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Purely Pets: Pet insurance reviews

View other Purely Pets products
4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
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0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
KM's avatar
KM
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About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

Clear, easy to understand insurance

5
We have our cat Luna insured with Purely Pets. Obtaining the insurance was quick and easy. They offered a competitive price for a decent level of cover. Terms were clear and easy to understand. We haven’t had to make a claim with them but I would definitely consider them again at renewal. Reviewed on: 10th September 2020
Amy Bugg's avatar
Amy Bugg

Good company

5
I have had to claim a few times last year no problems getting paid Reviewed on: 10th September 2020
Alex Ferguson's avatar
Alex Ferguson

Efficient & Friendly

5
Efficient & Friendly. Very competitive. Reviewed on: 10th September 2020
Neil Ayrton's avatar
Neil Ayrton

Excellent service

5
I'm on my second year with Purely Pets now and they're always helpful! Would always 100% recommend to anyone! Reviewed on: 10th September 2020
KirstyW's avatar
KirstyW

Reliable and reasonably priced.

5
I’ve been with Purely Pets for a few years now and I’m quite happy with them!! Fortunately I haven’t needed to claim anything yet(you be wood)but I’m sure if I did then they would walk me every step of the way!! Reviewed on: 10th September 2020
Julie Meaton's avatar
Julie Meaton

Affordable insurance

4
Affordable pet insurance with good cover Reviewed on: 10th September 2020
Sarah Hathaway's avatar
Sarah Hathaway

Great so far

5
This is only my first year with Purely Pets, but the switch and service so far is fantastic and I am definitely going to continue policy with them. Reviewed on: 10th September 2020
Jacob's avatar
Jacob

Superb

5
I have had to have numerous claims for my dog and I have to say they have been absolutely amazing and very quick at settling any claims. Cannot fault them at all. Reviewed on: 10th September 2020
Miranda Gilhespy's avatar
Miranda Gilhespy

Good value for money with good customer service

4
Easy to deal with when organising the policy Reviewed on: 10th September 2020
Jim Kennedy's avatar
Jim Kennedy

Good cover reasonable cost

5
Had no need to use policy this year, but its always nice to know you have good cover should the worst happen. Reviewed on: 10th September 2020
Paul Kelvin Kemp's avatar
Paul Kelvin Kemp

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