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1st Choice Insurance: Business insurance reviews

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4.91
Based on 286 reviews, last reviewed 11th Jul 2025
700% increase in 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
92%
See only 4 star reviews
7%
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1%
2 star
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0%
See only 1 star reviews
0%

Latest highest rating:

5

I was struggling to find a suitable small fleet insu... I was struggling to find a suitable small fleet insurance ist Choice exceeded my expectations and in one day Reviewed on: 11th July 2025
John T's avatar
John T

Latest lowest rating:

1

Reasonable Service was as described but did not cover as much As I would have liked. Reviewed on: 6th November 2017
Olivia deane's avatar
Olivia deane
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About this product

1st Choice Insurance provide commercial insurance for businesses across the UK, comparing over 100 providers and policies.

For vehicles, they provide commercial motor, fleet and HGV insurance. 1st Choice Insurance also help with other commercial cover including business insurance, tradesman cover and property insurance.

1st Choice Insurance business insurance reviews help you find out what it’s really like to be a customer. If you’ve used 1st Choice Insurance before, you can also leave a review and share your experience.

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1st Choice Insurance Business insurance reviews (286)

Fantastic service can not fault, can not say bad word

5
Fantastic service can not fault, can not say bad word Reviewed on: 30th July 2024
Melanie s's avatar
Melanie s

Price needs to reduce and good value

4
Price needs to reduce and good value Reviewed on: 29th July 2024
Mehmet 's avatar
Mehmet

Good service

5
Good service and very clear site Reviewed on: 26th July 2024
Tatiana 's avatar
Tatiana

I just heard about this is very good but i didnt use...

5
I just heard about this is very good but i didnt use it so i dont have any experience yet Reviewed on: 26th July 2024
Sohail M's avatar
Sohail M

Best insurance I have ever had

5
Top class customer service Very helpfully and fast Always get straight through to them. Jasmine Bennett-falshaw was super helpful, fast and polite with helping me with my fleet policy thankyou Highly recommended Reviewed on: 12th October 2023
Bridey's avatar
Bridey

Tricky Policy Changes Handled Perfectly

5
We needed to make some changes to our micro-fleet insurance cover which Aviva were a little resistant to. But 1st Choice represented us very well and Lucy Courtney got the required changes over the line at no extra cost. Very happy with the outcome! Reviewed on: 11th October 2023
Elliot Sparks's avatar
Elliot Sparks

Friendly, approachable service!

5
Tania and Jasmin has been so friendly during my contact with them. Tania helped me find suitable cover to help me with my dog grooming van and Jasmin has been great aftercare, she’s patient and friendly. Both the girls are! I feel like I can come to them with any questions, they’re great at their job! Reviewed on: 11th October 2023
Holly Clarke's avatar
Holly Clarke

Great Customer Service

5
I have spoken to 1st Choice Insurance a few times over the past couple of days and on both occasions Rachel and Maisie have been extremely helpful going above and beyond with trying their best to assist me with my query. They both knew exactly what I was speaking about, there is obviously good communication within their office. They both have great interpersonal skills and I really appreciate everything they have done for me to date. I wouldn’t hesitate to recommend 1st Choice to my friends and family. Reviewed on: 10th October 2023
Lisa W's avatar
Lisa W

First Choice, only choice now

5
First Choice are one of the rare insurance brokers that talk sense, answer their phones and respond to your company's exact requirements instantly. After dealing with a few brokers over the years and as an owner of multiple vehicles, I will only recommend First Choice to others. Responsive, knowledgeable and friendly helpful service every time from all of their staff. Reviewed on: 10th October 2023
A Downs's avatar
A Downs

Very good deal

5
Great deal. Was happy to move. Well done. Reviewed on: 9th October 2023
Chris Davies's avatar
Chris Davies

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