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Animal Friends: Pet insurance reviews

4.39
Based on 653 reviews, last reviewed 26th Oct 2026
600% increase in 5 star reviews
in the past 90 days
100% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
88%
See only 4 star reviews
6%
See only 3 star reviews
2%
See only 2 star reviews
0%
See only 1 star reviews
3%

Latest highest rating:

5

The insurance company quick to pay vet bills. The insurance company quick to pay vet bills ,and listen to you well .fairly good prices and free Joii vet online to help with any issues you have tha... Read more Reviewed on: 13th October 2026
Miss D's avatar
Miss D

Latest lowest rating:

1

Avoid at all cost. Started my policy on the 5th of the month. Puppy started to show signs of a limp so took him straight to vets on the 9th. 4 days later. No treatment, ... Read more Reviewed on: 26th October 2026
claire j's avatar
claire j

About this product

Animal Friends Pet Insurance offer policies to cover dogs, cats and horses.

Your vet can submit your claim and Animal Friends will pay them directly. There’s an online account to help manage your policy and claims on the go and you get access to exclusive discounts and offers.

Animal Friends Pet Insurance reviews help you find out what it’s really like to be a customer. If you’ve used Animal Friends Pet Insurance before, you can also leave a review and share your experience.

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Animal Friends Pet insurance reviews (653)

Avoid at all cost.

1
Started my policy on the 5th of the month. Puppy started to show signs of a limp so took him straight to vets on the 9th. 4 days later. No treatment, no diagnosis, just go away and see what happens and maybe he will need an xray. Turned out to be a tiny little split in his paw pad which healed all on its own. Years later when claiming for a back leg for a hip replacement, they deny our claim and state the entire limb is excluded form the policy because of an "existing condition during the waiting period". Waiting periods for accidents is 2 days and for illness 2 weeks, according to their own terms and conditions. Then i have to correct their mistake as this is apparently for the front leg and we are claiming for the back leg! Then when i point out their clear mistake which goes against their own terms and conditions they state it is basically my fault for not noticing the restrictions much earlier and that they stand by their decision to exclude our dogs whole front right limb for an illness that never existed and a claim which was never made, and no condition that was ever diagnosed. This company is an absolute joke. If you want a company that actually has fair terms and cares for the welfare of the animals its insuring and doesn't try to wriggle out of every claim, then AVOID AVOID AVOID ANIMAL FRIENDS. They are not your animals friend!!!!! Reviewed on: 26th October 2026

The insurance company quick to pay vet bills.

5
The insurance company quick to pay vet bills ,and listen to you well .fairly good prices and free Joii vet online to help with any issues you have that’s 24/7 .if you have a older dog though there 20 % charge on tip I’d assess percentage to pay but a lot insurers have this anyhow. Reviewed on: 13th October 2026

Very good customer service and what's more, they are...

5
Very good customer service and what's more, they are ethical. Reviewed on: 14th September 2026

Really good and excellent

5
Really good and excellent when it comes to claims, fast and easy to send through with no hassle at all. Referral scheme is also really good and when I sadly lost my pet the staff I spoke to were so helpful and empathetic as well as advising me of claims I could make that I didn’t even realise I could claim for - overall amazing experience Reviewed on: 3rd September 2026

I have had to make a no of claims over the years -...

5
I have had to make a no of claims over the years - I have always had clear, friendly help over the phone and never had any issues with claiming through their portal. Reviewed on: 2nd September 2026

Website very easy to use.

5
Website very easy to use. Claims quickly resolved. All round good value and experience Reviewed on: 21st August 2026

Every time I have spoken with anyone (thankfully not...

5
Every time I have spoken with anyone (thankfully not to often) they have been so helpful and very friendly. Take time to explain everything too. Reviewed on: 20th August 2026

Expensive for old dogs.

5
Expensive for old dogs. Good communication with my vet, online documents. Reviewed on: 20th August 2026

Great communication

5
Whenever I've had to speak with them they are very supportive Reviewed on: 16th July 2026

I've been paying lifetime insurance for my 12yo dog...

4
I've been paying lifetime insurance for my 12yo dog since he was about 12 weeks old. A year ago I found out he had a heart murmer. They paid for the ultrasound and up to £1,000 meds per year, minus the excess and co-pay, which I was aware of. I dropped a star because my renewal next month has gone up by £20pm. I'm assuming they will pay another £1,000 towards the meds starting in May. Reviewed on: 20th April 2026

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