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Purely Pets: Pet insurance reviews

View other Purely Pets products
4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
100% decrease in 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
KM's avatar
KM
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About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

Honest and Customer Orientated Insurance Company

5
We changed to purely pets earlier this year as our existing insurance company increased premiums to a very unexceptable level. We had never made any claims on our 2 dogs 8 and 12 and then all of a sudden we have had to make 2 claims in quick succession. Both claims have been settled quickly and with no issues. Thank you Reviewed on: 10th September 2020
Linda Berrett-West 's avatar
Linda Berrett-West

Purely Pets pet insurance

4
Great price for great pet insurance Reviewed on: 10th September 2020
Jo Jo Jo's avatar
Jo Jo Jo

Exceptional insurance that ticks all the boxes

4
Having a 10 year old dog which we take to France on holiday, insurance is a must. Most companies are not interested in the older dog or put restrictions on what they offer and charge you way over the odds. Purely Pets has some restrictions ie 20% excess for older dogs which I find to be fair, their policy prices are very good value and reasonably priced. Overall a good value Insurance company for pets which I highly recommend. Reviewed on: 10th September 2020
Phil Lindsay's avatar
Phil Lindsay

Excellent insurance at a reasonable price

5
Smooth, fast transaction, very helpful on the phone with enquires. Would recommend to anyone Reviewed on: 10th September 2020
Donna Kellaway's avatar
Donna Kellaway

Perfect insurance

5
I have 3 dogs insured with Purely Pets. All claims were dealt with promptly and with care. Reviewed on: 10th September 2020
Pauline Pursey's avatar
Pauline Pursey

Helpful and friendly staff; prompt service; competitive pricing

5
Easy to sign up; easy to make a claim; what more do you need? Reviewed on: 10th September 2020
A M Stewart's avatar
A M Stewart

Pets Insurance

5
Had a traumatic time when our spaniel was bitten by an adder , Purely Pets helped make treatment prompt and gave peace of mind knowing the vet bill would be covered . Thanks Reviewed on: 10th September 2020
Tony Edwards's avatar
Tony Edwards

Seem very efficient

5
I haven't had to use them thankfully Reviewed on: 10th September 2020
Kym Louise Marshall-Oag's avatar
Kym Louise Marshall-Oag

Excellent says it all

5
Excellent easy set up of policy with better cover at a lower price than my previous company Reviewed on: 10th September 2020
Andy Parson's avatar
Andy Parson

Fast and professional service

5
Fast and very efficient service. Easy to follow instructions. Reviewed on: 10th September 2020
Pauka's avatar
Pauka

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