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Animal Friends: Pet insurance reviews

4.66
Based on 644 reviews, last reviewed 2nd Oct 2025
400% increase in 5 star reviews
in the past 90 days
200% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
89%
See only 4 star reviews
6%
See only 3 star reviews
2%
See only 2 star reviews
0%
See only 1 star reviews
3%

Latest highest rating:

5

Helpful, friendly and easy to understand information... Helpful, friendly and easy to understand information and policies. Reviewed on: 2nd October 2025
Victoria S's avatar
Victoria S

Latest lowest rating:

1

£50 a month premium got me £11 back on a £491 claim Be very very careful of the small print. Our dog had to be put down due to old age. Let me be clear that no amount of money could replace her. We didn... Read more Reviewed on: 29th September 2025
MP's avatar
MP

About this product

Animal Friends Pet Insurance offer policies to cover dogs, cats and horses.

Your vet can submit your claim and Animal Friends will pay them directly. There’s an online account to help manage your policy and claims on the go and you get access to exclusive discounts and offers.

Animal Friends Pet Insurance reviews help you find out what it’s really like to be a customer. If you’ve used Animal Friends Pet Insurance before, you can also leave a review and share your experience.

Animal Friends Pet insurance reviews (644)

Review of the Animal Friends, Pet insurance:

Don't Do It

1
Before you consider taking out insurance with these thieves....stop....put your debit card down. Don't believe their "animal friends" nicey nicey name/image...these guys will whatever they can to not pay you the money you're owed. My dog has been left lame and in pain for nearly 2 months while I've had two different claims denied. I've now just had to bite the bullet and pay for it myself. I've had insurance with them for 4 years and never claimed a penny. Then when I need them... guess what, they try to wriggle out of paying and couldn't care less about your pet. Best advice I can give you is to direct debit the money you would pay to them monthly into a savings account and further down the line if/when you need it you will have a pot of money to at least lessen the burden Reviewed on: 2nd March 2021

Brilliant pet insurance!

5
Always paid out on vet fees with no problems for my horse and dog. Always competitively priced. Reviewed on: 10th July 2024

Simple

5
100% fantastic company.... Products and services are 1st class.... App is superb too.... Well worth every penny spent.... Reviewed on: 13th October 2023

Great product

5
Have used Animal Friends for my new pup. @CreedTheStaffy Competitive rates and LOVE the free vet video consultations from Joii Pet Care. Reviewed on: 12th October 2023

Great value cover and good service

5
Fortunately I haven't had to make a claim recently but I have always found them very efficient and responsive. Reviewed on: 12th October 2023

Simple affordable reliable

5
Great options for your choice of budget and cover required. No messing about, speak to a person or use a simple website. I really value & appreciate this company. I tell anyone who I talk to about animal friends insurance. They are great Reviewed on: 12th October 2023

Only just taken out my policy

3
Only just taken out my policy - all good so far - hope the reviews are true when it comes to claiming Reviewed on: 12th October 2023

I love Animal Friends!

5
Animal friends always provide affordable insurance for my pets but my favourite thing about them is the great support they provide to groups who help animals! Reviewed on: 11th October 2023

Pawsome

5
Low excess, fair pricing and free 24 hour vet support. Reviewed on: 11th October 2023

Competitively priced

5
The Joii app makes pet insurance value for money as in some cases it can prevent vet bills. Reviewed on: 11th October 2023

Not had to use them but confident they will be great if I do!

4
Reasonable pricing, a smaller company, personalised feel, peace of mind with the Joii app and regular emails with tips and advice. Reviewed on: 11th October 2023