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Purely Pets: Pet insurance reviews

4.71
Based on 2,030 reviews, last reviewed 2nd Jan 2026
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
See only 2 star reviews
0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

Very poor dealing with claims. Very poor dealing with claims. Have raised a complaint and will escalate to the FOS to investigate. Reviewed on: 2nd January 2026
KM's avatar
KM

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2030)

So easy!

5
Great cover at a realistic premium - and so easy to set up. Reviewed on: 29th June 2020

No hassle claims

5
I claimed recently after my dog required an operation - the process was hassle free and I was reimbursed within 3 weeks Reviewed on: 29th June 2020

Great customer service

5
Great customer service, value for money and great security and cover for our special Cocker spaniel Murphy Reviewed on: 29th June 2020

Superb

5
Great premiums,excellent customer service. Highly recommend for insuring your pet. Reviewed on: 29th June 2020

great value for money for peace of mind of my beloved furry baby

5
great value for money for peace of mind of my beloved furry baby Reviewed on: 29th June 2020

Pet insurance at a nice price

5
Well priced pet insurance offering everything you need for peace of mind should your furry friend become sick or injured. Reviewed on: 29th June 2020

Have had to make 2 claims-superb service

5
Having to make 2 claims this year is sad because it means my dogs have been in pain, however Purely Pets made the situation better by not turning the process into a drama. Thanks guys so impressed by the quality and speed of settling my claim. Reviewed on: 29th June 2020

Fabulous value

5
Great customer service so far, fortunately we haven’t needed to make a claim but value and care are amazing Reviewed on: 29th June 2020

Very easy to work with

5
Found them straight forward and easy to get a policy Reviewed on: 29th June 2020

Quality insurance

5
Very good gave me what i was looking for at a good rate Reviewed on: 29th June 2020

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