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NewDay reviews

NewDay Logo
Rated Excellent 4.70/5

NewDay reviews

Verified business Last reviewed within 7 days
  • FCA approved and regulated
    FCA approved and regulated
  • Fully digital service with no in-person branches
    Fully digital service with no in-person branches
  • Award winning organisation
    Award winning organisation
  • Manage your account or policy via an app or website
    Manage your account or policy via an app or website

Review summary

People rate this company as Excellent based on 6,250 product reviews

Average score of 4.70/5
5 star
91%
4 star
7%
3 star
1%
2 star
0%
1 star
1%
Reviews for NewDay have trended negatively over the past 90 days

NewDay's Aqua credit cards are loved for their easy-to-use app, helpful customer service, and solid credit-building support. Many appreciate the regular credit limit increases and clear communication. However, the high interest rates and occasional issues with fees and refunds have left some feeling frustrated.

Positive themes

  • Aqua credit cards have a user-friendly app that makes managing payments simple.
  • Customer service for Aqua credit cards is friendly, helpful and quick to respond.
  • Aqua credit cards help build or rebuild credit with regular limit increases.

Negative themes

  • High interest rates on Aqua credit cards are a common frustration.
  • Some users find fees and refunds handling with NewDay frustrating and slow.
  • Bip Credit Card customer service can feel cold and unsympathetic in tough times.
Summarised by AI
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About NewDay

NewDay provide around four million customers with responsible access to credit.

NewDay provide credit through a range of brands including aqua, marbles and fluid.

NewDay also partner with brands such as Argos, ao and John Lewis & Partners to offer credit products to consumers.

NewDay at a glance

Contact details

Phone
0333 220 2532
Main address
NewDay House, Bruntcliffe Way, Morley, Leeds, LS27 0JG

Reviews for NewDay

Showing 11 of 6250 company reviews Last reviewed within 7 days

Helped me saving interest and transfer money when I...

marbles credit card 1st July 2026

Helped me saving interest and transfer money when I needed. It is my favorite card providers

Rated Excellent 5.00/5
Read more product reviews

I have nothing but praise for the service, and great...

Fluid Credit Card 19th June 2026

I have nothing but praise for the service, and great way they make customers feel

Rated Excellent 5.00/5
Read more product reviews
  • 1.00/5

    Day time robbery.

    Day time robbery. Stay away from these thefts. I make a payment of £200, they add £167 interest. I wanted to close my balance in... Day time robbery. Stay away from these thefts. I make a payment of £200, they add £167 interest. I wanted to close my balance in full and got a verbal confirmation over the phone that there won’t be any interest if I close the balance in one go. I closed the balance and they added a £109 interest. SCAMMERS Read more Read less

  • 1.00/5

    Incompetent changed address and informed them.

    Incompetent changed address and informed them. Response was to cancel my account.

    {"display":"Red","full_name":"Red","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    marbles credit card
    Red 13th June 2026
  • 5.00/5

    Been with NewDay(Aqua for many years.

    Been with NewDay(Aqua for many years. My exhusband left me with a lot of debt and Aqua were great. Now have a gold card and... Been with NewDay(Aqua for many years. My exhusband left me with a lot of debt and Aqua were great. Now have a gold card and always pay my as soon as I get in full Read more Read less

  • 5.00/5

    Been there for me, helped me through difficult times

    Been there for me, helped me through difficult times

  • 5.00/5

    Great connection

    I got it at the time I needed financial help the most .

  • 5.00/5

    Always on had to help when needed.

    Always on had to help when needed. Clear communication, and easy to use app

    {"display":"Kemi","full_name":"Kemi","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Aqua credit cards
    Kemi 20th April 2026
  • 1.00/5

    Extremely expensive

    Extremely expensive, they allow you to raise your credit limit far too quickly which is not hood for people with money problems, very poor customer service

  • 5.00/5

    It's very easy to use.

    It's very easy to use. Clear communication.

    {"display":"Theano ","full_name":"Theano ","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Bip Credit Card
    Theano 17th April 2026
  • 1.00/5

    Terrible company that are always right and the custo...

    Terrible company that are always right and the customer is always wrong. They have the cheek trying to correct what you say you have already... Terrible company that are always right and the customer is always wrong. They have the cheek trying to correct what you say you have already told them and twist the actual facts. I was diagnosed with cancer and I immediately told all my creditors of the situation telling them that my income would be severely impacted and I needed to really reduce my payments. They set an unaffordable amount not listening to what I could afford and when I didn’t reply to their message immediately because I was having an operation ( I had told them about this operation and said I would be unable to reply to any messages during my hospital stay and I would contact them asap)they slapped a default notice on me so my account is closed no access to the app and now I just owe a debt. All the times I stayed in contact explained every detail of my illness and situation and all they wanted was their money. I had been with this company for many years and never missed a payment never had an issue but get ill and they really do not care and show their true colours. Everyone you speak to is cold and robotic never wanting to admit to wrong doing and they never what to be helpful or show any compassion, just chasing your payments. At a time when I was so ill and still am the stress they put me under did not help me. All of my other creditors were very helpful and understanding but not BIP. I think this cancer will get me in the end and luckily for me I will have no assets left because being ill is like a full time job but you don’t get paid so they will have to write of my debt because when I have nothing they get nothing. I’m sure one day they will go down the pan as an unscrupulous lender who charges way too much interest and will be sued by their customers which will put them into liquidation. Read more Read less

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