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Aviva: Car insurance reviews

3.73
Based on 549 reviews, last reviewed 20th Oct 2025
1800% increase in 5 star reviews
in the past 90 days
400% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
51%
See only 4 star reviews
23%
See only 3 star reviews
5%
See only 2 star reviews
1%
See only 1 star reviews
20%

Latest highest rating:

5

Great value. Great value. Much cheaper than other insurance. Reviewed on: 7th October 2025
Nicki J's avatar
Nicki J

Latest lowest rating:

1

Not good! I went with Aviva for my insurance after getting a new car. I filled in all the extras etc and clicked protect no claims, however this did not add on.... Read more Reviewed on: 20th October 2025
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Customer reviews

About this product

Aviva provides award-winning car insurance for UK customers.

Aviva car insurance covers you against the cost of accidents, damage and theft. The cover you get and how much for, is down to the level of insurance you choose. Aviva also offer car insurance for electric and hybrid vehicles.

Aviva car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

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Aviva Car insurance reviews (549)

offering me a better price

5
Made me an excellent offering to my car insurance and it was good Reviewed on: 5th September 2025

Aviva zero self service insurance

4
I was using Aviva zero and it was a bit difficult to navigate at first, but eventually I got the hang of it and I understood how we operates. Reviewed on: 5th September 2025

Choose aviva zero!

5
When looking for a new car insurance I stumbled upon aviva zero, they had everything I needed and at a really good competitive price. I’ve had no issues with them so far and I’ve been with them nearly 6 months. Reviewed on: 5th September 2025

A great company

5
I have been with Aviva for approx. 2-3 years now, they are a great company to deal with and have always helped with anything needed. The renewal quotes have also been very competitive. Reviewed on: 5th September 2025

Simple, quick and easy

4
Easy switch and to deal with, didn't need anything extra and simple enough to amend. All documents sent through quickly and the online portal appears to be pretty useful too. Happy enough with them my partner is likely to renew with them when the time comes, and if the price is right. Reviewed on: 5th September 2025

I've been with Aviva a few years and their service h...

4
I've been with Aviva a few years and their service has always beat the prices of competitors. Their window repair service was prompt and affordable Reviewed on: 5th September 2025

Great coverage and a fab app!

5
I chose Aviva for car insurance because they offered the best deal. The app is easy to use and has everything you need to know or check about your insurance. Reviewed on: 5th September 2025

Three good years until recently

4
For three years they were the best on the market until they randomly upped my premium without reason, becoming £250 more expensive than their competition. A shame to leave but as you can’t easily talk to anyone if you have an online policy then it’s worth leaving as you can’t even call to discuss your renewal. Reviewed on: 5th September 2025

Approachable

4
For an insurance company, they are easy to deal with. Processes are clear and acres is simple. It’s a pity they don’t value existing customers and seem to price you out eventually. Reviewed on: 5th September 2025

Great price.

5
Great price. It us easy to amend your policy. I had to add extra mikeage when i realised that i travelled further than expected. Thankfully I haven't needed to claim. The policy is very comprehensive covering most eventualities. Reviewed on: 5th September 2025

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