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Emma: Savings App reviews

4.86
Based on 3,559 reviews, last reviewed 17th Mar 2026
800% increase in 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
88%
See only 4 star reviews
11%
See only 3 star reviews
1%
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0%
See only 1 star reviews
0%

Latest highest rating:

5

A great app for saving without having to think about... A great app for saving without having to think about it! Reviewed on: 17th March 2026
Andy Drummond's avatar
Andy Drummond

Latest lowest rating:

1

Great app... But everything you need is behind a paywall, and you get hassled everytime to signup when using the app. Reviewed on: 9th April 2023
JD's avatar
JD

About this product

Looking to read reviews of the Emma app, an innovative new mobile app which helps you save using AI. “She assists you in avoiding overdrafts, finding wasteful subscriptions and giving the control you need over your finances.” Sounds good? Now see what our community members have been saying about Emma by reading their reviews on Smart Money People. Or have you been using the Emma app to help save money and find unwanted subscriptions? Leave a review for others to read and you’ll be helping them to find the very best personal finance apps.

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Emma Savings App reviews (3559)

Such an amazing app

5
I’m absolutely useless with budgeting but Emma helps me consistently keep track of my income and outgoings. I’d definitely recommend. The free version is what I use and it perfect! Live updates aren’t available but when you sync your account frequently you will get an accurate statement of your finances. Reviewed on: 24th March 2023

Very helpful!

5
This app has given me an insight into where I could be saving money and given me a visual way of seeing and managing my money. It has helped so much to take control and understand my own finances, really recommend downloading emma, I’ve never found it so easy to understand my finances! Reviewed on: 24th March 2023

Fantastic

5
I only use the free version to help me with my budget and yet it’s so helpful. I used to have a load of charts in a note book to help me with different budget categories but Emma is a godsend! I love using the app, I love the design and the whole set-up. I honestly don’t know what I’d do without it. ThAnKyOu Emma! Reviewed on: 24th March 2023

Perfect helpful

5
Investment function great. Tracking spending is a life saver. Reviewed on: 24th March 2023

Easy way of highlighting my spending habits and budgeting

5
Simple app that's helped me to consolidate and review my finances Reviewed on: 24th March 2023

Great app - manages all my personal spend

5
Couldn’t live without it in terms of knowing where I am across numerous accounts and family outgoings Reviewed on: 21st March 2023

Good app

5
Emma gives regular updates on useful information. I recommend it. Reviewed on: 21st March 2023

Great app

5
Helps me keep track of my finances Reviewed on: 21st March 2023

So intuitive and easy to use

5
One of the best things about Emma is its simplicity. The app is user-friendly and easy to navigate, even for people who aren't particularly tech-savvy. Users can link their bank accounts, credit cards, and other financial accounts to the app, and Emma will automatically categorize transactions and track spending. Reviewed on: 21st March 2023

Not a bore, very easy to check daily.

5
Out of all the apps I've tried, Emma's app makes budgeting a better and more casual experience. The colourful interface takes the sharp edge out of managing finances and even makes the trading aspect less daunting for me. Sometimes I open the app just to see some colour - it's very easy to check a few times a day. Reviewed on: 21st March 2023

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