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Aviva: Life Insurance reviews

Name: Life Insurance
Rating: 4.19 (108 reviews)

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3.89

Based on 108 reviews, last reviewed 12th Jun 2025

200% increase in 5 star reviews

in the past 90 days

50% decrease in 1 star reviews

in the past 90 days

59%

24%

10%

Latest highest rating:

5

Simple straight forward application for life insuran... Simple straight forward application for life insurance which was easy to complete Reviewed on: 12th June 2025

Latest lowest rating:

1

Stay away. They are legalised Gangsters. Aviva will make every excuse there is rather than pay out a life policy. Waiting over 6 weeks for payment. Stay away from this company they are Legali... Read more Reviewed on: 2nd June 2025

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Aviva Life Insurance reviews (108)

Simple straight forward application for life insuran...

Simple straight forward application for life insurance which was easy to complete Reviewed on: 12th June 2025

Stay away. They are legalised Gangsters.

Aviva will make every excuse there is rather than pay out a life policy. Waiting over 6 weeks for payment. Stay away from this company they are Legalised Gangsters. Reviewed on: 2nd June 2025

Aviva Life Insurance Review

This life insurance company offers a range of policy options tailored to meet different customer needs, including term life, whole life, and universal life insurance. The application process is generally straightforward, and customer service is responsive and helpful. Premium rates are competitive, and the company maintains a solid reputation for reliability and trustworthiness in the industry. Reviewed on: 20th April 2025

Aviva just won’t pay my combined life and critical l...

Aviva just won’t pay my combined life and critical life insurance to pay of my mortgage as I and 4 months in to what my cancer doctors have told me will be 12 months before die , Aviva are doing everything on all the one star reviews people write about , stalling , lies , not answering fabricating time or evidence , read them , absolutely shameful , no point having insurance people if they don’t pay .i am now getting sicker by the day a lot put don’t to no sleep thanks to Aviva disgusting tactics and worrying my child and wife will be homeless when I die if Aviva carry on not paying .my doctors have proved there reason is just a lie , top cancer doctors and staff tell me it’s common to try anything not to pay and these patrons are terminal , why has the government not stepped in , if and when we prize more evidence of more lies and bad service we like the rest shall make ombudsman first call then solicitors , ps read all the one star reviews there truth in numbers Reviewed on: 18th March 2025

Me and my partner had our first baby 9 weeks early,...

Me and my partner had our first baby 9 weeks early, am off work unpaid leave , called up before the payment was due to let them no , to be told they couldn’t do anything until I paid 6 months payments, I think this is shocking, paying for service and a company can’t help you out! I will come out of this contract early and go elsewhere! Reviewed on: 24th February 2025

Good overall, great communication

Good overall, great communication Reviewed on: 25th September 2024

Reliable and clear

Reliable and clear. Easy to understand Reviewed on: 24th September 2024

Aviva life insurance

Wonderful product and company, I have been with Aviva for many years and have always had great service and excellent customer experience. Reviewed on: 5th September 2024

SIMPLY SIMPLE AND HONEST COMPANY.

SIMPLY SIMPLE AND HONEST COMPANY. Reviewed on: 4th September 2024

Seamless service

I have not had to speak to anyone so cannot comment on customer service, but setting up the policy has been easy and seamless. Reviewed on: 4th September 2024

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