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Purely Pets: Pet insurance reviews

4.70
Based on 2,029 reviews, last reviewed 24th Oct 2025
100% increase in 5 star reviews
in the past 90 days
100% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Rebranded and didn't receive paper renewal notice. Rebranded and didn't receive paper renewal notice. Policy for £4000 with a £200 excess (all you could get for senior dogs) increased to £2400 that was... Read more Reviewed on: 24th October 2025
Claire Burns's avatar
Claire Burns

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2029)

Nice!

5
Recently start my insurance,happy with ! Reviewed on: 15th July 2021

Great Service

5
From getting a quote to confirming the policy was very simple good price for the package I took I now have both my dogs insured with you Reviewed on: 15th July 2021

Fab company

5
Not had to claim but very easy to take out policy and competitively priced Reviewed on: 15th July 2021

Very friendly and a quick and easy switch

5
Thankfully, I have not had any reason to get in touch with Purely Pets to make a claim! But I recently switched to them from another provider and they were super helpful and really friendly on the phone. They answered all of my questions and I felt confident knowing my dog is covered fully to suit my needs. Would highly recommend! Reviewed on: 15th July 2021

Good so far

5
Easy to set up. Understandable options etc Reviewed on: 15th July 2021

Recommend

5
Hopefully I will never have to make a claim but the security the policy provides is very welcoming. Reviewed on: 15th July 2021

excellent

5
Reasonably priced. Recent claims dealt with easily & fully. Reviewed on: 15th July 2021

Positive experience

5
Good customer service, happy that my little dog is protected byPurely pets Reviewed on: 15th July 2021

Easy to set up this new policy

5
Moved my dogs insurance here as obtained like for like cover at a fraction of the cost I was paying previously. Reviewed on: 15th July 2021

Great

4
Quick, efficient service!Good value! Reviewed on: 15th July 2021

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