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Purely Pets: Pet insurance reviews

4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
100% decrease in 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
KM's avatar
KM

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

Excellent

4
Easy to get through form to obtain insurance, very good policy, at a reasonable price. Reviewed on: 10th September 2020

Super easy to apply

4
Haven’t claimed yet but the whole process so far has been really easy and the price is good Reviewed on: 10th September 2020

Prompt and helpful

4
Premium decreased this year and claims procedures simple and fair Reviewed on: 10th September 2020

Always Efficient!!!

5
Been with these for years. Never had a problem. Always paid up on time. Always very helpful. Very pleased with their Company and Services. Reviewed on: 10th September 2020

Great insurance - easy and clear

5
Good price (especially for a senior cat) and when we had to make a claim it was easily done online Reviewed on: 10th September 2020

Happy pets

5
Signing up was easy and the supply of different options was good depending what you were after... never had to claim but happy with service. Reviewed on: 10th September 2020

Excellent customer service

5
Whenever I ring the person on the other end is Alway friendly and will go out of their way to help. If they are unsure of an answer they will always check. Information sent in email is always clear and easy to understand. Reviewed on: 10th September 2020

Great

5
havent had any dealing yet but great price for cover provided Reviewed on: 10th September 2020

Helpful

5
Everyone i have spoke to to help with a claim has went above and beyond to help me. Reviewed on: 10th September 2020

Excellent insurance

5
Helpful friendly and quick service Reviewed on: 10th September 2020

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