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Direct Line: Car insurance reviews

Name: Car insurance
Rating: 3.92 (358 reviews)

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3.92

Based on 358 reviews, last reviewed 8th Jul 2026

200% increase in 5 star reviews

in the past 90 days

No new 1 star reviews

in the past 90 days

47%

25%

20%

Latest highest rating:

5

Efficient and supportive They were efficient and supportive when my car was damaged. The call handlers and drivers were polite and friendly. I was kept informed throughout. Reviewed on: 8th July 2026

Latest lowest rating:

1

They scammers. They scammers. Was traffic acccident I ts wasn`t my fault but they charge from me £100. Absolutely criminal and was very rude from phone Reviewed on: 10th November 2025

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About this product

Direct Line provides car insurance for UK customers.

You can choose between three Direct Line car insurance policies: Essentials – entry level cover, Comprehensive and the top level called Comprehensive Plus. Going direct is the only way to get windscreen and misfuelling cover as standard on all levels.

Direct Line car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Direct Line before, you can also leave a review and share your experience.

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Direct Line Car insurance reviews (358)

Good

Great price better than most out there nice and clear with all the information a consumer would like to read thank you Reviewed on: 17th May 2017

worse than bad, just awful

trying to sort out a claim to be told they are trying to contact the assessor, to finally be told 8 weeks later that we not covered under any aspect of the what can only be described as miss-sold insurance. so we are left with huge hold in the ceiling, damage to the curtains, carpet and side unit and various other items after the water from the storm damage caused unprecedented amounts of water and the roof gave in.... in reality the insurance isn't worth the paper its written on and when you need it most, your not covered, you may as well save yourself the premium every year...and have none...the final cost to you is still the same but at least you can put the premium towards the repair costs. Reviewed on: 19th April 2017

They sold my details on and I was hounded by phone calls

It's been three years since I used Direct Line for car insurance. Whilst I had no reason to claim during my time, they sold my details once I had left and to this day, I get at least five phone calls a day from companies about a mysterious car accident that didn't take place. Reviewed on: 4th April 2017

Currently no reason to change

Very happy with my claim experience with Direct. There is no point saving money on premiums if the claims department is not up to scratch Reviewed on: 30th March 2017

Rewards for careful driving

Download the app when you take out direct line car insurance and earn cashback each quarter. £5 every so often is a nice top up to the savings fund! #maxyourmoney Reviewed on: 21st March 2017

No complaints yet

I haven't had much need to contact Direct Line yet but haven't got any complaints so far. Reviewed on: 1st March 2017

Naughty with renewals

I'm with Direct Line and I find they are ok, but naughty with the renewal prices but giving them a call and they always match the new customer price. Reviewed on: 27th February 2017

No loyalty reward

I've been with Direct Line for years and they've always been competitive,when your renewal is due,get a cheaper quote elsewhere,give them a ring and they'll beat it.I have to say however,it does annoy me that they don't reward loyal customers with the best deal first of all,but I suppose they're all the same Reviewed on: 27th February 2017

Claims experience

Direct Line handled a claim, where there could have been difficulties with the third party., with 100o/o efficiency and to my total satisfaction Reviewed on: 25th February 2017

Good claims experience

Third party reversed from parking space into my car. Although driver admitted liability. This admission was later retracted, obviously on instructions from his office. Direct Line handled the claim on my behalf obtaining a totally satisfactory result, and with no stress on my part Reviewed on: 25th February 2017

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