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Aviva: Home insurance reviews

Name: Home insurance
Rating: 3.50 (209 reviews)

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3.50

Based on 209 reviews, last reviewed 17th Jul 2026

100% increase in 5 star reviews

in the past 90 days

100% increase in 1 star reviews

in the past 90 days

51%

24%

17%

Latest highest rating:

5

Flawless execution and support Flawless execution and support throughout the whole process from start to finish. No complaints about the level of help or the price. Nothing more to ... Read more Reviewed on: 17th July 2026

Latest lowest rating:

1

Avoid avoid avoid Terrible providers made our lives hell after a fire, avoid at all costs Reviewed on: 16th June 2026

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About this product

The Aviva Signature home insurance policy combines buildings and contents cover.

Aviva Signature home insurance replaces damaged items with new ones, or pays for them to be restored, repaired or replaced. Damage due to wear and tear or breakdowns is not covered. Accidental damage is an optional cover.

Aviva Signature home insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

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Aviva Home insurance reviews (209)

Disgraceful treatment from Home Claims

We put a claim in for a kitchen roof that leaked owing to the record amount of rainfall in Sept 2024. Originally they agreed there was enough rainfall to call it a 'wet storm' and put the claim to the next stage. They then sent a Surveyor out and on his arrival he said the claim will not be put through, this was before he even inspected the roof. He said there was not enough wind! Then, without permission and asking him not to, he climbed on the roof, and then caused more damage. Then said it was all wear and tear. We were on the phone 18 consecutive work days, for hours and hours each day, to be told different reasons for declining the claim. Over 25 hours of calls. They also admitted no liability for the extra damage caused by someone they sent out. The Managers at Claims failed call backs for over a week and when they eventually did call they denied everything, saying somethings didn't actually happen despite us having witnesses. This is the home of a rece tly widowed, very elderly, vulnerable and disabled person. The Claims Dept showed absolutely no compassion or care whatsoever. After we made an official complaint about it all, the Claims Complaint team almost blamed us for wasting their time! The entire thing was a quite horrific experience, and extremely stressful, day after day. I have to say that Customer Services were very nice, and Mangers in that Dept called it "unacceptable" and "unbelievable". Unfortunately they have no say in the Claims Dept.! Do not insure with this company as they will try anything to decline a claim if it involves any sort of roof leak. We also believe they are untrustworthy Reviewed on: 26th October 2024

Put a claim in, took over a year to decide they woul...

Put a claim in, took over a year to decide they wouldn't pay. Policy for 2nd year was over 3 times original. Tied to them as claim wasn't finished Reviewed on: 14th October 2024

Good app, helpful customer service

Good app, helpful customer service Reviewed on: 23rd September 2024

House insurance

Always polite & knowledgeable about their products Reviewed on: 7th September 2024

Trustworthy, reliable and competitive - happy with t...

Trustworthy, reliable and competitive - happy with the service and products they offer Reviewed on: 7th September 2024

Good experience

Simple to do and a good policy, I have a few products with them and happy to be look for more. Reviewed on: 7th September 2024

Simplified process to buy and claim

Simplified process to buy and claim Reviewed on: 4th September 2024

I thought they were expensive but are reliable and t...

I thought they were expensive but are reliable and trustworthy insurers Reviewed on: 4th September 2024

Flawless experience throughout the whole process, an...

Flawless experience throughout the whole process, and I can’t complain about anything. Reviewed on: 4th September 2024

Difficult to contact them if there is an issue.

Difficult to contact them if there is an issue. Long waiting times and bot unhelpful. Otherwise acceptable. Reviewed on: 4th September 2024

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