Write a review

Newsletter

Go to business site

Direct Line: Car insurance reviews

Name: Car insurance
Rating: 3.92 (358 reviews)

View other Direct Line products

3.92

Based on 358 reviews, last reviewed 8th Jul 2026

200% increase in 5 star reviews

in the past 90 days

No new 1 star reviews

in the past 90 days

47%

25%

20%

Latest highest rating:

5

Efficient and supportive They were efficient and supportive when my car was damaged. The call handlers and drivers were polite and friendly. I was kept informed throughout. Reviewed on: 8th July 2026

Latest lowest rating:

1

They scammers. They scammers. Was traffic acccident I ts wasn`t my fault but they charge from me £100. Absolutely criminal and was very rude from phone Reviewed on: 10th November 2025

Read all reviews Write a review

About this product

Direct Line provides car insurance for UK customers.

You can choose between three Direct Line car insurance policies: Essentials – entry level cover, Comprehensive and the top level called Comprehensive Plus. Going direct is the only way to get windscreen and misfuelling cover as standard on all levels.

Direct Line car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Direct Line before, you can also leave a review and share your experience.

Review Direct Line: Car insurance now

Help others make smarter decisions by sharing your own experience.

Write a review

Direct Line Car insurance reviews (358)

Great value, great service

Great value and great service, not much more to say Reviewed on: 14th July 2017

Always a good price

I've renewed with Direct Line a number of times as they always provide a very competitive price for renewal. Whenever I've rang them the customer service is very good. Reviewed on: 11th July 2017

Direct Line

Never had any problems with direct line. The call centre staff are all friendly and knowledgeable. Never had a question unaswered Reviewed on: 5th July 2017

THEY EVEN ANSWER THE PHONE RIGHT AWAY!

A short menu and then bang, you speak to a member of staff. They are friendly and professional........and cheap. There's no hidden agenda and they have a great package of extras at good prices. I was very impressed.....and I got a discount for multi car and landlords insurance policies too. Reviewed on: 5th July 2017

Very good

They are very good, and gave me a good discount for having a black box in my car. Reviewed on: 4th July 2017

Nothing more direct than Direct Line

Direct Line are fantastic, they gave me the cheapest insurance I could find anywhere. They have a fantastic customer service team, from my first call for a quote and everything in between they really are the best. A driver of 6 years, I plan to stay with Direct Line forever!! Reviewed on: 4th July 2017

Excellent service

Brilliant on line service great service providec Reviewed on: 30th June 2017

Easy Quote, Good Customer Service

I have my car insurance with Direct Line. It was really easy to manage my policy online and when I had a number of questions, the customer services were really helpful. I highly recommend rate them and recommend them to all friends and family. Reviewed on: 25th June 2017

Cover was great care was not.

The cover and extras where great but the customer service was shocking. Reviewed on: 30th May 2017

car insurance

Excellent service both inline and over the phone. The cheapest premium quote by far. Reviewed on: 17th May 2017

Do you have a different Direct Line product?

Share your experiences with products to help others make smarter financial decisions and learn more about different products available. Write a review

Are you a business? Get insights, reply to reviews, invite customers and understand their needs

Alternative products

Breakdown cover
from 2Gether Insurance 1.88 from 54 reviews
Cycle insurance
from Bikmo 4.39 from 533 reviews
Car insurance
from Sainsburys Bank 2.13 from 156 reviews

Want to see more from Direct Line?

Breakdown Insurance
from Direct Line 4.19 from 7 reviews
Pet Insurance
from Direct Line 4.08 from 38 reviews
Life Insurance
from Direct Line 4.04 from 1 reviews

View all products

Join Smart Money People

Keep up to date on ratings of your favourite businesses. Find out about our awards and write new reviews with ease

Create an account

News, guides and insight from our team

View resource hub