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Aviva: Health insurance reviews

1.80
Based on 194 reviews, last reviewed 9th Feb 2026
100% decrease in 5 star reviews
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100% increase in 1 star reviews
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Latest highest rating:

5

Reasonable cost, clear communication, I have had thi... Reasonable cost, clear communication, I have had this account with them for the last 9 years and have no complaints so far - luckily I haven't had to ... Read more Reviewed on: 5th September 2025
Aaron E's avatar
Aaron E

Latest lowest rating:

1

Through my employer I was a group scheme member BUT Through my employer I was a group scheme member. I was asked to submit both an invoice and a receipt for a pacemaker check. This I did on 22/12/2025. ... Read more Reviewed on: 9th February 2026
Angus M's avatar
Angus M

About this product

Aviva health insurance helps pay for private medical care for short-term injuries or illnesses.

You'll have access to a range of private hospitals and facilities that include Circle, Nuffield, Spire and NHS private units. Aviva won't increase premiums at first renewal if you haven't made a claim that's reduced your no claim discount level.

Aviva health insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

Aviva Health insurance reviews (194)

Review of the Aviva, Health insurance:

Abysmal service - avoid!

1
My broker found me this policy, and I decided to proceed. I contacted them not long after policy started, and after 2 calls, waiting for over 45mins - I opted for a callback, which after a week never appeared. I’m afraid for £175 per month, I used this as a sign that I shouldn’t proceed with the policy so cancelled the DD. 1 month later they wrote asking to me complete a new DD mandate. I wrote back advising of the terrible service, to which they just cancelled the policy. A lucky escape and won’t touch them again either a barge-pole for any other policy. Reviewed on: 9th February 2025

Will find a way not to cover your claim, avoid the huge premium which will give you nothing

2
I have paid into my company health insurance to cover my family for years and as soon as it comes to making a claim, they managed to find a reason not to support us. Needless to say I will be feeding back to my company but I am sure Aviva won't care!!! Reviewed on: 3rd August 2022

Beware

1
When I tried to make a (totally genuine) claim I immediately got the impression they were going to do everything they could to avoid honouring the claim. And that’s exactly what happened. They confirm all the terrible stories we’ve heard about health insurance companies. Wish I’d stuck with BUPA. Reviewed on: 3rd July 2022

Total Madness

1
Been with them for many years and because we have a house in France I phoned them to ask if it was possible to increase my policy to include my times whilst in France , as there are many Aviva agents there . When I said I could be there for anything over 3 months per year , they cancelled my policy there and then . Totally stunned I was told that being out of the UK was not allowed , when did this happen I asked ,the 3 month clause happened in January they said , why was I never told . We do not tell clients I was informed but if we find out we cancel their policy . I would have thought it benefitted them we not being in the UK – still do not understand this , so now I do not have private cover If other people are in the same position and holiday abroad for more than 3 months then I hope you cancel being with them and find someone else Unbelievable behaviour – speechless . Reviewed on: 2nd July 2022

Avoid Avoid Avoid

1
Absolutely rubbish. Happy taking your money, but very poor communication when you put a claim in. They ultimately almost always find any excuse to refuse the claim. Much better to put your money into a savings account and draw money from there when you need it. Reviewed on: 29th June 2022

Customer service where are you?

1
After more than 2 hours wait on the phone they disconnected me. No ways to get in touch. Live chat not working either. Simply appalling. Beware of the "invited" reviews on Tripadvisor Reviewed on: 29th June 2022

Aviva are nothing but thieves

1
I was diagnosed with cancer after I took out the policy and they refused to pay for my treatment. They had copies of all my consultations and could see clearly that I’d never had a a diagnosis of cancer before or treatment on this particular area but they slithered out of paying. How can one person take on such a large company with lots of lawyers? I will never use them for any insurance again and strongly suggest no one else does either, they are corrupt! Reviewed on: 23rd June 2022

Appaling

1
Lack of transparency about costs, inflated treatment prices, terrible customer service: stay away! Reviewed on: 13th June 2022

Scammers ! Avoid avoid avoid

1
Do not use use Aviva Health care! They are only willing to pay £500 per year on any consultation! Nothing is explained clearly on the phone My premiums are £960 per year and my consultation cost came up to £1000! They are only willing to pay the minimum £500 Do not believe them when they say you can increase the £500 per year! They won’t allow you! Avoid using Aviva Health Care! Reviewed on: 8th June 2022

Woeful Digital GP Service

1
Cancelled without notifying me then a totally different GP left a voicemail to te me he was on video waiting for me. Useless and incompetent. Reviewed on: 21st May 2022

Disgusting!

1
Wanted some preemptive counselling for my nine year old. They talked me round in circles and did absolutely everything they could not to help the child. Absolutely disgusted by them. Have left immediately. I just want health security for my family and am willing to pay yet I've just spent hours on the phone fighting for my daughter to no avail. Worse support that the poor NHS. At least the NHS Has its heart in the right place. I repeat: disgusting. Reviewed on: 18th May 2022

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