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Purely Pets: Pet insurance reviews

4.37
Based on 2,031 reviews, last reviewed 26th Jun 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Don't bother! They don't pay out! Wish I had read reviews before signing up with these complete charlatans! Submitted a claim for £337.50 for an emergency out of hours appointment for... Read more Reviewed on: 26th June 2026
Paul N's avatar
Paul N

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2031)

Top of the tree company! Extremely pleased that I chose them.

5
Easy to find a package to suit me. Genuinely thought I would never need to use them and within only a short time had a problem with my pup warranting treatment. I was AMA Ed at the speed and ease with which my claim was settled. Only wish is picked a higher amount product to cover everything. Would certainly recommend. Reviewed on: 29th June 2020

There when needed.

5
Purely Pets have always been there when we’ve needed them. They are easy to contact and any claims have been dealt with expeditiously. Would recommend. Reviewed on: 29th June 2020

Efficient, simple and convenient

5
From joining them as a customer to having to claim a few months ago, everything was so simple. Minimal contact with me as they handled everything. Exactly what I wanted! Reviewed on: 29th June 2020

Reasonable prices for the plans

5
Had numerous pets insured in the past, this insurance firm is efficient & well organised Reviewed on: 29th June 2020

Everything you could want for your pets

5
Professional , caring, understanding and very efficient with claims. Would never want to insure my pets with any other company, the customer care I have received has been 100per cent ! Reviewed on: 29th June 2020

Paying monthly is a big help

5
Spreading the cost of a really comprehensive plan over monthly payments makes this essential outlay for my pet so much more affordable. I am rest assured that he is covered for virtually any eventuality. Reviewed on: 29th June 2020

Brilliant!!

5
simply outstanding all round, knowing my kitty's are fully covered by the best! Reviewed on: 29th June 2020

Always helpful and very quick

5
I’ve had to unfortunately make two claims for my beagle and on both times the service received has been very efficient and made the process much easier to deal with Reviewed on: 29th June 2020

easy to use

4
when it came to renewal ,it ws all done on line and so was making a claim. Reviewed on: 29th June 2020

Reliable insurance

4
Easy to arrange and payments are taken reliably. Reviewed on: 29th June 2020

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