the repairer we agreed on as the estimate is incomplete. Nightmare. ... Reviewed on: 4th September 2024

Aviva Great value

5
Been insured with Aviva for years always get Great value. Reviewed on: 4th September 2024

Simple application, easy to use website

5
Simple application, easy to use website and all policies and products in one place Reviewed on: 4th September 2024

Absolutely abysmal avoid like the plague!

1
I drive an older car in a rural area and had the misfortune to hit a deer at the end of July. I claimed online and have been passed from pillar to post. I was advised in an email that my car was to be written off which led to the computer cancelling my courtesy car. It was supposed to be 5 working days to be offered a settlement and 14 working days on have heard nothing. I formally complained to Aviva over three weeks ago and not even an acknowledgment. As someone in a rural are... Reviewed on: 4th September 2024

Trusting and good existing customer care

5
So far I have thankfully never had to claim. However whenever I have needed to ck tact them the customer service has been great. I always get a competitive renewal quote each year and this now my 3rd time of renewing, which is unlike me Reviewed on: 4th September 2024

Young driver premiums.

4
Easy to apply for however still quite expensive and did not offer any sort of discount or other incentive to join like some other companies. Haven’t actually had to put a claim in (touch wood) so can’t say what they are like on that side but customer service seems fair and straightforward. Reviewed on: 28th August 2024

online only insurance

4
online only leaves little room for customer service, but is easy to use Reviewed on: 28th August 2024

Very good customer service.

5
Very good customer service. Had few years of good price for my car insurance but as it was getting more expensive I had to move to cheaper providers. I has good experience with their customer service every time I called. Reviewed on: 26th August 2024

Customer Service

4
Not had to make any claims so no idea about the claims service. Price reward would be appreciated for being a loyal client Reviewed on: 25th August 2024

Had a new policy with them last year, ran like clock...

5
Had a new policy with them last year, ran like clockwork, ncb checked, sent paperwork as i am a bit old fashioned. Best part their renewal was one of the cheapest I found,so no need to change company, first time ever. You can reach them on the phone too. Reviewed on: 25th August 2024

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