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Purely Pets: Pet insurance reviews

4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
KM's avatar
KM

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

Excellent value

5
Very easy to obtain policy and at a good price. Thankfully not had to make a claim yet Reviewed on: 10th September 2020

Cat insurance

5
Before purchasing pet insurance I did extensive research online and found Purely Pets to be the best value for price on the market. I completed my order online with no issues. Haven't had to make a claim yet but I'm sure if there's ever a need it will be just as easy. Reviewed on: 10th September 2020

Still waiting for claim to be resolved

3
Over 12 days from point of right info been sent assor Dog had tumor removed late may claim still not resolved party communcation between vet and insures then info between vet and kc not matching how to get a resolution soon Reviewed on: 10th September 2020

Pet Insurance for my dog.

5
Found Purely Pets the best value for money, quick and easy to use their on line website ! Reviewed on: 10th September 2020

Brilliant insurance

5
We’ve been with Purely Pets for 8 years and can’t recommend them highly enough. Always a pleasure to deal with and fast to pay claims. One of best decisions we made as pet owners! Reviewed on: 10th September 2020

Pure pet professionals

5
True professionals who put your pet first, Polo is in safe paws. Reviewed on: 10th September 2020

Simply the best

5
Had no worries. All payments gone through no problems. Reviewed on: 10th September 2020

Helpful advice

4
In these difficult times I have found the people at the end of the phone line both helpful and informative. They have dealt with my problems in a polite and cheerful manner. It’s just a shame the insurance seems so expensive now that my dog is older but I know that is inevitable. I have always had a good deal with my claims. Reviewed on: 10th September 2020

Quality needn't be expensive

5
My pet insurance has been comprehensive and competitively priced. You never want to have to use your insurance but if I do, I expect it to be simple and straightforward. Reviewed on: 10th September 2020

1st time Purley Pets Insurer

5
Switched to purely pets this year as very competative now my dog is 8. For the first time ever in that time we have had to claim for a heart issue. They were very easy to deal with sympathetic,quick and settled well within their timescales. Removed the stress from the experience. Reviewed on: 10th September 2020

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