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Aviva: Health insurance reviews

Name: Health insurance
Rating: 2.26 (201 reviews)

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2.26

Based on 201 reviews, last reviewed 14th Jun 2026

100% increase in 5 star reviews

in the past 90 days

No new 1 star reviews

in the past 90 days

19%

72%

Latest highest rating:

5

Easy to change coverage I added some extra coverage to my policy, the process was easy and the switchover from my old policy went through with no issues, it's good value for ... Read more Reviewed on: 16th April 2026

Latest lowest rating:

1

My wife was admitted to hospital for emergency treat... My wife was admitted to hospital for emergency treatment-we wrote to them and said what do you need from us.No reply. We sent bills £8ks worth, nothin... Read more Reviewed on: 14th June 2026

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About this product

Aviva health insurance helps pay for private medical care for short-term injuries or illnesses.

You'll have access to a range of private hospitals and facilities that include Circle, Nuffield, Spire and NHS private units. Aviva won't increase premiums at first renewal if you haven't made a claim that's reduced your no claim discount level.

Aviva health insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

Aviva Health insurance reviews (201)

Review of the Aviva, Health insurance:

Abysmal service - avoid!

My broker found me this policy, and I decided to proceed. I contacted them not long after policy started, and after 2 calls, waiting for over 45mins - I opted for a callback, which after a week never appeared. I’m afraid for £175 per month, I used this as a sign that I shouldn’t proceed with the policy so cancelled the DD. 1 month later they wrote asking to me complete a new DD mandate. I wrote back advising of the terrible service, to which they just cancelled the policy. A lucky escape and won’t touch them again either a barge-pole for any other policy. Reviewed on: 9th February 2025

Happy to take your money

I have a holiday house in France , when Aviva found out I was out of the UK for several months a year , they cancelled my Private Health Cover within 2 mins - been paying in for a long time , never ever mentioned If out of the UK then I knew I could not use them , which was to their advantage They will of course make some excuse if this review is shown to them But this is part of there last e.mail to me "This essentially means that members must remain a UK resident for the entire policy year, however we do allow members to be outside of the UK for up to 3 months each policy year, to account for short-term holidays abroad." So , if you are with them , find someone else Reviewed on: 8th September 2022

Not Fit For Purpose

Impossible to contact on any level. No one answers the phone. The chatbot doesn’t work. My documents are not available on their portal. What on earth is the point of health insurance (at prodigious cost) if they are uncontactable? NOT FIT FOR PURPOSE Reviewed on: 7th September 2022

Avoid avoid avoid

If I could, I would give them less than 1 star. Very expensive premium which turns out to be a total scam because they do not cover anything I require for medical purposes. Even suggested that I go to the NHS the cheeky buggers. On top of this the system is I believe purposefully convoluted & customer service terrible. Avoid at all costs Reviewed on: 30th August 2022

Uncaring and avoiding liability

Could not be worse. Paid the premium/never claimed for over 40 years and then they look for any reason to avoid liability. They paid in the end but I had to contribute. Avoid at all costs. Reviewed on: 20th August 2022

Terrible

I've been fortunate to have had private medical insurance for over 40 years. We recently changed to Aviva. Never again! They rejected a claim on the most spurious of grounds and subsequently proved totally inflexible when asked to reconsider. We have now left them. Reviewed on: 17th August 2022

Most comprehensive

Most competitive and comprehensive cover for health insurance. Reviewed on: 15th August 2022

Covered my claims but slow communication

They have covered a very big claim so I am very grateful, but communication very poor, slow and ineffective eg I ask a question and the lady calls back a few days later, I’m expecting the answer but the question has to be repeated on 3 or 4 calls before she finds the answer Reviewed on: 12th August 2022

Will find a way not to cover your claim, avoid the huge premium which will give you nothing

I have paid into my company health insurance to cover my family for years and as soon as it comes to making a claim, they managed to find a reason not to support us. Needless to say I will be feeding back to my company but I am sure Aviva won't care!!! Reviewed on: 3rd August 2022

Beware

When I tried to make a (totally genuine) claim I immediately got the impression they were going to do everything they could to avoid honouring the claim. And that’s exactly what happened. They confirm all the terrible stories we’ve heard about health insurance companies. Wish I’d stuck with BUPA. Reviewed on: 3rd July 2022

Total Madness

Been with them for many years and because we have a house in France I phoned them to ask if it was possible to increase my policy to include my times whilst in France , as there are many Aviva agents there . When I said I could be there for anything over 3 months per year , they cancelled my policy there and then . Totally stunned I was told that being out of the UK was not allowed , when did this happen I asked ,the 3 month clause happened in January they said , why was I never told . We do not tell clients I was informed but if we find out we cancel their policy . I would have thought it benefitted them we not being in the UK – still do not understand this , so now I do not have private cover If other people are in the same position and holiday abroad for more than 3 months then I hope you cancel being with them and find someone else Unbelievable behaviour – speechless . Reviewed on: 2nd July 2022

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