Write a review

Go to business site

first direct: Cash ISA reviews

Name: Cash ISA
Rating: 3.75 (14 reviews)

View other first direct products

3.75

Based on 14 reviews, last reviewed 6th May 2026

200% increase in 5 star reviews

in the past 90 days

100% increase in 1 star reviews

in the past 90 days

58%

14%

3 star

21%

Latest highest rating:

5

Great offers and products. Great offers and products. Always great customer service would highly recommend. Reviewed on: 6th May 2026

Latest lowest rating:

1

Too low an interest rate compared to competition Too low an interest rate compared to competition Reviewed on: 24th March 2026

Read all reviews Write a review

About this product

A first direct cash ISA can be opened with just £1.

You can open a first direct cash ISA via online banking or by post. Once opened you can manage your account through online Banking, the app or by phone. You can make as many fee free withdrawals as you like.

first direct cash ISA reviews help you find out what it’s really like to be a customer. If you’ve used first direct before, you can also leave a review and share your experience.

Review first direct: Cash ISA now

Help others make smarter decisions by sharing your own experience.

Write a review

first direct Cash ISA reviews (14)

Great offers and products.

Great offers and products. Always great customer service would highly recommend. Reviewed on: 6th May 2026

Excellent customer service.

Excellent customer service. Very friendly, informative and always solves a problem. I will stay with this bank and recommend it to everyone! Reviewed on: 26th March 2026

Too low an interest rate compared to competition

Too low an interest rate compared to competition Reviewed on: 24th March 2026

Great easy access ISA

Great easy access ISA with competitive interest rate and easy to transfer existing ISA to keep everything in one place. Excellent app to view accounts and keep on top of my money. Reviewed on: 15th April 2025

An absolutely appalling interest rate

The First Direct cash ISA provides an absolutely appalling interest rate compared to most competitors Reviewed on: 26th February 2025

Convenient if not the market best - Cash ISA

Convenient if not the market best - Cash ISA Reviewed on: 15th October 2024

Cash ISA review

Worst rate & I don't really not want to save with FD as their customer service is excellent beyond words but they leave me know choice. Reviewed on: 31st January 2020

Great human interaction

It’s always great to feel important enough as a customer to experience that human to human interaction when so much of our lives means virtual interaction - bravo First direct keep it up! Reviewed on: 24th January 2020

Brilliant

Can't fault them in any way. Customer service is brilliant Reviewed on: 9th February 2019

Good service

Good incentive to switch and easy to get to on phone but too much paperwork Reviewed on: 6th November 2018

Do you have a different first direct product?

Share your experiences with products to help others make smarter financial decisions and learn more about different products available. Write a review

Alternative products

Junior ISA
from Moneyfarm 4.94 from 82 reviews
My MoneyBuilder ISA
from Scottish Friendly 4.08 from 5 reviews
Cash ISA
from Plum 4.18 from 13 reviews

Want to see more from first direct?

Travel Money
from first direct 5.00 from 1 reviews
Tracker Rate Mortgage
from first direct 4.91 from 8 reviews
Fixed Rate Savings
from first direct 4.90 from 20 reviews

View all products

Join Smart Money People

Keep up to date on ratings of your favourite businesses. Find out about our awards and write new reviews with ease

Create an account

News, guides and insight from our team

View resource hub