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Purely Pets: Pet insurance reviews

4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
KM's avatar
KM

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

There when needed.

5
Purely Pets have always been there when we’ve needed them. They are easy to contact and any claims have been dealt with expeditiously. Would recommend. Reviewed on: 29th June 2020

Efficient, simple and convenient

5
From joining them as a customer to having to claim a few months ago, everything was so simple. Minimal contact with me as they handled everything. Exactly what I wanted! Reviewed on: 29th June 2020

Reasonable prices for the plans

5
Had numerous pets insured in the past, this insurance firm is efficient & well organised Reviewed on: 29th June 2020

Everything you could want for your pets

5
Professional , caring, understanding and very efficient with claims. Would never want to insure my pets with any other company, the customer care I have received has been 100per cent ! Reviewed on: 29th June 2020

Paying monthly is a big help

5
Spreading the cost of a really comprehensive plan over monthly payments makes this essential outlay for my pet so much more affordable. I am rest assured that he is covered for virtually any eventuality. Reviewed on: 29th June 2020

Brilliant!!

5
simply outstanding all round, knowing my kitty's are fully covered by the best! Reviewed on: 29th June 2020

Always helpful and very quick

5
I’ve had to unfortunately make two claims for my beagle and on both times the service received has been very efficient and made the process much easier to deal with Reviewed on: 29th June 2020

easy to use

4
when it came to renewal ,it ws all done on line and so was making a claim. Reviewed on: 29th June 2020

Reliable insurance

4
Easy to arrange and payments are taken reliably. Reviewed on: 29th June 2020

They are the greatest

5
We have all our pet insurance with purely pet and our last dog they were great at the end of life made it so easy and straight forward, they helped so much. I can’t say enough good things about them. Reviewed on: 29th June 2020

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