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Purely Pets: Pet insurance reviews

4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
KM's avatar
KM

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

Quality pet insurance at a competitive price

5
Got my quote online with purely pets who offered great cover at a competitive price 24/7 vet phone line and added bonus and reassuring Reviewed on: 10th September 2020

Great Value For Money

5
Not had to make a claim but so far experience with Purely Pets has been excellent Reviewed on: 10th September 2020

Fast... Efficient... Friendly

5
Excellent Service. Been with purely pets for many years now insuring both my dogs. Quick to answer your call. Very friendly and helpful and very efficient in sorting out any problems and settling cases. Would highly recommend and have recommended. A+ Reviewed on: 10th September 2020

Purely Pets - the best insurance I have found

4
Trouble free application for three dogs and no fuss settling first claim on one of them. Have just recommended to my sister whose Pug arrives in early October. Reviewed on: 10th September 2020

Great insurer

5
Purely pets are very good, very helpful. Haven't had to wait long . No difficulties whatsoever Reviewed on: 10th September 2020

Easy to claim

5
O have had this insurance for.my senior dog. I have made a claim previously and they paid out without any hassle. Reasonable.prices too. Reviewed on: 10th September 2020

Super efficient company.

5
Only been with you a short while but the communications were fast and I could find no fault. Reviewed on: 10th September 2020

Best Deal

5
You provided my pet insurance with speed, accuracy and politeness. You gave me a deal that I could not possibly refuse. Excellent. Thank you. Reviewed on: 10th September 2020

Simply The Best

5
Theres nothing this company and its amazing staff wont do to assist, never ever had any issues claiming and just amazing to deal with Reviewed on: 10th September 2020

Great service

5
Had to make a claim on our insurance as Bailey developed an eye problem the whole process was quick and simple and the vets fees quickly repaid..great service Reviewed on: 10th September 2020

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