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Amanda Bucan

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Review of the John Lewis, Partnership Card:

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No customer loyalty after 37 years!

Received notification that my current partnership card will expire in October and I should apply for a new one with New Day. My current credit limit is £7,800. Despite being a loyal customer for 37 years, spending thousands with John Lewis during that time, and never defaulting on payments, New Day have offered me a £250 limit. Seriously? What an absolute joke! The loyalty reward scheme has gone right down the pan too. Used to offer free cup of tea and cake vouchers to spend in store, but now you get a free entry into several competitions. Big Deal! How does that constitute a `reward`? Anyone can enter a free competition. It`s only a reward for the person who wins, not for the entrant. What a con! I haven`t had any reward worth claiming for at least 2 years. As another customer said `I won`t be taking the new card` and for me also, it`s a very sad end to what has been a long happy shopping experience over the years. They will certainly lose a great deal of future purchases from me, and I suspect from many other loyal customers too. Doesn`t make good business sense. I see this as the final nail in the John Lewis coffin. This company once prided itself on giving the ultimate customer experience, now like so many others nowadays, they just don`t care anymore! Reviewed on: 27th August 2022

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