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Purely Pets: Pet insurance reviews

4.37
Based on 2,031 reviews, last reviewed 26th Jun 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Don't bother! They don't pay out! Wish I had read reviews before signing up with these complete charlatans! Submitted a claim for £337.50 for an emergency out of hours appointment for... Read more Reviewed on: 26th June 2026
Paul N's avatar
Paul N

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2031)

1st time Purley Pets Insurer

5
Switched to purely pets this year as very competative now my dog is 8. For the first time ever in that time we have had to claim for a heart issue. They were very easy to deal with sympathetic,quick and settled well within their timescales. Removed the stress from the experience. Reviewed on: 10th September 2020

Clear, easy to understand insurance

5
We have our cat Luna insured with Purely Pets. Obtaining the insurance was quick and easy. They offered a competitive price for a decent level of cover. Terms were clear and easy to understand. We haven’t had to make a claim with them but I would definitely consider them again at renewal. Reviewed on: 10th September 2020

Good company

5
I have had to claim a few times last year no problems getting paid Reviewed on: 10th September 2020

Efficient & Friendly

5
Efficient & Friendly. Very competitive. Reviewed on: 10th September 2020

Excellent service

5
I'm on my second year with Purely Pets now and they're always helpful! Would always 100% recommend to anyone! Reviewed on: 10th September 2020

Reliable and reasonably priced.

5
I’ve been with Purely Pets for a few years now and I’m quite happy with them!! Fortunately I haven’t needed to claim anything yet(you be wood)but I’m sure if I did then they would walk me every step of the way!! Reviewed on: 10th September 2020

Affordable insurance

4
Affordable pet insurance with good cover Reviewed on: 10th September 2020

Great so far

5
This is only my first year with Purely Pets, but the switch and service so far is fantastic and I am definitely going to continue policy with them. Reviewed on: 10th September 2020

Superb

5
I have had to have numerous claims for my dog and I have to say they have been absolutely amazing and very quick at settling any claims. Cannot fault them at all. Reviewed on: 10th September 2020

Good value for money with good customer service

4
Easy to deal with when organising the policy Reviewed on: 10th September 2020

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