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1st Choice Insurance: Business insurance reviews

4.91
Based on 286 reviews, last reviewed 11th Jul 2025
700% increase in 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
92%
See only 4 star reviews
7%
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1%
2 star
See only 2 star reviews
0%
See only 1 star reviews
0%

Latest highest rating:

5

I was struggling to find a suitable small fleet insu... I was struggling to find a suitable small fleet insurance ist Choice exceeded my expectations and in one day Reviewed on: 11th July 2025
John T's avatar
John T

Latest lowest rating:

1

Reasonable Service was as described but did not cover as much As I would have liked. Reviewed on: 6th November 2017
Olivia deane's avatar
Olivia deane

About this product

1st Choice Insurance provide commercial insurance for businesses across the UK, comparing over 100 providers and policies.

For vehicles, they provide commercial motor, fleet and HGV insurance. 1st Choice Insurance also help with other commercial cover including business insurance, tradesman cover and property insurance.

1st Choice Insurance business insurance reviews help you find out what it’s really like to be a customer. If you’ve used 1st Choice Insurance before, you can also leave a review and share your experience.

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1st Choice Insurance Business insurance reviews (286)

Excellent service

5
Fanstatic company to deal with, especially our service manager Mandy Lanning always goes above and beyond to meet our insurance needs!! Reviewed on: 7th August 2023

NCD proof help

5
I was having some trouble with my new insurance company accepting a document previously provided by first choice insurance. After hours of phone calls with my new insurance company I contacted first choice and ended up speaking to Lucy Courtney who went above and beyond to help me and resolve my issue. Very polite on the phone and couldn’t do more for me. Lucy is an asset to the first choice customer service team. Reviewed on: 7th August 2023

Fantastic service

5
I cannot praise 1st Choice enough. I have had a few changes to my policy and each time I have needed to call, the call has been answered straight away. It is has been incredibly easy to make changes, everything has been explained very clearly, and documents arrive in my email within minutes of ending the call. Absolutely excellent. Reviewed on: 7th August 2023

Fleet insurance

5
Very easy to deal with, I had deal with Joe and Jasmine and both a pleasure to talk with them. Reviewed on: 7th August 2023

Mandy is always very helpful

5
I would recommend first choice everyone great service Reviewed on: 5th August 2023

Fleet Policy

5
We are a small business and are currently in our second year of being insured through 1st choice. Their customer service is fantastic, phones are answered quickly and our queries are delt with professionally. Megan Hutton is an asset to their teams and gives me as a customer confidence in their service. Reviewed on: 5th August 2023

Top notch service

5
1st Choice helped us set up out mini-fleet policy - have provided excellent service levels so far, fast repsonse times and clear concise communications by Jasmin and her team. Well done, happy customer here! Reviewed on: 4th August 2023

Excellent

5
I have been using 1st Choice Insurance for many years now. I have always been assisted by Mandy, who has been very helpful with any queries or any help I’ve needed over the years. I highly recommend using Mandy. Reviewed on: 4th August 2023

Fantastic Service

5
I would always highly recommend 1st Choice Insurance and today both Lucy Courtney and Jasmine Bennett dealt with my enquiry with professionalism, speed and efficiency whilst also being friendly and approachable thank you both. Reviewed on: 4th August 2023

At last insurance broker with people

5
Lucy was extremely helpful and polite. She did everything she possible to help me with my query. It's so nice to have a company that picks up the phone and talks to customers. We'll done 1st Choice insurance!!! Reviewed on: 4th August 2023

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