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Lukas Haas

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Review of the Freetrade, Online share dealing:

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Superior Value Proposition, Technology, and UX

I first fell in love with Freetrade 2019 because of their value proposition and how the team was able to fully align its values with their customers, operating a freemium model and not allowing leveraged trades, short-selling or structured products. As recent backlash against competitors (most notably in America) has shown, you will only "win" brokering and banking if you can be fully transparent - and you can only be transparent if you have nothing to hide. Besides this big ethical plus, Freetrade's technology will continue to be state-of-the art as a fully cloud-native trading solution, allowing extraordinary low variable costs to be passed on to the customer. While both of these points make for an excellent value proposition, Freetrade's UI and UX is an absolute winner in the field, making any transaction super smooth while at the same time not encouraging gamification. With more product rollouts (crypto coming soon) and an international expansion, I'm looking forward to what Freetrade has in store for the next years. Well deserved, Freetrade! Reviewed on: 8th April 2021

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