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Purely Pets: Pet insurance reviews

View other Purely Pets products
4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
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KM
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About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

Great Service

5
This year one of my dogs became ill with Cushings Disease. Purely Pets have been fantastic every claim has been settled without fuss, thank you. Reviewed on: 29th June 2020
Shaun Coley's avatar
Shaun Coley

Good value for money, and good customer service

5
I aint avmctually used you for claim yet touch wood but fantastic customer service to set up and cover my pet after i changed from petplan.. I hope you are this proffesional when it comes to a claim of needs be. So far so Good would recomend defiently up there with the best. Reviewed on: 29th June 2020
Jason's avatar
Jason

Positive Experience

5
When my dogs needed operations the whole process was quick and easy no delays. Very easy company to deal with. Reviewed on: 29th June 2020
Heather McColl's avatar
Heather McColl

Great insurance for our dogs

5
I was looking for a trusted insurance for our 2 puppies and after searching online, Purely Pets was the only one that provided everything we needed. It was super easy to get insured online and no complication arose during the process. Thank you Purely Pets. Reviewed on: 29th June 2020
Mirela's avatar
Mirela

So far so good

5
Changed my pet insurance as the premium with my old supplier was going up by a large amount - found the perfect plan for my dog with purely pets - so easy to set up too Reviewed on: 29th June 2020
Rachel Giddins's avatar
Rachel Giddins

Excellent service

5
The website is easy to use. The cover is reasonably priced and they payout really quickly when a claim is made. Reviewed on: 29th June 2020
Val's avatar
Val

Pet Insurance made simple!

5
I'm so glad I found Purely Pets. There's a lot of confusing choice available on the internet for pet insurance but these guys make it super simple. You know exactly what you're getting when you buy and that you're pet (a lovely Bichon Frise in our case!) is fully covered. Thanks so much. Jonathon. Reviewed on: 29th June 2020
Jonathon Crimes's avatar
Jonathon Crimes

Affordable and straight forward

5
I luckily have never had to claim but cover seems good for the cost and getting a quote very easy and received paperwork no problem. Reviewed on: 29th June 2020
Heidi Nicholson 's avatar
Heidi Nicholson

Not had a bad experience.

5
Easy set up. Good experience. Recommended. Good price. Reviewed on: 29th June 2020
Cara dick's avatar
Cara dick

Charlie

5
I have been with Purley Pets for seven years and have been claiming for my dog who has a life long condition i always get paid quickly first class service recommend to anyone who needs dog insurance. Reviewed on: 29th June 2020
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Jerky

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