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Purely Pets: Pet insurance reviews

Name: Pet insurance
Rating: 4.79 (2030 reviews)

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4.70

Based on 2,030 reviews, last reviewed 2nd Jan 2026

100% decrease in 5 star reviews

in the past 90 days

200% increase in 1 star reviews

in the past 90 days

87%

10%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026

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About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

Purely Pets Pet insurance reviews (2030)

Review of the Purely Pets, Pet insurance:

Great customer service

Purely pets staff have always been very responsive and helpful. My dog has had lots of accidents and they have been great in making sure he gets the care he needs. thanks Reviewed on: 10th July 2019

Great cover for great price

Great cover for great price - simple to set up Reviewed on: 19th July 2021

Brilliant customer service and excellent staff

Great friendly staff good customer service Reviewed on: 18th July 2021

Hi the helpline is grate and quality of service was great

The help desk was great and quality of service was good Reviewed on: 18th July 2021

Very good

Easy to use and very helpful . I was very happy. Reviewed on: 18th July 2021

Quick easy and affordable

Wanted pet insurance which affordable but good. This was the best Reviewed on: 18th July 2021

Happy cat

My cat likes it so i do. My cat normally doesnt go for anything new so i was surprised hoq happy she was Reviewed on: 18th July 2021

New customer but good reviews and better coverage for premium

Have not had to claim and is first year but easy to apply and coverage good for dog over 9 at reasonable cost compared to many. Reviewed on: 18th July 2021

Good value

Easy to arrange and very good value Reviewed on: 18th July 2021

Brilliant service

Easy to deal with always helpful and straightforward will be staying with Purely Pets for our two spaniels. Reviewed on: 18th July 2021

Value

Easy to read policy straightforward process Reviewed on: 18th July 2021

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