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Aviva: Car insurance reviews

3.73
Based on 549 reviews, last reviewed 20th Oct 2025
1800% increase in 5 star reviews
in the past 90 days
400% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
51%
See only 4 star reviews
23%
See only 3 star reviews
5%
See only 2 star reviews
1%
See only 1 star reviews
20%

Latest highest rating:

5

Great value. Great value. Much cheaper than other insurance. Reviewed on: 7th October 2025
Nicki J's avatar
Nicki J

Latest lowest rating:

1

Not good! I went with Aviva for my insurance after getting a new car. I filled in all the extras etc and clicked protect no claims, however this did not add on.... Read more Reviewed on: 20th October 2025
Customer reviews 's avatar
Customer reviews

About this product

Aviva provides award-winning car insurance for UK customers.

Aviva car insurance covers you against the cost of accidents, damage and theft. The cover you get and how much for, is down to the level of insurance you choose. Aviva also offer car insurance for electric and hybrid vehicles.

Aviva car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

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Aviva Car insurance reviews (549)

Good customer service.

5
Aviva can be contacted easily in order to answer queries. Prices are good compared to other companies and the range of options is very good Reviewed on: 8th October 2024

Always easy to do and understand when phoning always...

5
Always easy to do and understand when phoning always very gelpful good value too Reviewed on: 8th October 2024

Human Interaction is the way ahead

4
not the easiest website/app to navigate, always end up having to ring them to log on/amend/renew policy, but usually get the service needed when speaking to a human! Reviewed on: 13th September 2024

Excellent company offering insurance products to cov...

5
Excellent company offering insurance products to cover every need. Reviewed on: 8th September 2024

Quick, polite, professional and easy to deal with.

5
Quick, polite, professional and easy to deal with. Was easy to make a claim and I was kept in the loop throughout and got to pick the garage for the repair, giving me some control. Reviewed on: 7th September 2024

Good terms and value

5
Been with them for a few years now. Auto-Renewals have been competitive. It even went down this year. Reviewed on: 6th September 2024

Would recommend

5
I had Aviva Car insurance for 1 year and cannot complain. Lovely staff on the phone, they offered me a discount for my insurance. Would recommend. Reviewed on: 5th September 2024

Aviva car insurance policy change

4
When switching cars, it was really easy to move my policy over to my new vehicle and the customer service assistance was polite and patient on the phone when explaining the process. The policy premium, however, did increase substantially and there was a lack of information on what factors had caused the rise - there could certainly be more transparency in that respect. Reviewed on: 5th September 2024

Decent price for a well known company.

5
With huge price rises for car insurance this year, I looked to change insurers but wanted the assurance of 5 star quality. Som quotes came from companies that I had never heard of but Aviva consistently came near the the top of comparison website quotes (it makes sense to check a number, the price varied from each one) Completing the application as simple, and the information supplied seemed relatively easy to read and understand. Reviewed on: 5th September 2024

Prompt service and easy to contact re queries.

5
Prompt service and easy to contact re queries. realistic premium. Reviewed on: 5th September 2024

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