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Aviva: Home insurance reviews

3.39
Based on 221 reviews, last reviewed 3rd Sep 2026
800% increase in 5 star reviews
in the past 90 days
400% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
51%
See only 4 star reviews
23%
See only 3 star reviews
5%
See only 2 star reviews
3%
See only 1 star reviews
18%

Latest highest rating:

5

Easy renewal and best value in comparison to others. Easy renewal and best value in comparison to others. Reviewed on: 3rd September 2026
Emma's avatar
Emma

Latest lowest rating:

1

I am a vulnerable person living with severe dyslexia... I am a vulnerable person living with severe dyslexia and serious ongoing mental health struggles. The way Aviva treated me caused such extreme distres... Read more Reviewed on: 24th August 2026
Home's avatar
Home

About this product

The Aviva Signature home insurance policy combines buildings and contents cover.

Aviva Signature home insurance replaces damaged items with new ones, or pays for them to be restored, repaired or replaced. Damage due to wear and tear or breakdowns is not covered. Accidental damage is an optional cover.

Aviva Signature home insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

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Aviva Home insurance reviews (221)

Seems so far to be a good deal but it's...

5
Seems so far to be a good deal but it's early days Reviewed on: 5th September 2025

Easy to amend policy and competitive pricing

5
Easy to amend policy and competitive pricing Reviewed on: 5th September 2025

Good insurer, but a little pricey

4
Avocado provide very good cover for contents, building and personal items. My one slight problem is that the premium renewal does not take into consideration that you’ve not had any claims in the previous year/years and the loyalty shown by the customer. Reviewed on: 5th September 2025

Smooth did it through compare the market

5
Smooth did it through compare the market Reviewed on: 5th September 2025

Very Competitive

5
They were so much cheaper when I came to renew with my current insurers.’ Reviewed on: 5th September 2025

Appalling treatment of Pensioners

1
Appalling treatment of pensioners I have been an aviva customer for several years (both home and car insurance). I recommend them to my elderly parents for home cover. They had a water leak in their attached garage. They contacted aviva in June. A sub contractor (innovation), stated that they would need to dig to identify the cause. A £750 excess was taken. No digging was ever carried out, they came out several times and looked around, but no repairs carried out. The cause was not identified. They recommend my parents wait over the summer to see if it dries out. They leak continued to persist and worsen. They contacted Innovation and aviva again. Innovation came out and suggested that my parents must have "spilt" something and that they feel the issue is resolved. I rang aviva again today to state that the water damage is worsening and we are concerned about structural damage to the property. They stated that because the contractor has not identified any cause, then nothing further would be done. They will not/cannot get a second opinion and will not return the £750 excess that they took of pensioners and not resolved or even attempted to resolve the issue. The best they could offer was we could get an independent plumber (at our cost) and if a cause is found we could go back to them but no guarantee they will do anything about it. In short, they were happy to take a significant excess, with no attempt to resolve the issue (basically a call out charge) from an elderly couple. No warraning or explanation was given by Aviva or Innovation that this sum would not be returned even if no repairs took place. Appalling service. I will be cancelling all the policies I hold with them and have advised my parents to do the same. Reviewed on: 1st September 2025

renewal price has increased by £183 , never claimed...

1
renewal price has increased by £183 , never claimed and been customer 15 years Reviewed on: 1st April 2025

Aviva group is rubber in Uk just plain with HSBC ban...

1
Aviva group is rubber in Uk just plain with HSBC bank to make money I was 3 years paid Home insurance and not covered damage to property Reviewed on: 23rd January 2025

I have been with Aviva Health insurance for over 15y...

1
I have been with Aviva Health insurance for over 15years and never claim. Also my Home insurance was transferred by my Barclays insurance after covid. I have been on both insurance for over 15years without claim. I had a problem with my Roof gutter over a year ago. They sent their representative to check. He informed me that it is nothing much than my excess so I should get someone to fixed it. This gutter was blown away last December windy storm and broke my fence and scattered on my neighbour garden. I called out on 17 December, they and followed it up on several occasions. They responded on 30th September. But contacted me on 6th January 2025 that someone will come and survey my house. The person who will visit text me and I text that I am not around and will not be able to access my backyard as I have informed them before 30th December that I will fix it because of the wind and rain not to leak into the house. This guy said leave it with me despite the fact that I told him I was not around. I took the photo as instructed by their staff that I informed that I can't leave my roof naked for so long as they were not responding and uploaded it to them. This guy then called me on the 8th of January 2025 that, he Google my house and could see damage to the gutter over a year ago. I told him that that was when I first called out for over a year ago and your company said it is minor thing so I can fixed it. In short I made a complaint and informed them that this guy said he Google it and did not come to my house. They then sent one of the pictures I uploaded to them after fixing it. I protested but they just brush me aside and snob me. They said I should complain to Osboman ombudsman. I felt tearful and shocked. Is this home insurance. I have thousands of pounds with them for over 15years. They increase my insurance yearly with out claim. That is reaping people off. It is inhumane. Stealing by trick. Fraudsters. I have my decision but please look for a better insurance and insure less.. AVIVA is for CAPITALIST. Reviewed on: 21st January 2025

Will lie and riggle out of paying out where they can.

1
Had home insurance with this company, untrustworthy don't waste your time or money. Reviewed on: 1st January 2025

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