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Animal Friends reviews

Animal Friends Logo
Rated Excellent 4.66/5

Animal Friends reviews

Verified businesses always have up to date contact details and can respond to reviews.

Verified business
Last reviewed within 7 days

Review summary

People rate this company as Excellent based on 644 product reviews

Average score of 4.66/5
5 star
89%
4 star
6%
3 star
2%
2 star
0%
1 star
3%
Reviews for Animal Friends have trended positively over the past 90 days

Latest positive rating

5/5

Helpful, friendly and easy to understand information...

Helpful, friendly and easy to understand information and policies.

{"display":"Victoria S","full_name":"Victoria S","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
Pet insurance
Victoria S 2nd October 2025

Latest negative rating

1/5

£50 a month premium got me £11 back on a £491 claim

Be very very careful of the small print. Our dog had to be put down due to old age. Let me be clear that no... Be very very careful of the small print. Our dog had to be put down due to old age. Let me be clear that no amount of money could replace her. We didn’t go to town on the services on offer from the vet and the total cost of euthanasia and cremation came to £491. We submitted a claim and after all the deductions and exclusions Animal Friends pay me £11 back. I paid £50 a month in premiums and, while I appreciate the company isn’t a charity, this seems poor return. It’s an emotional time and it feels kick being kicked when low. Read more Read less

{"display":"MP","full_name":"MP","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
Pet insurance
MP 29th September 2025

About Animal Friends

Animal Friends reviews can help you to find out what having cover for your pet with them is really like. Animal Friends was founded by Elaine Fairfax in 1998 with the sole aim of providing pet insurance as a means to help support animal welfare charities. Smart Money People is the place for Animal Friends reviews. Read and write reviews to help increase trust and transparency in Financial Services.

Animal Friends at a glance

Reviews for Animal Friends

Showing 11 of 644 company reviews Last reviewed within 7 days

Helpful, friendly and easy to understand information...

Pet insurance 2nd October 2025

Helpful, friendly and easy to understand information and policies.

Rated Excellent 5/5
Read more product reviews

£50 a month premium got me £11 back on a £491 claim

Pet insurance 29th September 2025

Be very very careful of the small print. Our dog had to be put down due to old age. Let me be clear that no... Be very very careful of the small print. Our dog had to be put down due to old age. Let me be clear that no amount of money could replace her. We didn’t go to town on the services on offer from the vet and the total cost of euthanasia and cremation came to £491. We submitted a claim and after all the deductions and exclusions Animal Friends pay me £11 back. I paid £50 a month in premiums and, while I appreciate the company isn’t a charity, this seems poor return. It’s an emotional time and it feels kick being kicked when low. Read more Read less

{"display":"MP","full_name":"MP","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
MP
Rated Terrible 1/5
Read more product reviews
  • 1/5

    No friends of animals here!

    No friends of animals here! They do NOT look out for loyal customers. I was with them for 5 years, had a few small claims.... No friends of animals here! They do NOT look out for loyal customers. I was with them for 5 years, had a few small claims. My renewal came through and I did what any normal person would do and compare - I got a better deal with them on a comparison site. Went with them again… started the policy for when the old one finished (01/08/25) I received an email on the 1st August stating my policy was LIVE. Didn’t think anything of it, took my dog to the vet’s for a lump (has a few fatty ones so wanted to check new one) I took him on the 14th August. He needed biopsy done, so I called to find out my excess to which the lady said he wouldn’t be covered. I then asked why and she said because I was in a 14 day cooling off period (I was 7hours away from it being 15th day!) I said I had been with them for years to which she said because I took out a new one on a comparison site it started again. I then called back again to further the complaint - to which they said the cooling off period was to protect loyal customers!!! I said I had been with them as they can see for over 5 years!!!! The lump ended up being the dreaded cancer, and so far has cost us £2350.49 to help our dog out. To which the insurance company have closed my complaint blaming the comparison site for its wording!!!! I will be taking this to the ombudsman also. I do not know how they can send you an email stating your insurance is live.. when it is NOT!!! There is also no wording on said email to state there is a cooling off period!!!! DO NOT USE THIS INSURANCE - they will not help in your time of need!! Read more Read less

    {"display":"Rachel B","full_name":"Rachel B","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Pet insurance
    Rachel B 26th September 2025
  • 5/5

    Excellent Pet Insurance

    Had our Pet insurance for two cats with them for several years now and the renewal is always very fair and reasonable and the service and communication is excellent

    {"display":"KayeF","full_name":"KayeF","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Pet insurance
    KayeF 5th September 2025
  • 5/5

    Supported when our dog had behavior issues

    Supported us when our dog had behavior issues

    {"display":"Rhonda S","full_name":"Rhonda S","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Pet insurance
    Rhonda S 5th September 2025
  • 5/5

    The payments are reasonable & the vet can fill in ev...

    The payments are reasonable & the vet can fill in everything online, so no paying uofront & claiming back! I particularly love how they donate to various small animal charities, too....!

    {"display":"Fiona G","full_name":"Fiona G","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Pet insurance
    Fiona G 5th September 2025
  • 5/5

    Quick and easy to claim

    Quick and easy to make a claim. Our vets can make the claim directly and they are quick to accept and then approve the payment.... Quick and easy to make a claim. Our vets can make the claim directly and they are quick to accept and then approve the payment. If it's declined it's clearly explained why. If they don't pay the whole amount, again it's clearly explained. When our cat had a severe illness and was admitted to hospital, we informed them ahead of the claim a d they were very kind and understanding. They reassured us the claim would be processed. Read more Read less

    {"display":"Nicola C","full_name":"Nicola C","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Pet insurance
    Nicola C 5th September 2025
  • 5/5

    Been with animals friends for 7 years now , 6 years...

    Been with animals friends for 7 years now , 6 years in I had to make claim for my dog after an accident, so easy... Been with animals friends for 7 years now , 6 years in I had to make claim for my dog after an accident, so easy to apply was complete within a matter of days. Great communication all round great company Read more Read less

    {"display":"Lisa t","full_name":"Lisa t","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Pet insurance
    Lisa t 9th June 2025
  • 5/5

    Good value cover

    Best price I could find with comparity cover from other providers

    {"display":"David C","full_name":"David C","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Pet insurance
    David C 12th February 2025
  • 4/5

    First time we've insured with Animal Friends, accide...

    First time we've insured with Animal Friends, accident-only policy. Never needed to make a claim (and hopefully never will!) so no idea about their performance.... First time we've insured with Animal Friends, accident-only policy. Never needed to make a claim (and hopefully never will!) so no idea about their performance. Free video vet service is a nice addition Read more Read less

    {"display":"CatWoman","full_name":"CatWoman","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Pet insurance
    CatWoman 1st October 2024
  • 5/5

    Easy journey to purchase, clear documents, helpful c...

    Easy journey to purchase, clear documents, helpful content, good value.

    {"display":"Tricia Davies","full_name":"Tricia Davies","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Pet insurance
    Tricia Davies 9th September 2024

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